Oanda Corporation Audience in United States
Oanda Corporation has an estimated audience of 336,544 people in United States. 33.7% are female, 66.3% are male, average age 33.7. Top brand affinities: CME Group, Commodity market, Derivative (finance), Wawa Inc., Inspiring Quotes.
Top brand affinities include CME Group, Commodity market, Derivative (finance), with strongest over-indexing on CME Group (155.56× the country average). Demographically, the Oanda Corporation audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Risk Appetite, Career Orientation.
Category: Business & Career · Type: Brand · Subtype: Foreign exchange company
Demographics of Oanda Corporation fans
| Metric | Value |
|---|---|
| Female | 33.7% |
| Male | 66.3% |
| Average age | 33.7 |
| Estimated audience size | 336,544 |
Audience persona
The typical Oanda Corporation fan in United States is more male, around 33.7 years old, with strong Risk Appetite tendencies and a notable affinity for CME Group.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| CME Group | 155.56× | Business & Career |
| Commodity market | 49.57× | Business & Career |
| Derivative (finance) | 42.31× | Business & Career |
| Wawa Inc. | 11.35× | Shopping |
| Inspiring Quotes | 94.64× | Internet & Social Media |
| BlackBerry | 37.66× | Technology & Electronics |
| Interactive Brokers | 48.56× | Business & Career |
| Day trader | 28.58× | Business & Career |
| Hair Extensions | 7.55× | Beauty & Wellness |
| Forex Factory | 30.65× | Business & Career |
| Indeed.com | 4.87× | Business & Career |
| forex trader | 20.33× | Business & Career |
| DuckDuckGo | 10.06× | Internet & Social Media |
| Planet Fitness | 4.01× | Sports |
| Time management | 10.29× | Business & Career |
| Google Maps | 3.73× | Internet & Social Media |
| Forex Online Trading | 20× | Business & Career |
| Swing trading | 14.04× | Business & Career |
| Apple Store | 6.91× | Shopping |
| Stock market | 6.23× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 6.32 |
| Career Orientation | POWER | 1.67 |
| Early Adopter Mentality | POWER | 1.56 |
| Need for Security | CONSERVATISM | 1.38 |
| Social Media Usage | JOY | 1.36 |
| Individualism | JOY | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 15.2% |
| Germany | 13.0% |
| United States | 11.1% |
See Oanda Corporation audiences in other countries
More Foreign exchange company audiences in United States
- CME Group (353,018)
- Moneycorp (44,086)
- Alpari Group (470)
- OzForex (224)
- HiFX (35)
How to read this data
Audience size is the estimated number of people in United States who actively search for Oanda Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.