Rascasse Audience Intelligence

Penélope Cruz Audience in United States

A data profile of the people who buy, follow and care about Penélope Cruz in United States — modelled from more than twelve digital signal sources. Penélope Cruz has an estimated audience of 1,572,742 people in United States.

#1126among Actor Actress or TV Star in United States#3397among Person in United States#2808in Movies & TV

The average Penélope Cruz fan in United States is 42.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Javier Bardem, Christine Baranski, America Ferrera, with strongest over-indexing on Javier Bardem (163.16× the country average).

Demographically, the Penélope Cruz audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Spirituality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Penélope Cruz fan in United States is balanced, around 42.8 years old, with strong Spirituality tendencies and a notable affinity for Javier Bardem.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Penélope Cruz profile in United States.

Audience size
1.6M
in United States
Gender
48.5%♀
51.5% male
Age
42.8
average years
Country rank
#17130
Person in United States
Fig. 01

Search interest · 12-month trend

+46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Penélope Cruz fans

48.5% are female, 51.5% are male, average age 42.8.

Fig. 02

Gender split

48.5%
Female
51.5%
Male
Demographic split for Penélope Cruz audience in United States
MetricValue
Female48.5%
Male51.5%
Average age42.8
Estimated audience size1,572,742
Fig. 03

Age distribution

Ø 42.8
average years
Age distribution of the Penélope Cruz audience in United States
Age bracketShare%
16-1910%
20-2918%
30-3922%
40-4925%
50+26%
Fig. 04

Worldwide distribution

23.2%

of the worldwide Penélope Cruz audience comes from United States.

Worldwide audience distribution share by country for Penélope Cruz
CountryShare
United States23.2%
Spain9.5%
India6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Penélope Cruz audience in United States is strongest.

Fig. 05

Top regions by affinity

Penélope Cruz fans by region: top regions in United States
#RegionReachAffinity×
01California~200K1.40×
02New Mexico~10K1.29×
03Arizona~40K1.28×
04New York~100K1.25×
05Texas~200K1.22×
06Florida~100K1.21×
07Colorado~30K1.20×
08Nevada~20K1.16×
09Utah~20K1.15×
10New Jersey~40K1.14×
11Washington~30K1.14×
12Illinois~60K1.11×
13Massachusetts~30K1.10×
14Idaho~8K1.10×
15Montana~5K1.10×
16Oregon~20K1.09×
17Alaska~3K1.07×
18Hawaii~7K1.06×
19Connecticut~20K1.05×
20Oklahoma~20K1.00×
21Rhode Island~5K1.00×
22Vermont~3K1.00×
23Virginia~40K0.98×
24Kansas~10K0.97×
25Washington, District of Columbia~4K0.97×
26Pennsylvania~50K0.95×
27North Carolina~40K0.94×
28New Hampshire~6K0.93×
29Minnesota~20K0.92×
30Michigan~40K0.91×
31Tennessee~30K0.91×
32Maryland~20K0.91×
33Arkansas~10K0.91×
34Nebraska~7K0.91×
35Maine~5K0.91×
36Louisiana~20K0.90×
37Georgia~40K0.89×
38Wisconsin~20K0.89×
39South Dakota~3K0.89×
40Indiana~20K0.88×
41Missouri~20K0.88×
42Kentucky~20K0.88×
43Delaware~4K0.87×
44North Dakota~3K0.87×
45Ohio~40K0.86×
46South Carolina~20K0.84×
47Iowa~10K0.84×
48West Virginia~6K0.83×
49Alabama~20K0.81×
50Mississippi~10K0.79×
Fig. 06

Affinity by region

Affinity by region — Penélope Cruz, United States
0.79×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Penélope Cruz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Penélope Cruz audience
#·InterestCategoryAffinity×
01Christine BaranskiMovies & TV169.56×
02Javier BardemMovies & TV163.16×
03Rodrigo SantoroMovies & TV148.87×
04Michael PeñaMovies & TV145.48×
05Sara SampaioFashion & Accessoires142.69×
06Paula PattonMovies & TV142.57×
07Moonlight (TV series)Movies & TV136.72×
08America FerreraMovies & TV122.09×
09Eva MendesMovies & TV90.77×
10Diego LunaMovies & TV87.18×
11Kate BeckinsaleMovies & TV73.50×
12Forest WhitakerMovies & TV70.16×
13Delroy LindoMovies & TV67.74×
14Poseidon (film)Movies & TV65.97×
15Adriana LimaFashion & Accessoires60.98×
16Animal Kingdom (film)Movies & TV54.67×
17Green LanternMovies & TV49.86×
18Robert DuvallMovies & TV47.00×
19Pedro PascalMovies & TV32.16×
20Diane KeatonMovies & TV24.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Penélope Cruz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Penélope Cruz audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.34×
Need for SecurityCONSERVATISM1.31×
MindfulnessBALANCE1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Penélope Cruz audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.86×
Pet OwnershipJOY0.92×
Design AffinityPREMIUM0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Penélope Cruz have in United States?

Penélope Cruz has an estimated audience of 1,572,742 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Penélope Cruz fans?

48.5% of Penélope Cruz fans are female, 51.5% are male, with an average age of 42.8 years.

03

Which brands do Penélope Cruz fans like most?

Penélope Cruz fans show strongest brand affinity for Javier Bardem (163.16×), Christine Baranski (169.56×), and America Ferrera (122.09×) over the country average.

04

Where do Penélope Cruz fans live in United States?

Penélope Cruz fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Penélope Cruz fans also like?

Beyond Penélope Cruz itself, the audience over-indexes on Christine Baranski (169.56×), America Ferrera (122.09×), Moonlight (TV series) (136.72×), and Eva Mendes (90.77×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Penélope Cruz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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