Rascasse Audience Intelligence

Puella Magi Madoka Magica Audience in United States

A data profile of the people who buy, follow and care about Puella Magi Madoka Magica in United States — modelled from more than twelve digital signal sources. Puella Magi Madoka Magica has an estimated audience of 217,167 people in United States.

#45among Anime in United States#4966among Movie / TV Show / Series in United States#9867in Movies & TV

The average Puella Magi Madoka Magica fan in United States is 27.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Urban Dictionary, Kiki's Delivery Service, Pixiv, with strongest over-indexing on Urban Dictionary (47.61× the country average).

Demographically, the Puella Magi Madoka Magica audience skews more male with an average age of 27.9, and over-indexes on personality traits such as Community Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Puella Magi Madoka Magica fan in United States is more male, around 27.9 years old, with strong Community Orientation tendencies and a notable affinity for Urban Dictionary.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Anime

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Puella Magi Madoka Magica profile in United States.

Audience size
217K
in United States
Gender
37.2%♀
62.8% male
Age
27.9
average years
Country rank
#56501
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Puella Magi Madoka Magica viewers

37.2% are female, 62.8% are male, average age 27.9.

Fig. 02

Gender split

37.2%
Female
62.8%
Male
Demographic split for Puella Magi Madoka Magica audience in United States
MetricValue
Female37.2%
Male62.8%
Average age27.9
Estimated audience size217,167
Fig. 03

Age distribution

Ø 27.9
average years
Age distribution of the Puella Magi Madoka Magica audience in United States
Age bracketShare%
16-1943%
20-2936%
30-3913%
40-495%
50+3%
Fig. 04

Worldwide distribution

13.4%

of the worldwide Puella Magi Madoka Magica audience comes from United States.

Worldwide audience distribution share by country for Puella Magi Madoka Magica
CountryShare
Japan39.1%
United States13.4%
Mexico7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Puella Magi Madoka Magica audience in United States is strongest.

Fig. 05

Top regions by affinity

Puella Magi Madoka Magica fans by region: top regions in United States
#RegionReachAffinity×
01Washington~30K1.34×
02California~200K1.33×
03Texas~100K1.30×
04Oregon~20K1.30×
05Arizona~30K1.22×
06Georgia~40K1.20×
07Oklahoma~10K1.19×
08Nevada~10K1.19×
09Maryland~20K1.18×
10Virginia~30K1.13×
11Wisconsin~20K1.13×
12Hawaii~5K1.10×
13North Carolina~40K1.08×
14Indiana~20K1.08×
15Arkansas~10K1.08×
16New Mexico~6K1.07×
17Kentucky~10K1.06×
18Utah~10K1.06×
19Florida~80K1.05×
20Massachusetts~20K1.05×
21New York~60K1.03×
22Missouri~20K1.02×
23Alaska~2K1.02×
24Minnesota~20K1.01×
25Illinois~40K1.00×
26Mississippi~9K0.99×
27Colorado~20K0.98×
28Connecticut~10K0.98×
29Kansas~8K0.98×
30Michigan~30K0.97×
31Tennessee~20K0.96×
32Louisiana~10K0.96×
33West Virginia~5K0.96×
34Pennsylvania~30K0.94×
35Iowa~8K0.94×
36Rhode Island~3K0.94×
37Delaware~3K0.94×
38New Jersey~30K0.93×
39South Carolina~20K0.93×
40Alabama~10K0.93×
41Idaho~5K0.93×
42Vermont~2K0.92×
43Ohio~30K0.91×
44Nebraska~5K0.90×
45Maine~4K0.90×
46North Dakota~2K0.90×
47Montana~3K0.89×
48South Dakota~2K0.88×
49Washington, District of Columbia~3K0.85×
50New Hampshire~4K0.84×
Fig. 06

Affinity by region

Affinity by region — Puella Magi Madoka Magica, United States
0.84×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Puella Magi Madoka Magica audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Puella Magi Madoka Magica audience
#·InterestCategoryAffinity×
01PixivInternet & Social Media122.81×
02Shin Megami TenseiGames77.95×
03Kiki's Delivery ServiceMovies & TV76.16×
04Safeco InsuranceBusiness & Career71.28×
05Highschool of the DeadLiterature66.67×
06Akame ga Kill!Literature57.27×
07High School DxDMovies & TV52.39×
08Urban DictionaryInternet & Social Media47.61×
09Cardcaptor SakuraLiterature46.91×
10Chrono TriggerGames46.19×
11Ender's GameLiterature40.79×
12Devil May CryGames39.85×
13One-Punch ManLiterature32.76×
14Victoria JusticeMovies & TV23.59×
15Dead Poets SocietyMovies & TV23.55×
16FunimationMovies & TV14.62×
17The Legend of ZeldaGames12.63×
18Shōnen mangaLiterature11.64×
19Anime and manga fandomLiterature10.40×
20PokémonGames9.01×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Puella Magi Madoka Magica audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Puella Magi Madoka Magica audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.78×
TraditionCONSERVATISM1.59×
Urban LifestyleOPEN1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Puella Magi Madoka Magica audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.58×
Price SensitivityPREMIUM0.64×
DIY MentalityTHRILL0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Puella Magi Madoka Magica have in United States?

Puella Magi Madoka Magica has an estimated audience of 217,167 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Puella Magi Madoka Magica viewers?

37.2% of Puella Magi Madoka Magica fans are female, 62.8% are male, with an average age of 27.9 years.

03

Which brands do Puella Magi Madoka Magica fans like most?

Puella Magi Madoka Magica fans show strongest brand affinity for Urban Dictionary (47.61×), Kiki's Delivery Service (76.16×), and Pixiv (122.81×) over the country average.

04

Where do Puella Magi Madoka Magica fans live in United States?

Puella Magi Madoka Magica fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Puella Magi Madoka Magica fans also like?

Beyond Puella Magi Madoka Magica itself, the audience over-indexes on Kiki's Delivery Service (76.16×), Pixiv (122.81×), High School DxD (52.39×), and Akame ga Kill! (57.27×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Puella Magi Madoka Magica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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