Puella Magi Madoka Magica Audience in United States

Puella Magi Madoka Magica logo

Puella Magi Madoka Magica has an estimated audience of 1,092,164 people in United States. 37.2% are female, 62.8% are male, average age 27.9. Top regions: California, Texas, Florida. Top brand affinities: Holt Renfrew, Scunthorpe, Harvey Mudd College, Wikia, Passaic County, New Jersey.

The average Puella Magi Madoka Magica fan in United States is 27.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Holt Renfrew, Scunthorpe, Harvey Mudd College, with strongest over-indexing on Holt Renfrew (66.73× the country average). Demographically, the Puella Magi Madoka Magica audience skews more male with an average age of 27.9, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Anime

Demographics of Puella Magi Madoka Magica fans

Demographic split for Puella Magi Madoka Magica audience in United States
MetricValue
Female37.2%
Male62.8%
Average age27.9
Estimated audience size1,092,164

Audience persona

The typical Puella Magi Madoka Magica fan in United States is more male, around 27.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Holt Renfrew.

Top regions in United States

Top regions ranked by reach for Puella Magi Madoka Magica in United States
RegionReachAffinity
California167,8991.4×
Texas125,5091.34×
Florida79,2011.07×
New York69,7371.14×
Georgia42,3091.26×
Illinois38,5441.06×
Pennsylvania34,8810.95×
North Carolina34,2851.04×
Ohio30,9350.92×
Virginia30,7361.16×
Washington30,7171.4×
Michigan30,5501.07×
New Jersey25,9820.94×
Massachusetts25,9521.21×
Arizona25,2011.13×
Maryland23,4681.25×
Tennessee22,5391.03×
Indiana22,1371.11×
Wisconsin20,6661.26×
Colorado17,4741.02×
Missouri17,3700.99×
Oregon17,1571.37×
Minnesota15,5690.99×
South Carolina15,2610.93×
Oklahoma14,9621.23×
Kentucky14,5751.06×
Louisiana13,6020.97×
Alabama13,5300.89×
Nevada13,4531.27×
Utah10,6521.09×
Connecticut10,3490.94×
Arkansas9,7081.08×
Iowa8,4800.94×
Mississippi8,2170.91×
Kansas8,1990.95×
New Mexico5,3290.97×
Hawaii5,0931.08×
Idaho4,6650.85×
West Virginia4,4740.88×
Nebraska4,3670.8×
Maine3,1560.81×
Rhode Island2,9280.84×
New Hampshire2,7950.65×
Delaware2,6740.89×
Washington, District of Columbia2,6360.8×
Alaska2,2330.96×
Montana1,7580.58×
North Dakota1,6290.73×
South Dakota1,4870.59×
Vermont1,3550.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Puella Magi Madoka Magica audience
BrandAffinityCategory
Holt Renfrew66.73×Shopping
Scunthorpe98.4×Travel & Leisure
Harvey Mudd College47.26×Business & Career
Wikia5.04×Internet & Social Media
Passaic County, New Jersey14.45×Travel & Leisure
Gordita13.39×Food & Beverages
Grammarly5.23×Business & Career
Home construction1.57×Home & Garden
John Havlicek16.33×Sports
Eyelashes Regrow15.59×Beauty & Wellness
College of the Holy Cross14.49×Business & Career
Natural rubber1.65×Cars & Mobility
Home staging4.16×Home & Garden
Berenstain Bears6.38×Literature
Edvard Grieg19.67×Literature
TeachHUB3.08×Business & Career
Malcolm Jenkins19.83×Sports
Mothercare2.36×Kids & Family
Rajshahi58.75×Travel & Leisure
Hauschka24.84×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Puella Magi Madoka Magica audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.97
Luxury OrientationPREMIUM3.91
Risk AppetiteTHRILL1.46
Urban LifestyleOPEN1.45
MindfulnessBALANCE1.33
ExtroversionTHRILL1.27

Worldwide distribution

Worldwide audience distribution share by country for Puella Magi Madoka Magica
CountryShare
United States34.7%
Japan20.1%
Brazil8.4%

See Puella Magi Madoka Magica audiences in other countries

More Anime audiences in United States

Frequently asked questions

How many fans does Puella Magi Madoka Magica have in United States?

Puella Magi Madoka Magica has an estimated audience of 1,092,164 people in United States, concentrated in California and Texas.

What is the gender split and age of Puella Magi Madoka Magica fans?

37.2% of Puella Magi Madoka Magica fans are female, 62.8% are male, with an average age of 27.9 years.

Which brands do Puella Magi Madoka Magica fans like most?

Puella Magi Madoka Magica fans show strongest brand affinity for Holt Renfrew (66.73×), Scunthorpe (98.4×), and Harvey Mudd College (47.26×) over the country average.

Where do Puella Magi Madoka Magica fans live in United States?

Puella Magi Madoka Magica fans in United States are most concentrated in California (reach 167,899), Texas (reach 125,509), and Florida (reach 79,201). These three regions account for the largest share of the active audience.

What other brands do Puella Magi Madoka Magica fans also like?

Beyond Puella Magi Madoka Magica itself, the audience over-indexes on Scunthorpe (98.4×), Harvey Mudd College (47.26×), Wikia (5.04×), and Passaic County, New Jersey (14.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Puella Magi Madoka Magica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.