A data profile of the people who buy, follow and care about Solange in United States — modelled from more than twelve digital signal sources. Solange has an estimated audience of 426,262 people in United States.
The average Solange fan in United States is 33.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Teyana Taylor, Hair Extensions, Luxury goods, with strongest over-indexing on Teyana Taylor (5.44× the country average).
Demographically, the Solange audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Mindfulness, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Solange fan in United States is more female, around 33.0 years old, with strong Mindfulness tendencies and a notable affinity for Teyana Taylor.
The key figures that characterise the Solange profile in United States.
55.8% are female, 44.2% are male, average age 33.0.
| Metric | Value |
|---|---|
| Female | 55.8% |
| Male | 44.2% |
| Average age | 33.0 |
| Estimated audience size | 426,262 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 11% |
Where the Solange audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~30K | 2.10× | |
| 02 | Washington, District of Columbia | ~3K | 2.08× | |
| 03 | Maryland | ~10K | 1.78× | |
| 04 | New York | ~40K | 1.69× | |
| 05 | Louisiana | ~9K | 1.51× | |
| 06 | North Carolina | ~20K | 1.40× | |
| 07 | California | ~70K | 1.32× | |
| 08 | Virginia | ~10K | 1.30× | |
| 09 | Mississippi | ~5K | 1.24× | |
| 10 | Texas | ~50K | 1.22× | |
| 11 | New Jersey | ~10K | 1.22× | |
| 12 | South Carolina | ~8K | 1.21× | |
| 13 | Alabama | ~8K | 1.21× | |
| 14 | Illinois | ~20K | 1.20× | |
| 15 | Connecticut | ~5K | 1.20× | |
| 16 | Delaware | ~1K | 1.20× | |
| 17 | Massachusetts | ~10K | 1.17× | |
| 18 | Pennsylvania | ~20K | 1.07× | |
| 19 | Michigan | ~10K | 1.04× | |
| 20 | Nevada | ~5K | 1.04× | |
| 21 | Rhode Island | ~1K | 1.03× | |
| 22 | Florida | ~30K | 1.01× | |
| 23 | Arkansas | ~4K | 1.00× | |
| 24 | Tennessee | ~9K | 0.98× | |
| 25 | Washington | ~9K | 0.96× | |
| 26 | Ohio | ~10K | 0.95× | |
| 27 | Missouri | ~7K | 0.95× | |
| 28 | Vermont | <1K | 0.95× | |
| 29 | Oregon | ~5K | 0.91× | |
| 30 | Indiana | ~7K | 0.90× | |
| 31 | Alaska | <1K | 0.90× | |
| 32 | Hawaii | ~2K | 0.89× | |
| 33 | Minnesota | ~6K | 0.87× | |
| 34 | Arizona | ~8K | 0.86× | |
| 35 | Kentucky | ~5K | 0.86× | |
| 36 | North Dakota | <1K | 0.86× | |
| 37 | South Dakota | <1K | 0.85× | |
| 38 | Oklahoma | ~4K | 0.84× | |
| 39 | Maine | ~1K | 0.84× | |
| 40 | Montana | ~1K | 0.83× | |
| 41 | New Mexico | ~2K | 0.82× | |
| 42 | West Virginia | ~2K | 0.81× | |
| 43 | Kansas | ~3K | 0.80× | |
| 44 | New Hampshire | ~1K | 0.80× | |
| 45 | Nebraska | ~2K | 0.79× | |
| 46 | Wisconsin | ~5K | 0.78× | |
| 47 | Colorado | ~5K | 0.77× | |
| 48 | Idaho | ~2K | 0.75× | |
| 49 | Utah | ~3K | 0.73× | |
| 50 | Iowa | ~3K | 0.73× |
The strongest cross-interests of the Solange audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Thandie Newton | Movies & TV | 7.32× | ||
| 02 | Viola Davis | Movies & TV | 6.73× | ||
| 03 | Gabrielle Union | Movies & TV | 6.00× | ||
| 04 | Angela Bassett | Movies & TV | 5.62× | ||
| 05 | Teyana Taylor | Movies & TV | 5.44× | ||
| 06 | Malaysia | Travel & Leisure | 4.23× | ||
| 07 | Afro-textured hair | Beauty & Wellness | 4.14× | ||
| 08 | Hair Extensions | Beauty & Wellness | 3.17× | ||
| 09 | Dancehalls | Music & Radio | 3.06× | ||
| 10 | United Airlines | Travel & Leisure | 2.28× | ||
| 11 | Curly Hair | Beauty & Wellness | 2.22× | ||
| 12 | Property finder | Home & Garden | 2.11× | ||
| 13 | Lace wig | Beauty & Wellness | 1.99× | ||
| 14 | Self-love | Health | 1.93× | ||
| 15 | 7-Eleven | Shopping | 1.82× | ||
| 16 | Hair care | Beauty & Wellness | 1.75× | ||
| 17 | Google Drive | Technology & Electronics | 1.74× | ||
| 18 | Hairstyle | Beauty & Wellness | 1.66× | ||
| 19 | Luxury goods | Fashion & Accessoires | 1.54× | ||
| 20 | Concerts | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.42× | |
| Indulgence | JOY | 1.39× | |
| Community Orientation | OPEN | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.73× | |
| Quality Awareness | PREMIUM | 0.86× | |
| Need for Security | CONSERVATISM | 0.87× |
Solange has an estimated audience of 426,262 people in United States, concentrated in California and Texas.
55.8% of Solange fans are female, 44.2% are male, with an average age of 33.0 years.
Solange fans show strongest brand affinity for Teyana Taylor (5.44×), Hair Extensions (3.17×), and Luxury goods (1.54×) over the country average.
Solange fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Solange itself, the audience over-indexes on Hair Extensions (3.17×), Luxury goods (1.54×), United Airlines (2.28×), and Dancehalls (3.06×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Solange. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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