Tapir! Audience in United States
Tapir! has an estimated audience of 1,894,427 people in United States. 49.3% are female, 50.7% are male, average age 37.5. Top brand affinities: Steampunk, Nipsey Hussle, Yahoo Sports Fantasy, KiwiCo, Cass County, Missouri.
Top brand affinities include Steampunk, Nipsey Hussle, Yahoo Sports Fantasy, with strongest over-indexing on Steampunk (31.69× the country average). Demographically, the Tapir! audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Tapir! fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 37.5 |
| Estimated audience size | 1,894,427 |
Audience persona
The typical Tapir! fan in United States is balanced, around 37.5 years old, with strong Design Affinity tendencies and a notable affinity for Steampunk.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steampunk | 31.69× | Fashion & Accessoires |
| Nipsey Hussle | 18.53× | Music & Radio |
| Yahoo Sports Fantasy | 16.75× | |
| KiwiCo | 15.95× | Kids & Family |
| Cass County, Missouri | 21.26× | Travel & Leisure |
| Home equity | 3.72× | Home & Garden |
| Electrolyte | 5.92× | Health |
| CoreLogic | 27.29× | Business & Career |
| Elsword | 18.56× | Games |
| Guy Fieri | 4.28× | Movies & TV |
| Isometric exercise | 8.93× | Sports |
| UK garage | 4.88× | Music & Radio |
| Jenniffer González | 254.93× | Politics & Society |
| Historic site | 3.66× | Arts & Culture |
| Halsey, Oregon | 7.15× | Travel & Leisure |
| Stay at Home Mum | 10.97× | Kids & Family |
| Vocal harmony | 3.41× | Music & Radio |
| Inland Empire (film) | 7.64× | Movies & TV |
| REC TEC Grills | 13.28× | Sports |
| Embroidery Library | 10.89× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.83 |
| LGBTQ+ Identity | OPEN | 1.76 |
| Early Adopter Mentality | POWER | 1.6 |
| Sustainability | BALANCE | 1.56 |
| Tradition | CONSERVATISM | 1.45 |
| Travelling | THRILL | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.9% |
| Germany | 8.4% |
| Indonesia | 6.8% |
See Tapir! audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Tapir!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.