Rascasse Audience Intelligence

Tokio Hotel Audience in United States

A data profile of the people who buy, follow and care about Tokio Hotel in United States — modelled from more than twelve digital signal sources. Tokio Hotel has an estimated audience of 806,117 people in United States.

The average Tokio Hotel fan in United States is 41.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tom Kaulitz, That's My Jam, Heidi Klum, with strongest over-indexing on Tom Kaulitz (723.66× the country average).

Demographically, the Tokio Hotel audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Extroversion, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tokio Hotel fan in United States is balanced, around 41.2 years old, with strong Extroversion tendencies and a notable affinity for Tom Kaulitz.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tokio Hotel profile in United States.

Audience size
806K
in United States
Gender
51.9%
48.1% male
Age
41.2
average years
Country rank
#27335
Person in United States
Fig. 01

Search interest · 12-month trend

+128%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tokio Hotel fans

51.9% are female, 48.1% are male, average age 41.2.

Fig. 02

Gender split

51.9%
Female
48.1%
Male
Demographic split for Tokio Hotel audience in United States
MetricValue
Female51.9%
Male48.1%
Average age41.2
Estimated audience size806,117
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Tokio Hotel audience in United States
Age bracketShare%
16-1917%
20-2918%
30-3916%
40-4923%
50+25%
Fig. 04

Worldwide distribution

10.2%

of the worldwide Tokio Hotel audience comes from United States.

Worldwide audience distribution share by country for Tokio Hotel
CountryShare
Germany21.1%
United States10.2%
Brazil9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tokio Hotel audience in United States is strongest.

Fig. 05

Top regions by affinity

Tokio Hotel fans by region: top regions in United States
#RegionReachAffinity×
01Texas~80K1.56×
02New Mexico~5K1.46×
03California~100K1.40×
04Nevada~8K1.37×
05Arizona~20K1.35×
06Oklahoma~9K1.28×
07Kentucky~9K1.13×
08Washington~10K1.12×
09Oregon~8K1.12×
10Utah~6K1.11×
11Alaska~1K1.09×
12South Dakota~2K1.08×
13Indiana~10K1.06×
14Illinois~20K1.05×
15Colorado~10K1.05×
16North Dakota~1K1.04×
17North Carolina~20K1.03×
18Arkansas~5K1.02×
19Kansas~5K1.02×
20Florida~40K1.01×
21Idaho~3K1.01×
22Nebraska~3K1.01×
23Wyoming<1K1.01×
24West Virginia~3K1.00×
25New York~30K0.99×
26New Jersey~20K0.99×
27Montana~2K0.99×
28Virginia~10K0.98×
29Georgia~20K0.97×
30Tennessee~10K0.96×
31Hawaii~3K0.95×
32Minnesota~8K0.94×
33Pennsylvania~20K0.93×
34Missouri~9K0.92×
35New Hampshire~2K0.92×
36Alabama~8K0.90×
37Connecticut~6K0.90×
38Louisiana~7K0.89×
39South Carolina~8K0.88×
40Rhode Island~2K0.88×
41Wisconsin~8K0.87×
42Ohio~20K0.86×
43Maryland~9K0.84×
44Iowa~4K0.83×
45Mississippi~4K0.83×
46Massachusetts~10K0.82×
47Maine~2K0.81×
48Delaware~1K0.81×
49Michigan~10K0.80×
50Washington, District of Columbia~1K0.78×
Fig. 06

Affinity by region

Affinity by region — Tokio Hotel, United States
0.78×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tokio Hotel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tokio Hotel audience
#·InterestCategoryAffinity×
01Tom KaulitzMusic & Radio723.66×
02Kaulitz & KaulitzMovies & TV695.63×
03That's My JamMovies & TV695.60×
04Kaulitz HillsMusic & Radio482.84×
05CoparentingKids & Family126.13×
06Heidi KlumFashion & Accessoires57.27×
07Leni KlumFashion & Accessoires57.27×
08Portia de RossiMovies & TV30.78×
09Leighton MeesterMovies & TV20.00×
10Coraline (film)Movies & TV13.75×
11Charlize TheronMovies & TV11.96×
12PUPMusic & Radio11.36×
13Diana RossMusic & Radio11.25×
14Demi MooreMovies & TV9.87×
15Bruce WillisMovies & TV9.57×
16Robert RedfordMovies & TV9.19×
17Nicole KidmanMovies & TV8.23×
18Dick Van DykeMovies & TV7.42×
19Catherine O'HaraMovies & TV6.76×
20Spirit HalloweenKids & Family5.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tokio Hotel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tokio Hotel audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.58×
SpiritualityBALANCE1.52×
Urban LifestyleOPEN1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tokio Hotel audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.83×
Luxury OrientationPREMIUM0.87×
Sports ActivityPOWER0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tokio Hotel have in United States?

Tokio Hotel has an estimated audience of 806,117 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tokio Hotel fans?

51.9% of Tokio Hotel fans are female, 48.1% are male, with an average age of 41.2 years.

03

Which brands do Tokio Hotel fans like most?

Tokio Hotel fans show strongest brand affinity for Tom Kaulitz (723.66×), That's My Jam (695.6×), and Heidi Klum (57.27×) over the country average.

04

Where do Tokio Hotel fans live in United States?

Tokio Hotel fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tokio Hotel fans also like?

Beyond Tokio Hotel itself, the audience over-indexes on That's My Jam (695.6×), Heidi Klum (57.27×), Coparenting (126.13×), and Leni Klum (57.27×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tokio Hotel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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