For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
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How to read this list
Rank
Position in the Top 57, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | FFrankenstein | 9.1M | 31.9% | 37.5 | 36.5% | Fantasy |
| 2 | FFinal Fantasy | 6.1M | 32.6% | 27.6 | 36.7% | Role playing |
| 3 | TThe Lord of the Rings | 4.8M | 42.5% | 34.2 | 40.9% | Fantasy |
| 4 | WWizards (film) | 3.4M | 46.8% | 39.8 | 47.5% | Fantasy |
| 5 | DDescendants (2015 film) | 2.8M | 38.5% | 29.6 | 72.1% | Fantasy |
| 6 | TThe Wiz (film) | 2M | 51.9% | 37.7 | 65.4% | Fantasy |
| 7 | TThe Stand | 2M | 47.0% | 44.2 | 52.0% | Fantasy |
| 8 | OOutlander (novel) | 1.4M | 65.6% | 44.7 | 87.2% | Fantasy |
| 9 | EElla Enchanted (film) | 1.3M | 45.4% | 41.8 | 60.6% | Fantasy |
| 10 | TThe Polar Express (film) | 1.1M | 50.6% | 36.9 | 76.5% | Fantasy |
| 11 | AA Game of Thrones | 1.1M | 56.9% | 31.4 | 61.3% | Fantasy |
| 12 | WWhere the Wild Things Are (film) | 1.1M | 55.2% | 33.1 | 55.7% | Fantasy |
| 13 | TThe Good Dinosaur | 1.1M | 37.7% | 37.9 | 48.8% | Fantasy |
| 14 | AA Song of Ice and Fire | 1M | 34.6% | 33.0 | 53.5% | Fantasy |
| 15 | MMiracle on 34th Street | 1M | 52.4% | 33.8 | 66.0% | Fantasy |
| 16 | AA Christmas Carol (2009 film) | 908k | 36.3% | 33.9 | 47.3% | Fantasy |
| 17 | DDark Shadows (film) | 892k | 29.4% | 45.3 | 55.2% | Fantasy |
| 18 | LLet It Shine (film) | 796k | 86.8% | 38.9 | 73.5% | Fantasy |
| 19 | DDragon Age | 758k | 30.4% | 33.8 | 16.8% | Role playing |
| 20 | TThe Last Unicorn (film) | 738k | 45.1% | 34.8 | 74.3% | Fantasy |
| 21 | CCastle in the Sky | 615k | 24.2% | 30.7 | 52.4% | Fantasy |
| 22 | CCarnival Row | 606k | 20.0% | 36.7 | 52.7% | Fantasy |
| 23 | HHarry Potter and the Half-Blood Prince | 575k | 36.6% | 32.4 | 67.9% | Fantasy |
| 24 | TThe Lion, the Witch and the Wardrobe | 534k | 54.3% | 47.2 | 50.1% | Fantasy |
| 25 | WWrath of the Titans | 490k | 37.4% | 47.5 | 35.2% | Fantasy |
| 26 | EEragon | 466k | 22.5% | 36.0 | 50.7% | Fantasy |
| 27 | MMr. Magorium's Wonder Emporium | 442k | 88.0% | 47.5 | 89.6% | Fantasy |
| 28 | LLemony Snicket | 429k | 49.1% | 35.8 | 57.7% | Fantasy |
| 29 | TThe Shadow | 410k | 35.8% | 38.9 | 36.0% | Fantasy |
| 30 | TThe Science of Sleep | 407k | 49.2% | 47.8 | 54.9% | Fantasy |
| 31 | TTime Bandits | 315k | 38.2% | 41.3 | 33.2% | Fantasy |
| 32 | GGood Witch (TV series) | 308k | 33.5% | 45.7 | 95.3% | Fantasy |
| 33 | TThe Elder Scrolls V: Skyrim | 276k | 8.1% | 28.5 | 36.3% | Role playing |
| 34 | EElder Scrolls V: Skyrim | 269k | 21.0% | 26.8 | 16.4% | Role playing |
| 35 | VVampire Academy | 265k | 28.5% | 39.4 | 76.9% | Fantasy |
| 36 | UUltima (series) | 260k | 6.7% | 31.8 | 37.7% | Role playing |
| 37 | TThe Secret of Kells | 256k | 51.7% | 30.9 | 34.8% | Fantasy |
| 38 | PPom Poko | 249k | 29.3% | 30.0 | 45.6% | Fantasy |
| 39 | DDragon Age: Inquisition | 235k | 21.1% | 35.6 | 24.8% | Role playing |
| 40 | TThe Elder Scrolls | 230k | 2.7% | 28.1 | 31.8% | Role playing |
| 41 | TTales from Earthsea (film) | 218k | 44.6% | 31.8 | 47.4% | Fantasy |
| 42 | PPercy Jackson & the Olympians: The Lightning Thief | 217k | 28.7% | 39.4 | 43.2% | Fantasy |
| 43 | WWings of Desire | 207k | 31.1% | 54.3 | 100.0% | Fantasy |
| 44 | SSolomon Kane | 177k | 47.4% | 27.4 | 0.0% | Fantasy |
| 45 | AAge of Mythology | 175k | 17.2% | 32.6 | 35.7% | Strategy |
| 46 | HHarry Potter and the Deathly Hallows – Part 1 | 175k | 20.1% | 29.6 | 77.2% | Fantasy |
| 47 | TThe Shannara Chronicles | 174k | 24.5% | 38.1 | 59.9% | Fantasy |
| 48 | TThe Elder Scrolls Online | 137k | 5.0% | 28.9 | 27.1% | Role playing |
| 49 | TThe Red Balloon | 109k | 83.2% | 44.5 | 100.0% | Fantasy |
| 50 | MMiss Peregrine's Home for Peculiar Children | 79k | 71.1% | 29.6 | 56.4% | Fantasy |
| 51 | UUltima Online | 78k | 7.2% | 29.8 | 37.7% | Role playing |
| 52 | DDer Ring des Nibelungen | 58k | 21.9% | 39.5 | 37.3% | Fantasy |
| 53 | TThe Elder Scrolls IV: Oblivion | 55k | 3.6% | 26.9 | 29.6% | Role playing |
| 54 | DDragon's Lair | 52k | 13.6% | 34.0 | 44.5% | Arcade game |
| 55 | TThe Dark Eye | 51k | 27.8% | 35.5 | 47.4% | Tabletop RPG |
| 56 | MMiss Peregrine's Home for Peculiar Children (film) | 3.6k | 74.5% | 38.2 | 61.4% | Fantasy |
| 57 | LLa Belle Histoire | 968 | 1.2% | 45.2 | 100.0% | Fantasy |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular fantasies compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each fantasy by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest fantasy in United States?
Frankenstein currently leads with an estimated audience of 9.1M people in United States.