Final Fantasy Audience in United States

Final Fantasy logo

Final Fantasy has an estimated audience of 7,798,741 people in United States. 36.7% are female, 63.3% are male, average age 26.8. Top regions: California, Texas, Florida. Top brand affinities: Final Fantasy VII, Final Fantasy X, Clash of Clans, World of Warcraft, Final Fantasy XIV.

The average Final Fantasy fan in United States is 26.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Final Fantasy VII, Final Fantasy X, Clash of Clans, with strongest over-indexing on Final Fantasy VII (28.08× the country average). Demographically, the Final Fantasy audience skews more male with an average age of 26.8, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Fantasy

Demographics of Final Fantasy fans

Demographic split for Final Fantasy audience in United States
MetricValue
Female36.7%
Male63.3%
Average age26.8
Estimated audience size7,798,741

Audience persona

The typical Final Fantasy fan in United States is more male, around 26.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Final Fantasy VII.

Top regions in United States

Top regions ranked by reach for Final Fantasy in United States
RegionReachAffinity
California1,042,1031.22×
Texas742,4741.11×
Florida572,6801.08×
New York477,9481.1×
Ohio256,7041.07×
Illinois256,3140.99×
Pennsylvania255,7790.97×
Georgia249,9641.04×
North Carolina244,9901.04×
Arizona231,4581.45×
Washington210,1851.34×
Michigan204,9431×
Virginia195,2151.03×
New Jersey182,2660.92×
Tennessee164,5531.05×
Alabama163,7931.5×
Massachusetts137,4240.89×
Indiana133,7950.94×
Maryland129,3940.96×
Missouri127,9151.02×
Colorado117,5270.96×
South Carolina111,9690.95×
Kentucky111,9131.14×
Oregon110,8571.24×
Wisconsin108,5320.93×
Minnesota108,2120.97×
Oklahoma94,9581.1×
Louisiana94,7800.94×
Nevada93,5751.24×
Utah82,2091.18×
Connecticut78,9721.01×
Arkansas65,4511.02×
Iowa54,8960.85×
Kansas53,8470.88×
Mississippi52,9400.82×
Hawaii40,7811.22×
Idaho40,3581.03×
Nebraska34,2140.87×
West Virginia33,9010.93×
New Mexico33,7670.86×
New Hampshire24,7510.81×
Maine24,3880.87×
Rhode Island21,7730.88×
Alaska19,8611.19×
Montana18,2180.84×
South Dakota16,8980.94×
Washington, District of Columbia16,8300.72×
Delaware16,2970.76×
North Dakota12,5420.78×
Vermont9,0080.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Final Fantasy audience
BrandAffinityCategory
Final Fantasy VII28.08×Games
Final Fantasy X30.51×Games
Clash of Clans28.32×Games
World of Warcraft13.05×Games
Final Fantasy XIV23.41×Games
The Legend of Zelda13.71×Games
Clash Royale28.2×Games
Warcraft16.35×Games
Gaming10.1×Games
Perfect World42.59×Games
Twitch5.72×Games
League of Legends8.24×Games
Action role-playing game8.52×Games
Steam7.55×Games
Black Desert29.45×Games
Fortnite6.27×Games
Kingdom Hearts13.98×Games
MapleStory29.1×Games
Action-adventure game6.08×Games
The Legend of Zelda: Breath of the Wild26.13×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Final Fantasy audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.56
Luxury OrientationPREMIUM1.9
Early Adopter MentalityPOWER1.83
Social Media UsageJOY1.25
Family OrientationCONSERVATISM1.15
PatriotismCONSERVATISM1.06

Worldwide distribution

Worldwide audience distribution share by country for Final Fantasy
CountryShare
United States33.0%
Germany6.8%
France5.8%

See Final Fantasy audiences in other countries

More Fantasy audiences in United States

Frequently asked questions

How many fans does Final Fantasy have in United States?

Final Fantasy has an estimated audience of 7,798,741 people in United States, concentrated in California and Texas.

What is the gender split and age of Final Fantasy fans?

36.7% of Final Fantasy fans are female, 63.3% are male, with an average age of 26.8 years.

Which brands do Final Fantasy fans like most?

Final Fantasy fans show strongest brand affinity for Final Fantasy VII (28.08×), Final Fantasy X (30.51×), and Clash of Clans (28.32×) over the country average.

Where do Final Fantasy fans live in United States?

Final Fantasy fans in United States are most concentrated in California (reach 1,042,103), Texas (reach 742,474), and Florida (reach 572,680). These three regions account for the largest share of the active audience.

What other brands do Final Fantasy fans also like?

Beyond Final Fantasy itself, the audience over-indexes on Final Fantasy X (30.51×), Clash of Clans (28.32×), World of Warcraft (13.05×), and Final Fantasy XIV (23.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Final Fantasy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.