Popularity ranking · South Africa

The 100 most popular Health audiences in South Africa

This curated ranking covers the 100 largest health audiences in South Africa, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.2k health audiences tracked in South Africa, the 100 ranked here account for the largest measured audience reach. Specific absorption rate, Happiness and Health & wellness lead the list with a combined estimated audience of 9.8M people. Across all 100 entries the average audience size is 760k, and the largest, Specific absorption rate, reaches around 4.8M people in South Africa. Audience size is the estimated number of unique people in South Africa who actively engage with each health audience, derived from search demand signals. Rankings reflect search-behavior signals collected across South Africa and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in South Africa who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in South Africa. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in South Africa, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in South Africa. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Anatomy 930k 36.9 71.0%
27 Symptom 925k 43.2 68.6%
28 Clinic 892k 40.2 68.3%
29 Self-love 878k 36.4 72.4%
30 Adolescence 822k 34.4 68.4%
31 Temperature 820k 41.3 57.8%
32 Reason 797k 35.3 57.5%
33 Self-awareness 735k 39.5 64.9%
34 Fiber 731k 40.4 62.1%
35 Self-esteem 716k 39.8 65.3%
36 Massage 714k 36.4 74.3%
37 Muscle 674k 38.3 52.1%
38 Virgin Active 668k 37.3 56.9%
39 Ontology 641k 37.8 65.7%
40 Inner peace 639k 40.3 44.2%
41 Air pollution 638k 39.9 37.2%
42 Astronomy 629k 35.9 57.8% Field of study
43 Stress (biology) 624k 38.6 69.8%
44 Immune system 613k 39.7 65.1%
45 Health care provider 607k 39.5 66.8%
46 Memory 590k 39.9 65.1%
47 Self-help 583k 38.1 62.0%
48 Evolutionary psychology 576k 30.1 52.7% Field of study
49 Sense 557k 37.1 68.9%
50 Self-confidence 539k 36.2 66.9%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular health audiences compiled?

Rascasse aggregates anonymized search-behavior signals across South Africa and ranks each health audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest health audience in South Africa?

Specific absorption rate currently leads with an estimated audience of 4.8M people in South Africa.

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