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Popularity ranking · South Africa

The 100 most popular Cities in South Africa

This curated ranking covers the 100 largest cities in South Africa, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.9k cities tracked in South Africa, the 100 ranked here account for the largest measured audience reach. Cape Town, Johannesburg and Pretoria lead the list with a combined estimated audience of 15M people. Across all 100 entries the average audience size is 484k, and the largest, Cape Town, reaches around 5.4M people in South Africa. Audience size is the estimated number of unique people in South Africa who actively engage with each city, derived from search demand signals. Rankings reflect search-behavior signals collected across South Africa and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in South Africa who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in South Africa. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in South Africa, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in South Africa. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Cape Town 5.4M 36.7 53.7% City
2 Johannesburg 5.3M 36.7 53.8% City
3 Pretoria 4.7M 37.2 53.5% City
4 Bloemfontein 2.9M 38.0 52.0% City
5 Durban 2.2M 36.1 59.1% City
6 London 1.2M 38.3 52.1% City
7 New York City 956k 38.1 54.4% City
8 Soweto 719k 33.9 49.9% City
9 Port Elizabeth 692k 38.3 57.1% City
10 Seoul 655k 36.6 46.2% City
11 Sydney 619k 38.5 51.4% City
12 Los Angeles 593k 38.0 51.8% City
13 Lagos 570k 32.8 54.9% City
14 Randburg 543k 37.9 58.4% City
15 Polokwane 529k 35.3 55.1% City
16 Rustenburg 520k 37.1 61.7% City
17 Jerusalem 497k 40.8 57.5% City
18 Hong Kong 492k 36.8 44.8% City
19 Louisville, Kentucky 467k 35.9 64.8% City
20 Stellenbosch 454k 41.6 62.5% City
21 East London 431k 39.2 59.6% City
22 Oudtshoorn 419k 42.0 63.8% City
23 Benoni, Gauteng 417k 37.7 62.9% City
24 Nazareth 407k 39.8 58.7% City
25 Las Vegas 407k 35.7 38.8% City

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular cities compiled?

Rascasse aggregates anonymized search-behavior signals across South Africa and ranks each city by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest city in South Africa?

Cape Town currently leads with an estimated audience of 5.4M people in South Africa.

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