Rascasse Audience Intelligence

24Kitchen Audience Demographics in Germany

24Kitchen has an estimated audience of 26K people in Germany.

#20among Lifestyle in Germany
#504among TV channels in Germany#3115in Food & Beverages

The average 24Kitchen fan in Germany is 43.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

By number of fans, 24Kitchen ranks #29 among the 120 objects in Lifestyle in Germany — 7.5× the group median.

Its fans are 5.2 years older than the group average of 38.0.

Women make up 49.2% of the fan base, 9.9 percentage points fewer than the group average.

Compared with the other 119 objects in Lifestyle, 24Kitchen fans stand out for their interest in When In Rome, Marlon Brando and Sportal.bg.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include When In Rome, Marlon Brando, Sportal.bg, with strongest over-indexing on When In Rome (201.98× the country average).

Demographically, the 24Kitchen audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Individualism, Risk Appetite.

The typical 24Kitchen fan in Germany is balanced, around 43.2 years old, with strong Individualism tendencies and a notable affinity for When In Rome.

Category: Food & Beverages · Type: TV Channel · Subtype: Lifestyle

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
26K
in Germany
Gender
49.2%♀
50.8% male
Age
43.2
average years
Country rank
#70301
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of 24Kitchen

49.2% are female, 50.8% are male, average age 43.2.

Fig. 02

Gender split

49.2%
Female
50.8%
Male
Demographic split for 24Kitchen audience in Germany
MetricValue
Female49.2%
Male50.8%
Average age43.2
Estimated audience size26K
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the 24Kitchen audience in Germany
Age bracketShare%
16-2413%
25-3417%
35-4420%
45-5423%
55+27%
Fig. 04

Worldwide distribution

1.5%

of the worldwide 24Kitchen audience comes from Germany.

Worldwide audience distribution share by country for 24Kitchen
CountryShare
Netherlands46.9%
Portugal24.3%
Croatia9.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

24Kitchen fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen<1K1.43×
02Saarland<1K1.23×
03Niedersachsen~3K1.07×
04Mecklenburg-Vorpommern<1K1.07×
05Thüringen<1K1.02×
06Sachsen-Anhalt<1K1.01×
07Brandenburg<1K0.97×
08Hamburg<1K0.95×
09Rheinland-Pfalz~1K0.94×
10Schleswig-Holstein<1K0.92×
11Sachsen~1K0.88×
12Hessen~2K0.86×
13Berlin~1K0.86×
14Nordrhein-Westfalen~5K0.83×
15Baden-Württemberg~3K0.80×
16Bayern~3K0.76×
Fig. 06

Affinity by region

Affinity by region — 24Kitchen, Germany
0.76×1.00×1.43×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the 24Kitchen audience vs. the country average
#·InterestCategoryAffinity×
01When In RomeMusic & Radio201.98×
02Marlon BrandoMovies & TV107.07×
03Sportal.bgSports91.42×
04Kirsten DunstMovies & TV64.35×
05Air IndiaTravel & Leisure45.71×
06Penélope CruzMovies & TV20.00×
07CessnaCars & Mobility20.00×
08BoeingCars & Mobility19.41×
09Elizabeth TaylorMovies & TV18.48×
10Benedict CumberbatchMovies & TV13.13×
11Morgan FreemanMovies & TV13.06×
12Natalie PortmanMovies & TV8.14×
13Nicole KidmanMovies & TV8.07×
14AirbusCars & Mobility6.65×
15KitchenwareHome & Garden6.01×
16Terraced houseHome & Garden4.55×
17HugendubelShopping3.44×
18Home AppliancesHome & Garden3.14×
19RossmannShopping2.40×
20IKEAHome & Garden2.26×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the 24Kitchen audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the 24Kitchen audience vs. the country average · What stands out
TraitClusterDeviationScore
IndividualismJOY1.80×
Risk AppetiteTHRILL1.80×
Quality AwarenessPREMIUM1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the 24Kitchen audience vs. the country average · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.78×
CreativityOPEN0.83×
Pet OwnershipJOY0.85×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in 24Kitchen over the last 12 months. Modelled, not counted; people interested in several tv channels count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
medium gender data available, but no age data or fewer than 100,000 people; read demographics as a tendency

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/24kitchen-50629” · Methodology