A data profile of the people who buy, follow and care about 24Kitchen in Germany — modelled from more than twelve digital signal sources. 24Kitchen has an estimated audience of 33,077 people in Germany.
The average 24Kitchen fan in Germany is 42.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Marlon Brando, Kirsten Dunst, Air India, with strongest over-indexing on Marlon Brando (107.07× the country average).
Demographically, the 24Kitchen audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Individualism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical 24Kitchen fan in Germany is balanced, around 42.5 years old, with strong Individualism tendencies and a notable affinity for Marlon Brando.
The key figures that characterise the 24Kitchen profile in Germany.
49.2% are female, 50.8% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 49.2% |
| Male | 50.8% |
| Average age | 42.5 |
| Estimated audience size | 33,077 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 27% |
of the worldwide 24Kitchen audience comes from Germany.
| Country | Share |
|---|---|
| Netherlands | 41.5% |
| Portugal | 21.3% |
| Croatia | 10.8% |
Where the 24Kitchen audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | <1K | 1.41× | |
| 02 | Saarland | <1K | 1.25× | |
| 03 | Mecklenburg-Vorpommern | <1K | 1.06× | |
| 04 | Thüringen | <1K | 1.04× | |
| 05 | Sachsen-Anhalt | <1K | 1.02× | |
| 06 | Brandenburg | <1K | 0.96× | |
| 07 | Rheinland-Pfalz | ~2K | 0.94× | |
| 08 | Hamburg | <1K | 0.94× | |
| 09 | Niedersachsen | ~3K | 0.93× | |
| 10 | Schleswig-Holstein | ~1K | 0.92× | |
| 11 | Sachsen | ~1K | 0.88× | |
| 12 | Hessen | ~2K | 0.86× | |
| 13 | Berlin | ~1K | 0.86× | |
| 14 | Nordrhein-Westfalen | ~6K | 0.85× | |
| 15 | Baden-Württemberg | ~4K | 0.80× | |
| 16 | Bayern | ~4K | 0.76× |
The strongest cross-interests of the 24Kitchen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | When In Rome | Music & Radio | 201.98× | ||
| 02 | Marlon Brando | Movies & TV | 107.07× | ||
| 03 | Sportal.bg | Sports | 91.42× | ||
| 04 | Kirsten Dunst | Movies & TV | 64.35× | ||
| 05 | Air India | Travel & Leisure | 45.71× | ||
| 06 | Penélope Cruz | Movies & TV | 20.00× | ||
| 07 | Cessna | Cars & Mobility | 20.00× | ||
| 08 | Boeing | Cars & Mobility | 19.41× | ||
| 09 | Elizabeth Taylor | Movies & TV | 18.48× | ||
| 10 | Benedict Cumberbatch | Movies & TV | 13.13× | ||
| 11 | Morgan Freeman | Movies & TV | 13.06× | ||
| 12 | Natalie Portman | Movies & TV | 8.14× | ||
| 13 | Nicole Kidman | Movies & TV | 8.07× | ||
| 14 | Kitchenware | Home & Garden | 6.01× | ||
| 15 | Terraced house | Home & Garden | 4.55× | ||
| 16 | Hugendubel | Shopping | 3.44× | ||
| 17 | Italian cuisine | Food & Beverages | 3.21× | ||
| 18 | Home Appliances | Home & Garden | 3.14× | ||
| 19 | Rossmann | Shopping | 2.40× | ||
| 20 | IKEA | Home & Garden | 2.26× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.80× | |
| Risk Appetite | THRILL | 1.80× | |
| Quality Awareness | PREMIUM | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.78× | |
| Creativity | OPEN | 0.83× | |
| Pet Ownership | JOY | 0.85× |
24Kitchen has an estimated audience of 33,077 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
49.2% of 24Kitchen fans are female, 50.8% are male, with an average age of 42.5 years.
24Kitchen fans show strongest brand affinity for Marlon Brando (107.07×), Kirsten Dunst (64.35×), and Air India (45.71×) over the country average.
24Kitchen fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~6K), Bayern (reach ~4K), and Baden-Württemberg (reach ~4K). These three regions account for the largest share of the active audience.
Beyond 24Kitchen itself, the audience over-indexes on Kirsten Dunst (64.35×), Air India (45.71×), Sportal.bg (91.42×), and When In Rome (201.98×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for 24Kitchen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.