For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
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How to read this list
Rank
Position in the Top 56, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | FFrankenstein | 9M | 34.3% | 37.5 | 36.5% | Fantasy |
| 2 | FFinal Fantasy | 7.8M | 32.5% | 27.6 | 36.7% | Fantasy |
| 3 | TThe Lord of the Rings | 4.8M | 50.3% | 34.2 | 40.9% | Fantasy |
| 4 | WWizards (film) | 3.2M | 47.0% | 39.8 | 47.5% | Fantasy |
| 5 | DDescendants (2015 film) | 2.6M | 38.7% | 29.6 | 72.1% | Fantasy |
| 6 | TThe Wiz (film) | 2M | 54.6% | 37.7 | 65.4% | Fantasy |
| 7 | TThe Stand | 1.9M | 53.5% | 44.2 | 52.0% | Fantasy |
| 8 | OOutlander (novel) | 1.3M | 66.8% | 44.7 | 87.2% | Fantasy |
| 9 | EElla Enchanted (film) | 1.2M | 46.4% | 41.8 | 60.6% | Fantasy |
| 10 | AA Game of Thrones | 1.1M | 59.4% | 31.4 | 61.3% | Fantasy |
| 11 | TThe Polar Express (film) | 1.1M | 51.1% | 36.9 | 76.5% | Fantasy |
| 12 | WWhere the Wild Things Are (film) | 1M | 55.8% | 33.1 | 55.7% | Fantasy |
| 13 | MMiracle on 34th Street | 1M | 53.9% | 33.8 | 66.0% | Fantasy |
| 14 | TThe Good Dinosaur | 1M | 38.3% | 37.9 | 48.8% | Fantasy |
| 15 | AA Song of Ice and Fire | 1M | 36.4% | 33.0 | 53.5% | Fantasy |
| 16 | AA Christmas Carol (2009 film) | 895k | 37.7% | 33.9 | 47.3% | Fantasy |
| 17 | DDark Shadows (film) | 860k | 30.7% | 45.3 | 55.2% | Fantasy |
| 18 | CCarnival Row | 834k | 21.2% | 36.7 | 52.7% | Fantasy |
| 19 | LLet It Shine (film) | 761k | 87.4% | 38.9 | 73.5% | Fantasy |
| 20 | DDragon Age | 757k | 30.6% | 33.8 | 16.8% | Fantasy |
| 21 | TThe Last Unicorn (film) | 705k | 46.8% | 34.8 | 74.3% | Fantasy |
| 22 | CCastle in the Sky | 592k | 24.5% | 30.7 | 52.4% | Fantasy |
| 23 | HHarry Potter and the Half-Blood Prince | 553k | 37.3% | 32.4 | 67.9% | Fantasy |
| 24 | TThe Lion, the Witch and the Wardrobe | 514k | 55.9% | 47.2 | 50.1% | Fantasy |
| 25 | EEragon | 447k | 23.7% | 36.0 | 50.7% | Fantasy |
| 26 | MMr. Magorium's Wonder Emporium | 447k | 88.8% | 47.5 | 89.6% | Fantasy |
| 27 | LLemony Snicket | 410k | 50.6% | 35.8 | 57.7% | Fantasy |
| 28 | TThe Science of Sleep | 404k | 54.3% | 47.8 | 54.9% | Fantasy |
| 29 | TThe Shadow | 400k | 37.0% | 38.9 | 36.0% | Fantasy |
| 30 | TTime Bandits | 302k | 39.2% | 41.3 | 33.2% | Fantasy |
| 31 | GGood Witch (TV series) | 297k | 34.3% | 45.7 | 95.3% | Fantasy |
| 32 | TThe Elder Scrolls V: Skyrim | 276k | 5.9% | 28.5 | 36.3% | Fantasy |
| 33 | EElder Scrolls V: Skyrim | 263k | 21.8% | 26.8 | 16.4% | Fantasy |
| 34 | UUltima (series) | 258k | 7.0% | 31.8 | 37.7% | Fantasy |
| 35 | VVampire Academy | 255k | 29.5% | 39.4 | 76.9% | Fantasy |
| 36 | AAge of Mythology | 247k | 19.0% | 32.6 | 35.7% | Fantasy |
| 37 | PPom Poko | 244k | 30.4% | 30.0 | 45.6% | Fantasy |
| 38 | DDragon Age: Inquisition | 232k | 13.8% | 35.6 | 24.8% | Fantasy |
| 39 | PPercy Jackson & the Olympians: The Lightning Thief | 210k | 30.4% | 39.4 | 43.2% | Fantasy |
| 40 | WWings of Desire | 209k | 33.6% | 54.3 | 100.0% | Fantasy |
| 41 | TTales from Earthsea (film) | 206k | 36.5% | 31.8 | 47.4% | Fantasy |
| 42 | TThe Secret of Kells | 202k | 50.2% | 30.9 | 34.8% | Fantasy |
| 43 | TThe Shannara Chronicles | 202k | 23.4% | 38.1 | 59.9% | Fantasy |
| 44 | TThe Elder Scrolls | 184k | 2.6% | 28.1 | 31.8% | Fantasy |
| 45 | SSolomon Kane | 177k | 49.1% | 27.4 | 0.0% | Fantasy |
| 46 | HHarry Potter and the Deathly Hallows – Part 1 | 170k | 24.2% | 29.6 | 77.2% | Fantasy |
| 47 | TThe Elder Scrolls Online | 137k | 6.0% | 28.9 | 27.1% | Fantasy |
| 48 | TThe Red Balloon | 105k | 83.3% | 44.5 | 100.0% | Fantasy |
| 49 | MMiss Peregrine's Home for Peculiar Children | 81k | 72.4% | 29.6 | 56.4% | Fantasy |
| 50 | UUltima Online | 75k | 7.7% | 29.8 | 37.7% | Fantasy |
| 51 | DDer Ring des Nibelungen | 59k | 23.0% | 39.5 | 37.3% | Fantasy |
| 52 | TThe Elder Scrolls IV: Oblivion | 55k | 2.7% | 26.9 | 29.6% | Fantasy |
| 53 | TThe Dark Eye | 51k | 28.6% | 35.5 | 47.4% | Fantasy |
| 54 | DDragon's Lair | 35k | 13.3% | 34.0 | 44.5% | Fantasy |
| 55 | MMiss Peregrine's Home for Peculiar Children (film) | 3.6k | 74.5% | 38.2 | 61.4% | Fantasy |
| 56 | LLa Belle Histoire | 984 | 1.4% | 45.2 | 100.0% | Fantasy |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular fantasies compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each fantasy by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest fantasy in United States?
Frankenstein currently leads with an estimated audience of 9M people in United States.