For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
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How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | BBob Dylan | 5.7M | 27.5% | 45.4 | 47.8% | Folk |
| 2 | PPaul Simon | 2.1M | 40.1% | 46.4 | 51.6% | Folk |
| 3 | PPhil Wickham | 1.5M | 86.2% | 44.6 | 72.1% | Folk |
| 4 | TTiny Tim (musician) | 1.4M | 22.3% | 35.7 | 67.1% | Folk |
| 5 | BBobby Pulido | 1.2M | 100.0% | 37.3 | 71.5% | Folk |
| 6 | JJesse Welles | 1.1M | 73.9% | 48.4 | 46.6% | Folk |
| 7 | CCrosby, Stills & Nash | 1.1M | 10.0% | 50.5 | 44.3% | Folk |
| 8 | TThe Band | 986k | 50.2% | 46.8 | 44.0% | Folk |
| 9 | MMark Schultz (musician) | 898k | 35.4% | 45.2 | 74.6% | Folk |
| 10 | CCat Stevens | 865k | 25.6% | 35.1 | 44.3% | Folk |
| 11 | VVicente Fernández | 779k | 28.1% | 34.6 | 49.0% | Folk |
| 12 | JJohn Phillips (musician) | 711k | 79.8% | 48.5 | 57.9% | Folk |
| 13 | CClannad | 687k | 18.5% | 46.0 | 56.8% | Folk |
| 14 | GGalena (singer) | 674k | 69.6% | 26.3 | 61.0% | Folk |
| 15 | HHector (musician) | 573k | 44.2% | 39.7 | 56.3% | Folk |
| 16 | PPete Seeger | 570k | 42.8% | 46.7 | 61.6% | Folk |
| 17 | CCaamp | 522k | 80.6% | 43.5 | 51.0% | Folk |
| 18 | BBurl Ives | 517k | 60.7% | 43.2 | 60.4% | Folk |
| 19 | SSufjan Stevens | 509k | 38.1% | 38.7 | 50.8% | Folk |
| 20 | JJulión Álvarez | 431k | 59.0% | 31.1 | 50.0% | Folk |
| 21 | EEmilia (Bulgarian singer) | 428k | 12.5% | 35.0 | 56.1% | Folk |
| 22 | SSteven Curtis Chapman | 385k | 88.5% | 45.4 | 72.6% | Folk |
| 23 | PPeter Tork | 382k | 91.5% | 52.2 | 54.1% | Folk |
| 24 | JJulion Alvarez | 372k | 27.3% | 34.1 | 61.4% | Folk |
| 25 | BBear’s Den | 336k | 63.8% | 39.1 | 49.6% | Folk |
| 26 | FFela Kuti | 320k | 37.1% | 39.9 | 50.4% | Folk |
| 27 | SScott Kelly | 247k | 64.5% | 39.6 | 47.2% | Folk |
| 28 | RRoy Harper | 246k | 33.8% | 57.7 | 19.8% | Folk |
| 29 | HHeilung | 212k | 24.9% | 35.5 | 37.7% | Folk |
| 30 | MMatt Maher | 187k | 78.3% | 45.3 | 73.7% | Folk |
| 31 | JJorma Kaukonen | 181k | 79.1% | 56.0 | 16.6% | Folk |
| 32 | AAllison Russell | 167k | 71.0% | 48.3 | 51.9% | Folk |
| 33 | BBowerbirds | 164k | 34.7% | 39.9 | 59.3% | Folk |
| 34 | WWhitley | 140k | 37.8% | 35.5 | 63.4% | Folk |
| 35 | JJosé González (singer) | 139k | 36.5% | 39.3 | 49.7% | Folk |
| 36 | NNey Matogrosso | 138k | 3.4% | 42.7 | 65.5% | Folk |
| 37 | MMarcos Witt | 137k | 22.4% | 35.7 | 59.6% | Folk |
| 38 | CCorvus Corax | 124k | 24.7% | 35.2 | 43.1% | Folk |
| 39 | LLuke Jackson | 121k | 45.0% | 56.6 | 43.6% | Folk |
| 40 | OOcie Elliott | 106k | 32.2% | 43.5 | 51.7% | Folk |
| 41 | TThe Staves | 103k | 62.1% | 42.1 | 45.3% | Folk |
| 42 | CCeca (singer) | 93k | 3.7% | 35.4 | 54.6% | Folk |
| 43 | WWailin' Jennys | 92k | 79.2% | 40.2 | 52.3% | Folk |
| 44 | JJohnnyswim | 91k | 77.5% | 42.7 | 60.1% | Folk |
| 45 | GGranny's Attic | 88k | 78.2% | 40.2 | 52.3% | Folk |
| 46 | VValerie June | 88k | 60.5% | 46.9 | 45.1% | Folk |
| 47 | MMercedes Sosa | 79k | 6.0% | 38.8 | 63.4% | Folk |
| 48 | OOmara Portuondo | 79k | 44.7% | 43.4 | 49.9% | Folk |
| 49 | HHazlett | 69k | 49.4% | 37.6 | 57.9% | Folk |
| 50 | VVolkan Konak | 59k | 2.2% | 40.6 | 42.1% | Folk |
| 51 | CCocco | 57k | 2.6% | 43.9 | 100.0% | Folk |
| 52 | JJeremy Riddle | 56k | 69.9% | 39.5 | 62.6% | Folk |
| 53 | LLingua Ignota | 55k | 34.0% | 41.6 | 47.4% | Folk |
| 54 | AAca Lukas | 50k | 6.7% | 36.4 | 55.1% | Folk |
| 55 | HHollow Coves | 50k | 25.8% | 40.5 | 54.2% | Folk |
| 56 | SSoledad Pastorutti | 50k | 4.0% | 40.0 | 58.0% | Folk |
| 57 | BBert Jansch | 48k | 23.8% | 57.8 | 17.6% | Folk |
| 58 | RRosana Arbelo | 47k | 7.0% | 44.2 | 90.0% | Folk |
| 59 | AAnna von Hausswolff | 46k | 12.9% | 38.3 | 37.5% | Folk |
| 60 | SShawn Phillips | 46k | 47.5% | 53.5 | 41.4% | Folk |
| 61 | CCarbon Leaf | 44k | 89.6% | 42.0 | 48.8% | Folk |
| 62 | JJoshua James (folk singer) | 43k | 41.4% | 42.1 | 43.4% | Folk |
| 63 | HHakim (Egyptian singer) | 40k | 5.3% | 38.6 | 59.4% | Folk |
| 64 | AAlan Doyle | 40k | 15.0% | 52.6 | 58.8% | Folk |
| 65 | GGlenn Yarbrough | 40k | 76.1% | 54.3 | 36.7% | Folk |
| 66 | JJJ Heller | 38k | 89.8% | 36.1 | 83.7% | Folk |
| 67 | CChristy Moore | 36k | 8.8% | 43.9 | 40.5% | Folk |
| 68 | CChuck Ragan (Official) | 35k | 44.3% | 35.9 | 25.7% | Folk |
| 69 | JJulie Fowlis | 34k | 29.7% | 51.4 | 51.4% | Folk |
| 70 | MMandolin Orange | 34k | 88.4% | 31.7 | 53.3% | Folk |
| 71 | SSons of the East | 30k | 21.0% | 36.2 | 54.2% | Folk |
| 72 | TThe Steel Wheels | 29k | 96.7% | 53.3 | 21.6% | Folk |
| 73 | TThe Longest Johns | 28k | 38.1% | 42.3 | 41.8% | Folk |
| 74 | MMyrkur | 27k | 13.8% | 34.3 | 25.1% | Folk |
| 75 | GGeorge Wassouf | 27k | 9.6% | 29.6 | 58.9% | Folk |
| 76 | OOkkervil River | 25k | 57.0% | 37.0 | 49.8% | Folk |
| 77 | OOliver Hazard | 25k | 80.7% | 39.8 | 57.4% | Folk |
| 78 | TTall Heights | 24k | 53.1% | 40.1 | 54.8% | Folk |
| 79 | LLos Kjarkas | 24k | 52.4% | 45.1 | 45.3% | Folk |
| 80 | LLankum | 24k | 17.0% | 45.4 | 45.0% | Folk |
| 81 | BBarbara Dane | 22k | 48.4% | 51.3 | 45.0% | Folk |
| 82 | SSam Amidon | 22k | 32.6% | 43.2 | 51.0% | Folk |
| 83 | JJelena Rozga | 22k | 13.0% | 33.6 | 47.8% | Folk |
| 84 | DDragana Mirković | 22k | 11.1% | 38.0 | 48.3% | Folk |
| 85 | OOumou Sangaré | 21k | 19.4% | 29.1 | 41.2% | Folk |
| 86 | RRonnie Drew | 21k | 13.9% | 57.1 | 41.4% | Folk |
| 87 | SSergio Dalma | 20k | 2.2% | 43.8 | 87.6% | Folk |
| 88 | HHaris Alexiou | 20k | 5.5% | 49.5 | 60.1% | Folk |
| 89 | SSherine Abdel-Wahab | 19k | 17.3% | 31.2 | 65.3% | Folk |
| 90 | DDara Bubamara | 19k | 3.9% | 35.1 | 78.2% | Folk |
| 91 | CCrosby & Nash | 18k | 37.4% | 49.6 | 45.8% | Folk |
| 92 | SSilvio Rodríguez | 17k | 11.9% | 47.0 | 54.6% | Folk |
| 93 | KKathy Kelly | 17k | 1.9% | 32.0 | 57.4% | Folk |
| 94 | AAhmet Kaya | 15k | 0.5% | 29.3 | 47.2% | Folk |
| 95 | MMarissa Nadler | 15k | 31.6% | 39.9 | 45.7% | Folk |
| 96 | JJonathan Hultén | 15k | 36.0% | 38.1 | 45.7% | Folk |
| 97 | TThe Incredible String Band | 14k | 28.9% | 51.3 | 32.0% | Folk |
| 98 | BBibio | 14k | 71.6% | — | — | Folk |
| 99 | RRichard Shindell | 14k | 72.7% | 55.4 | 44.6% | Folk |
| 100 | TThe Mary Wallopers | 14k | 9.7% | 43.9 | 41.5% | Folk |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular folks compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each folk by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest folk in United States?
Bob Dylan currently leads with an estimated audience of 5.7M people in United States.