Rascasse Audience Intelligence

Tom Cruise Audience in United States

Tom Cruise has an estimated audience of 12.6M people in United States.

#28among Actor Actress or TV Star in United States
#97among people in United States#194in Movies & TV

The average Tom Cruise fan in United States is 42.0 years old, more female, and lives primarily in California.

By number of fans, Tom Cruise ranks #28 among the 6621 objects in Actor Actress or TV Star in United States — 1.2× the group median.

Its fans are 1.9 years older than the group average of 40.1.

Women make up 57.9% of the fan base, 1.7 percentage points more than the group average.

Compared with the other 6620 objects in Actor Actress or TV Star, Tom Cruise fans stand out for their interest in Sophie Marceau, Jeffrey Tambor and The Truman Show.

Interest is seasonal: May, June and July account for 38% of the year's searches, November is the quietest month.

Most fans live in California, Texas, Florida.

Top affinities include Sophie Marceau, Jeffrey Tambor, The Truman Show, with strongest over-indexing on Sophie Marceau (103.35× the country average).

Demographically, the Tom Cruise audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Need for Security.

The typical Tom Cruise fan in United States is more female, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Sophie Marceau.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
12.6M
in United States
Gender
57.9%♀
42.1% male
Age
42.0
average years
Country rank
#2795
among all objects in United States
Fig. 01

Search interest · 12-month trend

-41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Tom Cruise fans

57.9% are female, 42.1% are male, average age 42.0.

Fig. 02

Gender split

57.9%
Female
42.1%
Male
Demographic split for Tom Cruise audience in United States
MetricValue
Female57.9%
Male42.1%
Average age42.0
Estimated audience size12.6M
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the Tom Cruise audience in United States
Age bracketShare%
16-2418%
25-3415%
35-4419%
45-5424%
55+24%
Fig. 04

Worldwide distribution

21.8%

of the worldwide Tom Cruise audience comes from United States.

Worldwide audience distribution share by country for Tom Cruise
CountryShare
United States21.8%
Brazil7.6%
India7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Tom Cruise fans by region: top regions in United States
#RegionReachAffinity×
01Utah~100K1.22×
02Idaho~80K1.21×
03Kansas~100K1.19×
04Oklahoma~200K1.12×
05Kentucky~200K1.11×
06Missouri~300K1.09×
07California~1.5M1.06×
08Montana~40K1.06×
09North Carolina~400K1.05×
10Washington~300K1.05×
11Arizona~300K1.05×
12Arkansas~100K1.05×
13Iowa~100K1.04×
14New Mexico~80K1.04×
15Texas~900K1.03×
16Tennessee~300K1.03×
17Oregon~200K1.03×
18New Jersey~400K1.02×
19Indiana~300K1.02×
20Nebraska~70K1.02×
21Florida~800K1.01×
22Illinois~500K1.00×
23Michigan~400K1.00×
24Colorado~200K1.00×
25South Carolina~200K1.00×
26Nevada~100K1.00×
27Alaska~30K1.00×
28Ohio~400K0.99×
29Virginia~300K0.99×
30Pennsylvania~500K0.98×
31Minnesota~200K0.98×
32Connecticut~100K0.98×
33Wyoming~20K0.98×
34New York~700K0.97×
35Wisconsin~200K0.97×
36South Dakota~30K0.97×
37New Hampshire~50K0.96×
38North Dakota~30K0.96×
39Massachusetts~300K0.95×
40Alabama~200K0.95×
41West Virginia~60K0.95×
42Hawaii~50K0.95×
43Georgia~400K0.94×
44Maryland~200K0.93×
45Delaware~30K0.91×
46Louisiana~200K0.90×
47Maine~50K0.89×
48Mississippi~100K0.88×
49Vermont~20K0.87×
50Rhode Island~30K0.85×
Fig. 06

Affinity by region

Affinity by region — Tom Cruise, United States
0.85×1.00×1.22×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Tom Cruise audience vs. the country average
#·InterestCategoryAffinity×
01Sophie MarceauMovies & TV103.35×
02Jeffrey TamborMovies & TV44.30×
03The Truman ShowMovies & TV28.97×
04James McAvoyMovies & TV26.51×
05Anna FarisMovies & TV24.09×
06Kat DenningsMovies & TV22.97×
07Christoph WaltzMovies & TV22.71×
08Laura LinneyMovies & TV22.67×
09Rebecca FergusonMovies & TV21.56×
10Jude LawMovies & TV20.66×
11Vine (service)Movies & TV20.62×
12Ed HarrisMovies & TV18.64×
13Katie HolmesMovies & TV18.42×
14James FrancoMovies & TV17.91×
15John CandyMovies & TV15.69×
16George ClooneyMovies & TV14.12×
17Freaky Friday (2003 film)Movies & TV13.67×
18Tom HanksMovies & TV12.66×
19Bruce WillisMovies & TV9.49×
20Diane KeatonMovies & TV8.84×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Tom Cruise audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Tom Cruise audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.85×
Need for SecurityCONSERVATISM1.39×
Community OrientationOPEN1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Tom Cruise audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.85×
Design AffinityPREMIUM0.88×
Pet OwnershipJOY0.89×
0×1.00× baseline2×
Appendix

Explore more audiences

See Tom Cruise audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Tom Cruise over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/tom-cruise-8408” · Methodology