Rascasse Audience Intelligence

Vine (service) Audience in United States

A data profile of the people who buy, follow and care about Vine (service) in United States — modelled from more than twelve digital signal sources. Vine (service) has an estimated audience of 3,702,112 people in United States.

#22among TV / music streaming in United States#232among Website / Newspaper / Magazine in United States#1002in Movies & TV

The average Vine (service) fan in United States is 26.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sausage Party, Tom Cruise, Know Your Meme, with strongest over-indexing on Sausage Party (154.07× the country average).

Demographically, the Vine (service) audience skews more female with an average age of 26.4, and over-indexes on personality traits such as Tradition, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Vine (service) fan in United States is more female, around 26.4 years old, with strong Tradition tendencies and a notable affinity for Sausage Party.

Category: Movies & TV · Type: Website / Newspaper / Magazine · Subtype: TV / music streaming

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vine (service) profile in United States.

Audience size
3.7M
in United States
Gender
57.4%♀
42.6% male
Age
26.4
average years
Country rank
#8593
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Vine (service)

57.4% are female, 42.6% are male, average age 26.4.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Vine (service) audience in United States
MetricValue
Female57.4%
Male42.6%
Average age26.4
Estimated audience size3,702,112
Fig. 03

Age distribution

Ø 26.4
average years
Age distribution of the Vine (service) audience in United States
Age bracketShare%
16-1961%
20-2920%
30-399%
40-496%
50+4%
Fig. 04

Worldwide distribution

35.7%

of the worldwide Vine (service) audience comes from United States.

Worldwide audience distribution share by country for Vine (service)
CountryShare
United States35.7%
India7.2%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vine (service) audience in United States is strongest.

Fig. 05

Top regions by affinity

Vine (service) fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~80K1.63×
02New Mexico~30K1.52×
03Arkansas~50K1.49×
04Mississippi~40K1.28×
05Oklahoma~50K1.26×
06Alaska~10K1.23×
07Iowa~40K1.19×
08Louisiana~60K1.17×
09California~400K1.10×
10North Carolina~100K1.10×
11Delaware~10K1.10×
12Tennessee~80K1.06×
13Idaho~20K1.06×
14Texas~300K1.05×
15Michigan~100K1.04×
16Kansas~30K1.04×
17North Dakota~8K1.04×
18Virginia~90K1.03×
19Washington~80K1.01×
20Nevada~40K1.01×
21Maryland~60K1.00×
22Wisconsin~60K1.00×
23Oregon~40K0.99×
24Utah~30K0.98×
25Missouri~60K0.97×
26Georgia~100K0.96×
27Colorado~60K0.96×
28South Carolina~50K0.96×
29Indiana~60K0.95×
30West Virginia~20K0.94×
31Hawaii~10K0.94×
32Ohio~100K0.92×
33Nebraska~20K0.92×
34New York~200K0.91×
35Pennsylvania~100K0.91×
36Florida~200K0.90×
37Illinois~100K0.89×
38New Jersey~80K0.89×
39Minnesota~50K0.89×
40Vermont~6K0.89×
41New Hampshire~10K0.87×
42Connecticut~30K0.86×
43South Dakota~7K0.84×
44Rhode Island~10K0.83×
45Montana~9K0.83×
46Massachusetts~60K0.82×
47Arizona~60K0.81×
48Alabama~40K0.80×
49Washington, District of Columbia~9K0.80×
50Maine~10K0.76×
Fig. 06

Affinity by region

Affinity by region — Vine (service), United States
0.76×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vine (service) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vine (service) audience
#·InterestCategoryAffinity×
01Sausage PartyMovies & TV154.07×
02Know Your MemeInternet & Social Media25.00×
03Tom CruiseMovies & TV20.62×
04PlaylistMusic & Radio19.12×
05RufflesFood & Beverages14.09×
06Austin Powers (film series)Movies & TV8.70×
07Jason SegelMovies & TV8.70×
08Hair ExtensionsBeauty & Wellness6.73×
09Folk musicMusic & Radio6.69×
10Us WeeklyInternet & Social Media6.69×
11Jewel-OscoShopping6.06×
12FandomLiterature5.92×
13Rick and MortyMovies & TV5.63×
14Mixed drinkFood & Beverages4.84×
15Internet celebrityInternet & Social Media3.27×
16Instant messagingInternet & Social Media3.10×
17High-definition televisionTechnology & Electronics3.00×
18MangaLiterature2.70×
19Pizza HutFood & Beverages2.01×
20ClothingFashion & Accessoires1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vine (service) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vine (service) audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.94×
PatriotismCONSERVATISM1.45×
ExtroversionTHRILL1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vine (service) audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.69×
Design AffinityPREMIUM0.73×
Quality AwarenessPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vine (service) have in United States?

Vine (service) has an estimated audience of 3,702,112 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Vine (service) fans?

57.4% of Vine (service) fans are female, 42.6% are male, with an average age of 26.4 years.

03

Which brands do Vine (service) fans like most?

Vine (service) fans show strongest brand affinity for Sausage Party (154.07×), Tom Cruise (20.62×), and Know Your Meme (25×) over the country average.

04

Where do Vine (service) fans live in United States?

Vine (service) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Vine (service) fans also like?

Beyond Vine (service) itself, the audience over-indexes on Tom Cruise (20.62×), Know Your Meme (25×), Playlist (19.12×), and Hair Extensions (6.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV / music streaming audiences in United States

See Vine (service) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Vine (service). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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