Rascasse Audience Intelligence

Dirty Dancing Viewer Demographics in United States

Dirty Dancing has an estimated audience of 2.6M people in United States.

#694among movies & series in United States#1775in Movies & TV

The average Dirty Dancing fan in United States is 44.9 years old, more female, and lives primarily in California.

Most fans live in California, Texas, Florida.

Top affinities include Amarah, Bağdat Avenue, International Day of the Girl Child, with strongest over-indexing on Amarah (90.74× the country average).

Demographically, the Dirty Dancing audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Quality Awareness, Individualism.

The typical Dirty Dancing fan in United States is more female, around 44.9 years old, with strong Quality Awareness tendencies and a notable affinity for Amarah.

Category: Movies & TV · Type: Movie / TV Show / Series

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
2.6M
in United States
Gender
80.1%♀
19.9% male
Age
44.9
average years
Country rank
#11916
among all objects in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Dirty Dancing viewers

80.1% are female, 19.9% are male, average age 44.9.

Fig. 02

Gender split

80.1%
Female
19.9%
Male
Demographic split for Dirty Dancing audience in United States
MetricValue
Female80.1%
Male19.9%
Average age44.9
Estimated audience size2.6M
Fig. 03

Age distribution

Ø 44.9
average years
Age distribution of the Dirty Dancing audience in United States
Age bracketShare%
16-2413%
25-3411%
35-4418%
45-5426%
55+31%
Fig. 04

Worldwide distribution

27.2%

of the worldwide Dirty Dancing audience comes from United States.

Worldwide audience distribution share by country for Dirty Dancing
CountryShare
United States27.2%
Germany12.9%
United Kingdom8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Dirty Dancing fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~40K1.21×
02West Virginia~20K1.21×
03Oklahoma~40K1.20×
04Idaho~20K1.17×
05Tennessee~60K1.12×
06Indiana~60K1.12×
07Utah~30K1.12×
08Arkansas~30K1.12×
09Montana~9K1.12×
10Missouri~50K1.11×
11Iowa~30K1.11×
12Wisconsin~50K1.10×
13Alabama~40K1.07×
14Vermont~5K1.07×
15Kansas~20K1.06×
16Maine~10K1.06×
17Ohio~90K1.04×
18Wyoming~5K1.04×
19Pennsylvania~100K1.03×
20North Carolina~90K1.03×
21Nebraska~20K1.03×
22South Carolina~40K1.02×
23Oregon~30K1.01×
24North Dakota~6K1.01×
25New Mexico~20K1.00×
26New Hampshire~10K1.00×
27Arizona~60K0.99×
28Connecticut~30K0.99×
29Alaska~5K0.99×
30Michigan~80K0.98×
31Virginia~60K0.98×
32Minnesota~40K0.98×
33Colorado~40K0.97×
34Mississippi~20K0.97×
35South Dakota~7K0.97×
36Rhode Island~8K0.96×
37Louisiana~30K0.94×
38Massachusetts~50K0.93×
39Texas~200K0.92×
40Florida~200K0.92×
41Illinois~90K0.92×
42Washington~50K0.92×
43Delaware~7K0.89×
44New York~100K0.88×
45New Jersey~60K0.88×
46Georgia~70K0.87×
47Nevada~20K0.85×
48California~300K0.84×
49Maryland~40K0.81×
50Hawaii~8K0.76×
Fig. 06

Affinity by region

Affinity by region — Dirty Dancing, United States
0.76×1.00×1.21×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Dirty Dancing audience vs. the country average
#·InterestCategoryAffinity×
01AmarahTravel & Leisure90.74×
02Bağdat AvenueTravel & Leisure80.14×
03International Day of the Girl ChildPolitics & Society79.61×
04The American University of Iraq – SulaimaniBusiness & Career78.74×
05RotoruaTravel & Leisure61.92×
06PantoneBusiness & Career56.67×
07Married at First Sight (U.S. TV series)Movies & TV55.00×
08Tower BridgeTravel & Leisure52.04×
09Sight & SoundMovies & TV47.10×
10American Horror Story: HotelMovies & TV44.52×
11Patrick SwayzeMovies & TV44.00×
12Showcase CinemasMovies & TV43.65×
13Missouri Star Quilt CoShopping42.96×
14American Horror Story: Freak ShowMovies & TV42.23×
15Say Yes to the Dress: AtlantaMovies & TV42.14×
16Sex and the City 2Movies & TV37.34×
17Dear Evan HansenMusic & Radio32.75×
18Prison BreakMovies & TV20.50×
19The Good WifeMovies & TV20.16×
20Ghost (1990 film)Movies & TV10.02×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Dirty Dancing audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Dirty Dancing audience vs. the country average · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM5.17×
IndividualismJOY1.21×
Luxury OrientationPREMIUM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Dirty Dancing audience vs. the country average · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.80×
Need for SecurityCONSERVATISM0.80×
Risk AppetiteTHRILL0.84×
0×1.00× baseline2×
Appendix

Explore more audiences

More Movies & TV audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Dirty Dancing over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/dirty-dancing-85266” · Methodology