For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
Trusted by teams at Volkswagen · DFB · Sony Music · Red Bull · Infront
How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United Kingdom who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United Kingdom. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United Kingdom, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United Kingdom. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | FFortnite | 5.4M | 3.9% | 33.1 | 27.5% | Shooter |
| 2 | PPokémon | 4.9M | 3.7% | 33.1 | 39.9% | Role playing |
| 3 | EEA Sports FC | 4.7M | 15.3% | 29.9 | 26.9% | Sports game |
| 4 | MMeccha Chameleon | 4M | 12.1% | 30.4 | 30.9% | Casual game |
| 5 | CCall of Duty | 3.6M | 4.1% | 33.4 | 23.9% | Shooter |
| 6 | SSolitaire | 3.5M | 7.3% | 41.3 | 65.1% | Card game |
| 7 | MMinecraft | 3.3M | 3.5% | 34.1 | 38.3% | Sandbox game |
| 8 | RRoblox | 3.2M | 1.8% | 35.2 | 48.5% | Sandbox game |
| 9 | CCars (video game) | 3.1M | 12.8% | 22.1 | 0.0% | Racing |
| 10 | PPokémon (video game series) | 3.1M | 4.7% | — | — | Role playing |
| 11 | FFIFA (video game series) | 2.7M | 3.6% | 34.4 | 19.5% | Sports game |
| 12 | LLeague of Legends | 2.6M | 3.1% | 32.8 | 28.9% | MOBA |
| 13 | CCandy Crush Saga | 2.4M | 8.1% | 45.8 | 59.4% | Puzzle game |
| 14 | WWorld of Warcraft | 2.3M | 4.6% | 32.6 | 28.9% | Role playing |
| 15 | PPac-Man (Atari 2600) | 2.3M | 6.7% | 31.9 | 50.7% | Arcade game |
| 16 | LLegends (Magic: The Gathering) | 2.2M | 15.5% | — | — | Card game |
| 17 | AARC Raiders | 2M | 6.3% | 35.3 | 35.1% | Shooter |
| 18 | HHogwarts Legacy | 2M | 7.7% | 35.0 | 47.4% | Role playing |
| 19 | PPirates of the Caribbean (video game) | 1.9M | 10.7% | — | — | Action-Adventure |
| 20 | FForza Horizon 6 | 1.7M | 7.6% | 41.9 | 38.6% | Racing |
| 21 | DDota 2 | 1.7M | 6.5% | 31.3 | 27.8% | MOBA |
| 22 | AAssassin's Creed | 1.7M | 5.5% | 32.5 | 29.0% | Action-Adventure |
| 23 | CCounter-Strike: Global Offensive | 1.7M | 4.3% | 31.9 | 26.8% | Shooter |
| 24 | RRESIDENT EVIL: requiem | 1.6M | 7.6% | 39.1 | 41.5% | Horror |
| 25 | MMonopoly Go! | 1.5M | 6.4% | 42.6 | 54.6% | Casual game |
| 26 | TThe Sims | 1.5M | 8.0% | 35.9 | 52.8% | Simulation |
| 27 | TThe Last of Us | 1.4M | 6.0% | 35.8 | 32.2% | Action-Adventure |
| 28 | SScrabble | 1.4M | 20.4% | 46.5 | 70.7% | Board game |
| 29 | TTetris (Game Boy) | 1.4M | 7.2% | 36.7 | 71.4% | Puzzle game |
| 30 | GGartic Phone | 1.4M | 5.5% | 42.6 | 54.6% | Casual game |
| 31 | TThe Legend of Zelda | 1.3M | 5.0% | 31.3 | 36.0% | Action-Adventure |
| 32 | DDungeons & Dragons | 1.3M | 5.7% | 35.3 | 38.9% | Tabletop RPG |
| 33 | 0007 First Light | 1.3M | 12.1% | 38.3 | 41.5% | Action-Adventure |
| 34 | BBattlefield 6 | 1.2M | 7.3% | 35.0 | 29.8% | Shooter |
| 35 | TTomodachi Life: Living the Dream | 1.2M | 12.8% | 41.4 | 43.6% | Simulation |
| 36 | TThe Witcher | 1.2M | 4.8% | 32.9 | 35.7% | Role playing |
| 37 | RResistance (series) | 1.2M | 7.7% | 45.4 | 50.9% | Shooter |
| 38 | GGrand Theft Auto VI | 1.1M | 6.0% | 26.0 | 21.9% | Action-Adventure |
| 39 | MMagic: The Gathering | 1.1M | 5.5% | 33.7 | 37.6% | Card game |
| 40 | CCookie Clickers | 1.1M | 17.7% | 25.9 | 38.1% | Casual game |
| 41 | CCoin Master | 1.1M | 8.2% | 35.7 | 50.4% | Casual game |
| 42 | HHalo (series) | 1M | 6.8% | 37.6 | 36.3% | Shooter |
| 43 | GGenshin Impact | 991k | 3.3% | 33.5 | 52.4% | Role playing |
| 44 | MMonopoly (game) | 954k | 7.8% | 38.2 | 49.1% | Board game |
| 45 | RRust | 934k | 3.9% | 48.8 | 46.3% | Survival game |
| 46 | CCall of Duty: Black Ops | 912k | 6.2% | 31.8 | 18.9% | Shooter |
| 47 | RResident Evil | 894k | 4.8% | 31.7 | 29.4% | Horror |
| 48 | EElden Ring | 855k | 5.6% | 31.9 | 31.7% | Role playing |
| 49 | BBaccarat | 843k | 4.4% | 38.1 | 34.0% | Casino |
| 50 | SSuper Mario Bros. | 840k | 4.0% | 32.9 | 36.7% | Platformer |
| 51 | FFinal Fantasy | 839k | 4.5% | 30.5 | 36.6% | Role playing |
| 52 | HHomescapes | 773k | 6.6% | 39.7 | 65.6% | Puzzle game |
| 53 | HHow to Train Your Dragon (video game) | 769k | 16.9% | 22.7 | 27.1% | Action-Adventure |
| 54 | FFootball Manager | 756k | 12.2% | 38.3 | 19.6% | Simulation |
| 55 | DDead Island 2 | 749k | 7.8% | 39.0 | 33.0% | Action |
| 56 | VVita Mahjong | 746k | 6.2% | 43.7 | 54.5% | Puzzle game |
| 57 | BBattlefield (series) | 718k | 4.2% | 34.2 | 19.0% | Shooter |
| 58 | SSubway Surfers | 711k | 2.7% | 33.8 | 39.5% | Casual game |
| 59 | KKung Fu Panda (video game) | 709k | 7.6% | 39.7 | 66.1% | Action |
| 60 | RRed Dead Redemption 2 | 708k | 6.4% | 32.5 | 23.4% | Action-Adventure |
| 61 | FFallout (series) | 702k | 5.3% | 31.3 | 28.8% | Role playing |
| 62 | SSuper Mario | 700k | 3.5% | 35.1 | 42.5% | Platformer |
| 63 | AAngry Birds | 698k | 5.0% | 34.6 | 47.9% | Casual game |
| 64 | CClair Obscur: Expedition 33 | 697k | 6.3% | 39.9 | 42.0% | Role playing |
| 65 | WWarcraft | 695k | 4.2% | 31.3 | 30.4% | Strategy |
| 66 | CCivilization | 695k | 4.2% | 44.3 | 39.5% | Strategy |
| 67 | SSnake (video game) | 687k | 2.8% | 37.9 | 38.1% | Arcade game |
| 68 | PPokémon Go | 683k | 4.3% | 28.5 | 50.4% | Casual game |
| 69 | AAnimal Crossing | 672k | 5.0% | 34.1 | 54.4% | Simulation |
| 70 | TThe Hobbit (2003 video game) | 672k | 7.9% | — | — | Action-Adventure |
| 71 | JJigsaw puzzle | 669k | 6.7% | 44.5 | 73.9% | Video game |
| 72 | Ssnakes and ladders | 667k | 39.3% | 41.4 | 49.4% | Board game |
| 73 | CCall of Duty: Modern Warfare 3 | 663k | 6.1% | 30.7 | 23.3% | Shooter |
| 74 | WWordscapes | 662k | 10.0% | 46.9 | 70.3% | Puzzle game |
| 75 | CClash of Clans | 661k | 3.2% | 33.9 | 38.5% | Strategy |
| 76 | BBaldur's Gate 3 | 655k | 5.1% | 32.3 | 18.2% | Role playing |
| 77 | CCall of Duty: World at War | 655k | 7.8% | 32.7 | 20.8% | Shooter |
| 78 | CCraps | 645k | 10.0% | 51.5 | 93.6% | Casino |
| 79 | TThe Thing (video game) | 643k | 9.1% | 34.1 | 50.1% | Horror |
| 80 | MMarvel Rivals | 641k | 5.8% | 35.3 | 35.1% | Shooter |
| 81 | HHalo: Combat Evolved | 640k | 11.1% | 40.5 | 58.2% | Shooter |
| 82 | PPinball | 639k | 7.0% | 42.0 | 30.0% | Arcade game |
| 83 | FFinal Fantasy VII | 611k | 4.6% | 29.7 | 35.1% | Role playing |
| 84 | AAmong Us | 606k | 5.9% | 34.1 | 38.1% | Casual game |
| 85 | IICarly (video game) | 600k | 6.7% | — | — | Casual game |
| 86 | MMonster Hunter (video game) | 594k | 5.8% | 38.2 | 48.1% | Action |
| 87 | MMortal Kombat | 591k | 3.8% | 35.7 | 23.9% | Fighting game |
| 88 | DDiablo (series) | 588k | 4.5% | 33.1 | 33.4% | Role playing |
| 89 | CCyberpunk 2077 | 580k | 5.4% | 32.6 | 19.6% | Role playing |
| 90 | WWWE 2K26 | 572k | 13.8% | 38.9 | 34.4% | Sports game |
| 91 | FFar Cry | 566k | 6.3% | 30.9 | 22.3% | Shooter |
| 92 | FFall Guys | 560k | 6.7% | 35.7 | 29.1% | Platformer |
| 93 | MMahjong | 543k | 3.2% | 44.2 | 60.9% | Puzzle game |
| 94 | MMonster Hunter | 541k | 4.7% | 30.0 | 31.7% | Action-Adventure |
| 95 | RRed Dead Redemption | 536k | 4.7% | 34.6 | 18.4% | Action-Adventure |
| 96 | BBrink (video game) | 523k | 11.7% | 47.5 | 59.6% | Shooter |
| 97 | WWhere Winds Meet | 506k | 5.3% | 38.3 | 41.5% | Action-Adventure |
| 98 | UUno (card game) | 504k | 2.0% | 37.7 | 57.7% | Card game |
| 99 | SShrek 2 (video game) | 500k | 10.7% | — | — | Action-Adventure |
| 100 | CCall of Duty: Black Ops 7 | 499k | 6.6% | 35.3 | 35.1% | Shooter |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular video / board games compiled?
Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each video / board game by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest video / board game in United Kingdom?
Fortnite currently leads with an estimated audience of 5.4M people in United Kingdom.