Rascasse Audience Intelligence

Stevie Wonder Audience in United States

Stevie Wonder has an estimated audience of 4.3M people in United States.

#3among Soul in United States
#822among people in United States#615in Music & Radio

The average Stevie Wonder fan in United States is 41.3 years old, more female, and lives primarily in California.

By number of fans, Stevie Wonder ranks #4 among the 77 objects in Soul in United States — 56.3× the group median.

Its fans are 1.1 years younger than the group average of 42.4.

Women make up 62.6% of the fan base, 10.0 percentage points more than the group average.

Compared with the other 76 objects in Soul, Stevie Wonder fans stand out for their interest in Amber Riley, Etta James and Anita Baker.

Most fans live in California, New York, Texas.

Top affinities include Amber Riley, Etta James, Anita Baker, with strongest over-indexing on Amber Riley (16.16× the country average).

Demographically, the Stevie Wonder audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Tradition, Spirituality.

The typical Stevie Wonder fan in United States is more female, around 41.3 years old, with strong Tradition tendencies and a notable affinity for Amber Riley.

Category: Music & Radio · Type: Person · Subtype: Soul

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
4.3M
in United States
Gender
62.6%♀
37.4% male
Age
41.3
average years
Country rank
#7466
among all objects in United States
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Stevie Wonder fans

62.6% are female, 37.4% are male, average age 41.3.

Fig. 02

Gender split

62.6%
Female
37.4%
Male
Demographic split for Stevie Wonder audience in United States
MetricValue
Female62.6%
Male37.4%
Average age41.3
Estimated audience size4.3M
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Stevie Wonder audience in United States
Age bracketShare%
16-2418%
25-3417%
35-4419%
45-5422%
55+24%
Fig. 04

Worldwide distribution

34.8%

of the worldwide Stevie Wonder audience comes from United States.

Worldwide audience distribution share by country for Stevie Wonder
CountryShare
United States34.8%
United Kingdom11.0%
Brazil9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Stevie Wonder fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~100K1.56×
02Michigan~200K1.46×
03Washington, District of Columbia~10K1.41×
04Georgia~200K1.37×
05Louisiana~80K1.29×
06Mississippi~50K1.29×
07Illinois~200K1.24×
08Alabama~80K1.23×
09North Carolina~200K1.22×
10Delaware~20K1.22×
11Pennsylvania~200K1.21×
12South Carolina~80K1.17×
13Virginia~100K1.15×
14New Jersey~100K1.14×
15New York~300K1.11×
16Massachusetts~100K1.10×
17Ohio~200K1.09×
18Tennessee~100K1.09×
19Connecticut~50K1.08×
20Missouri~80K1.07×
21Arkansas~40K1.05×
22Indiana~90K1.03×
23California~500K1.02×
24Florida~300K1.00×
25Wisconsin~80K0.99×
26Minnesota~70K0.98×
27Kentucky~60K0.98×
28Texas~300K0.95×
29Nevada~40K0.95×
30Rhode Island~10K0.94×
31Washington~90K0.90×
32Oklahoma~50K0.90×
33Oregon~50K0.88×
34Arizona~80K0.87×
35Kansas~30K0.87×
36Maine~20K0.86×
37New Hampshire~10K0.86×
38Vermont~7K0.86×
39West Virginia~20K0.84×
40Colorado~60K0.83×
41Nebraska~20K0.83×
42Iowa~30K0.82×
43Hawaii~20K0.82×
44New Mexico~20K0.77×
45North Dakota~7K0.75×
46Alaska~7K0.75×
47Idaho~20K0.73×
48South Dakota~8K0.72×
49Montana~10K0.70×
50Utah~30K0.69×
Fig. 06

Affinity by region

Affinity by region — Stevie Wonder, United States
0.69×1.00×1.56×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Stevie Wonder audience vs. the country average
#·InterestCategoryAffinity×
01Amber RileyMovies & TV16.16×
02Etta JamesMusic & Radio14.49×
03Anita BakerMusic & Radio12.91×
04GinuwineMusic & Radio11.88×
05Marvin GayeMusic & Radio6.51×
06Quinceañera (telenovela)Movies & TV5.07×
07D'AngeloMusic & Radio4.45×
08A R I Z O N AMusic & Radio3.93×
09Cynthia ErivoMovies & TV3.47×
10Sabrina CarpenterMusic & Radio2.24×
11Rock musicMusic & Radio1.87×
12Michael JacksonMusic & Radio1.87×
13CultureLiterature1.77×
14Dick Van DykeMovies & TV1.77×
15Pop musicMusic & Radio1.75×
16Comedy moviesMovies & TV1.68×
17Musical theatreMovies & TV1.59×
18Personal financeBusiness & Career1.54×
19United StatesTravel & Leisure1.51×
20Taylor SwiftMusic & Radio1.50×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Stevie Wonder audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Stevie Wonder audience vs. the country average · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.26×
SpiritualityBALANCE1.23×
Social Media UsageJOY1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Stevie Wonder audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
Luxury OrientationPREMIUM0.76×
Sports ActivityPOWER0.80×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Stevie Wonder over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/stevie-wonder-4017” · Methodology