A data profile of the people who buy, follow and care about Atlantis, The Palm in United Arab Emirates — modelled from more than twelve digital signal sources. Atlantis, The Palm has an estimated audience of 1,676,510 people in United Arab Emirates.
The average Atlantis, The Palm fan in United Arab Emirates is 36.4 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Dubai International Airport, Al Ain, Burj Al Arab, with strongest over-indexing on Dubai International Airport (1.61× the country average).
Demographically, the Atlantis, The Palm audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Patriotism, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Atlantis, The Palm fan in United Arab Emirates is more male, around 36.4 years old, with strong Patriotism tendencies and a notable affinity for Dubai International Airport.
The key figures that characterise the Atlantis, The Palm profile in United Arab Emirates.
36.6% are female, 63.4% are male, average age 36.4.
| Metric | Value |
|---|---|
| Female | 36.6% |
| Male | 63.4% |
| Average age | 36.4 |
| Estimated audience size | 1,676,510 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 35% | |
| 30-39 | 31% | |
| 40-49 | 16% | |
| 50+ | 7% |
of the worldwide Atlantis, The Palm audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United Arab Emirates | 17.5% |
| China | 13.9% |
| United Kingdom | 6.6% |
Where the Atlantis, The Palm audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Dubai | ~1.5M | 3.18× | |
| 02 | Emirate of Sharjah | ~300K | 0.83× | |
| 03 | Emirate of Ajman | ~100K | 0.67× | |
| 04 | Ras Al Khaimah | ~50K | 0.58× | |
| 05 | Fujairah | ~20K | 0.53× | |
| 06 | Emirate of Abu Dhabi | ~300K | 0.45× |
The strongest cross-interests of the Atlantis, The Palm audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Al Nassr FC | Sports | 2.15× | ||
| 02 | Oud | Music & Radio | 2.10× | ||
| 03 | Al Ain FC | Sports | 2.04× | ||
| 04 | Fujairah | Travel & Leisure | 1.88× | ||
| 05 | Dubai World Trade Centre | Travel & Leisure | 1.80× | ||
| 06 | Dubai Festival City | Travel & Leisure | 1.78× | ||
| 07 | Cars (film) | Movies & TV | 1.65× | ||
| 08 | Al Ain | Travel & Leisure | 1.63× | ||
| 09 | Odor | Beauty & Wellness | 1.63× | ||
| 10 | Dubai International Airport | Travel & Leisure | 1.61× | ||
| 11 | Qatar Airways | Travel & Leisure | 1.60× | ||
| 12 | Burj Al Arab | Travel & Leisure | 1.55× | ||
| 13 | Mediterranean cuisine | Food & Beverages | 1.55× | ||
| 14 | Luxury Travel | Travel & Leisure | 1.54× | ||
| 15 | Luxury Watches | Fashion & Accessoires | 1.53× | ||
| 16 | Gulf Arabic | Travel & Leisure | 1.53× | ||
| 17 | Tradition | Politics & Society | 1.51× | ||
| 18 | Electro (music) | Music & Radio | 1.51× | ||
| 19 | Algeria | Travel & Leisure | 1.50× | ||
| 20 | Tunisia | Travel & Leisure | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.03× | |
| Social Media Usage | JOY | 0.98× | |
| Design Affinity | PREMIUM | 0.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.76× | |
| Family Orientation | CONSERVATISM | 0.81× | |
| Convenience Orientation | PREMIUM | 0.83× |
Atlantis, The Palm has an estimated audience of 1,676,510 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
36.6% of Atlantis, The Palm fans are female, 63.4% are male, with an average age of 36.4 years.
Atlantis, The Palm fans show strongest brand affinity for Dubai International Airport (1.61×), Al Ain (1.63×), and Burj Al Arab (1.55×) over the country average.
Atlantis, The Palm fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~300K), and Emirate of Sharjah (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Atlantis, The Palm itself, the audience over-indexes on Al Ain (1.63×), Burj Al Arab (1.55×), Fujairah (1.88×), and Dubai Festival City (1.78×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Atlantis, The Palm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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