Rascasse Audience Intelligence

Dubai Marina Audience in United Arab Emirates

A data profile of the people who buy, follow and care about Dubai Marina in United Arab Emirates — modelled from more than twelve digital signal sources. Dubai Marina has an estimated audience of 1,669,609 people in United Arab Emirates.

#5among POI in United Arab Emirates
#50among POI in United Arab Emirates
#73in Travel & Leisure

The average Dubai Marina fan in United Arab Emirates is 34.4 years old, more male, and lives primarily in Dubai.

The audience is concentrated in Dubai, Emirate of Sharjah, Emirate of Abu Dhabi.

Top brand affinities include Plastic Surgeon, Burning Man, HOLLYWOOD SMILE, with strongest over-indexing on Plastic Surgeon (1.61× the country average).

Demographically, the Dubai Marina audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Sports Activity, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 9 brand affinities and 6 regions tracked by Rascasse.

The typical Dubai Marina fan in United Arab Emirates is more male, around 34.4 years old, with strong Sports Activity tendencies and a notable affinity for Plastic Surgeon.

Category: Travel & Leisure · Type: POI · Subtype: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Dubai Marina profile in United Arab Emirates.

Audience size
1.7M
in United Arab Emirates
Gender
35.2%
64.8% male
Age
34.4
average years
Country rank
#462
POI in United Arab Emirates
Fig. 01

Search interest · 12-month trend

-62%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dubai Marina fans

35.2% are female, 64.8% are male, average age 34.4.

Fig. 02

Gender split

35.2%
Female
64.8%
Male
Demographic split for Dubai Marina audience in United Arab Emirates
MetricValue
Female35.2%
Male64.8%
Average age34.4
Estimated audience size1,669,609
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Dubai Marina audience in United Arab Emirates
Age bracketShare%
16-1915%
20-2938%
30-3928%
40-4913%
50+5%
Fig. 04

Worldwide distribution

27.9%

of the worldwide Dubai Marina audience comes from United Arab Emirates.

Worldwide audience distribution share by country for Dubai Marina
CountryShare
United Arab Emirates27.9%
Saudi Arabia11.6%
United States6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Arab Emirates average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dubai Marina audience in United Arab Emirates is strongest.

Fig. 05

Top regions by affinity

Dubai Marina fans by region: top regions in United Arab Emirates
#RegionReachAffinity×
01Dubai~1.5M4.11×
02Emirate of Sharjah~200K0.60×
03Emirate of Ajman~100K0.59×
04Fujairah~20K0.51×
05Ras Al Khaimah~40K0.44×
06Emirate of Abu Dhabi~200K0.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dubai Marina audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dubai Marina audience
#·InterestCategoryAffinity×
01Cabernet SauvignonFood & Beverages1.64×
02HOLLYWOOD SMILEBeauty & Wellness1.63×
03Plastic SurgeonHealth1.61×
04Government incentives for plug-in electric vehiclesCars & Mobility1.60×
05ChardonnayFood & Beverages1.59×
06Burning ManMusic & Radio1.57×
07Automated pool cleanerHome & Garden1.53×
08Frozen yogurtFood & Beverages1.52×
09Beauty ClinicBeauty & Wellness1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dubai Marina audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Dubai Marina audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.16×
Pet OwnershipJOY1.12×
Career OrientationPOWER1.12×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Dubai Marina audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.69×
SpiritualityBALANCE0.80×
TraditionCONSERVATISM0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Dubai Marina have in United Arab Emirates?

Dubai Marina has an estimated audience of 1,669,609 people in United Arab Emirates, concentrated in Dubai and Emirate of Sharjah.

02

What is the gender split and age of Dubai Marina fans?

35.2% of Dubai Marina fans are female, 64.8% are male, with an average age of 34.4 years.

03

Which brands do Dubai Marina fans like most?

Dubai Marina fans show strongest brand affinity for Plastic Surgeon (1.61×), Burning Man (1.57×), and HOLLYWOOD SMILE (1.63×) over the country average.

04

Where do Dubai Marina fans live in United Arab Emirates?

Dubai Marina fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Sharjah (reach ~200K), and Emirate of Abu Dhabi (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Dubai Marina fans also like?

Beyond Dubai Marina itself, the audience over-indexes on Burning Man (1.57×), HOLLYWOOD SMILE (1.63×), Frozen yogurt (1.52×), and Automated pool cleaner (1.53×) compared to the United Arab Emirates average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Arab Emirates who actively search for Dubai Marina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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