Dubai Marina Audience in United States
Dubai Marina has an estimated audience of 355,966 people in United States. 44.7% are female, 55.3% are male, average age 31.7. Top regions: California, New York, Texas. Top brand affinities: Burj Al Arab, Palm Jumeirah, The Dubai Mall, Burj Khalifa, Bodrum.
The average Dubai Marina fan in United States is 31.7 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Burj Al Arab, Palm Jumeirah, The Dubai Mall, with strongest over-indexing on Burj Al Arab (1309.52× the country average). Demographically, the Dubai Marina audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Dubai Marina fans
| Metric | Value |
|---|---|
| Female | 44.7% |
| Male | 55.3% |
| Average age | 31.7 |
| Estimated audience size | 355,966 |
Audience persona
The typical Dubai Marina fan in United States is more male, around 31.7 years old, with strong Travelling tendencies and a notable affinity for Burj Al Arab.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 62,417 | 1.59× |
| New York | 44,846 | 2.25× |
| Texas | 40,839 | 1.33× |
| Florida | 34,903 | 1.45× |
| New Jersey | 19,795 | 2.19× |
| Illinois | 17,166 | 1.45× |
| Virginia | 15,331 | 1.77× |
| Georgia | 12,868 | 1.17× |
| Washington | 11,920 | 1.67× |
| Massachusetts | 10,954 | 1.56× |
| Pennsylvania | 10,709 | 0.89× |
| North Carolina | 9,884 | 0.92× |
| Maryland | 8,371 | 1.37× |
| Ohio | 7,793 | 0.71× |
| Michigan | 7,758 | 0.83× |
| Minnesota | 6,290 | 1.23× |
| Arizona | 4,824 | 0.66× |
| Connecticut | 4,441 | 1.24× |
| Colorado | 4,428 | 0.79× |
| Tennessee | 4,044 | 0.57× |
| Washington, District of Columbia | 3,946 | 3.69× |
| Indiana | 3,839 | 0.59× |
| Missouri | 3,289 | 0.57× |
| Nevada | 3,260 | 0.95× |
| South Carolina | 3,258 | 0.61× |
| Oregon | 3,218 | 0.79× |
| Wisconsin | 2,775 | 0.52× |
| Louisiana | 2,495 | 0.54× |
| Alabama | 2,483 | 0.5× |
| Kentucky | 2,152 | 0.48× |
| Utah | 2,007 | 0.63× |
| Iowa | 1,541 | 0.53× |
| Hawaii | 1,480 | 0.97× |
| Mississippi | 1,452 | 0.5× |
| Oklahoma | 1,429 | 0.36× |
| Kansas | 1,402 | 0.5× |
| Arkansas | 1,290 | 0.44× |
| Rhode Island | 1,081 | 0.95× |
| West Virginia | 1,039 | 0.63× |
| New Mexico | 962 | 0.54× |
| Idaho | 959 | 0.54× |
| Alaska | 957 | 1.26× |
| Delaware | 911 | 0.93× |
| New Hampshire | 856 | 0.61× |
| Nebraska | 838 | 0.47× |
| Montana | 834 | 0.84× |
| Maine | 826 | 0.65× |
| South Dakota | 823 | 1× |
| North Dakota | 802 | 1.1× |
| Wyoming | 776 | 1.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Burj Al Arab | 1309.52× | Travel & Leisure |
| Palm Jumeirah | 1047.62× | Travel & Leisure |
| The Dubai Mall | 1063.99× | Fashion & Accessoires |
| Burj Khalifa | 479.59× | Travel & Leisure |
| Bodrum | 49.83× | Travel & Leisure |
| Louvre | 34.21× | Travel & Leisure |
| Cultural tourism | 45.88× | Travel & Leisure |
| Forex Online Trading | 23.22× | Business & Career |
| Saint Petersburg | 26.89× | Travel & Leisure |
| Cairo | 23.42× | Travel & Leisure |
| Disneyland Paris | 11.46× | Travel & Leisure |
| Kia Sportage | 20× | Cars & Mobility |
| Enterprise Rent-A-Car | 5.74× | Cars & Mobility |
| Oman | 22.89× | Travel & Leisure |
| Manchester United F.C. | 6.61× | Sports |
| Standup paddleboarding | 8.07× | Sports |
| Antique car | 8.48× | Cars & Mobility |
| International education | 14.49× | Business & Career |
| Roland Garros | 18.37× | Sports |
| Arabic coffee | 16.09× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 4 |
| Luxury Orientation | PREMIUM | 3.8 |
| LGBTQ+ Identity | OPEN | 3.61 |
| Community Orientation | OPEN | 2.96 |
| Risk Appetite | THRILL | 2.81 |
| Pet Ownership | JOY | 2.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United Arab Emirates | 27.9% |
| Saudi Arabia | 11.6% |
| United States | 6.0% |
See Dubai Marina audiences in other countries
More POI audiences in United States
- Manhattan (32,995,716)
- Brooklyn (21,036,114)
- The Bronx (14,112,482)
- Midtown Manhattan (13,341,655)
- Times Square (12,272,822)
Frequently asked questions
How many fans does Dubai Marina have in United States?
Dubai Marina has an estimated audience of 355,966 people in United States, concentrated in California and New York.
What is the gender split and age of Dubai Marina fans?
44.7% of Dubai Marina fans are female, 55.3% are male, with an average age of 31.7 years.
Which brands do Dubai Marina fans like most?
Dubai Marina fans show strongest brand affinity for Burj Al Arab (1309.52×), Palm Jumeirah (1047.62×), and The Dubai Mall (1063.99×) over the country average.
Where do Dubai Marina fans live in United States?
Dubai Marina fans in United States are most concentrated in California (reach 62,417), New York (reach 44,846), and Texas (reach 40,839). These three regions account for the largest share of the active audience.
What other brands do Dubai Marina fans also like?
Beyond Dubai Marina itself, the audience over-indexes on Palm Jumeirah (1047.62×), The Dubai Mall (1063.99×), Burj Khalifa (479.59×), and Bodrum (49.83×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Dubai Marina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.