Louvre Audience in United States

Louvre has an estimated audience of 1,950,080 people in United States. 63.8% are female, 36.2% are male, average age 38.1. Top regions: California, Texas, New York. Top brand affinities: Paris, History (European TV channel), Dailymotion, Bob the Builder, Eiffel Tower.
The average Louvre fan in United States is 38.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Paris, History (European TV channel), Dailymotion, with strongest over-indexing on Paris (7.67× the country average). Demographically, the Louvre audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Design Affinity, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Louvre fans
| Metric | Value |
|---|---|
| Female | 63.8% |
| Male | 36.2% |
| Average age | 38.1 |
| Estimated audience size | 1,950,080 |
Audience persona
The typical Louvre fan in United States is more female, around 38.1 years old, with strong Design Affinity tendencies and a notable affinity for Paris.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 284,009 | 1.32× |
| Texas | 178,512 | 1.06× |
| New York | 165,047 | 1.51× |
| Florida | 139,859 | 1.06× |
| Illinois | 77,516 | 1.19× |
| Pennsylvania | 68,477 | 1.04× |
| Georgia | 66,725 | 1.11× |
| New Jersey | 63,860 | 1.29× |
| North Carolina | 61,339 | 1.05× |
| Virginia | 59,378 | 1.25× |
| Massachusetts | 56,350 | 1.47× |
| Ohio | 54,717 | 0.91× |
| Michigan | 45,650 | 0.9× |
| Washington | 44,776 | 1.14× |
| Tennessee | 36,613 | 0.94× |
| Arizona | 36,020 | 0.9× |
| Maryland | 35,392 | 1.06× |
| Colorado | 34,979 | 1.14× |
| Indiana | 32,396 | 0.91× |
| Missouri | 28,091 | 0.89× |
| Minnesota | 27,917 | 1× |
| South Carolina | 27,082 | 0.92× |
| Wisconsin | 25,951 | 0.88× |
| Connecticut | 22,920 | 1.17× |
| Oregon | 22,471 | 1.01× |
| Alabama | 22,075 | 0.81× |
| Kentucky | 21,037 | 0.86× |
| Utah | 20,711 | 1.19× |
| Louisiana | 20,115 | 0.8× |
| Oklahoma | 18,049 | 0.83× |
| Nevada | 15,959 | 0.85× |
| Iowa | 14,131 | 0.88× |
| Kansas | 13,911 | 0.91× |
| Washington, District of Columbia | 12,992 | 2.22× |
| Arkansas | 12,571 | 0.78× |
| Mississippi | 11,026 | 0.69× |
| Hawaii | 9,520 | 1.14× |
| Idaho | 8,842 | 0.9× |
| Nebraska | 8,839 | 0.9× |
| New Hampshire | 8,293 | 1.08× |
| Maine | 7,238 | 1.04× |
| New Mexico | 7,058 | 0.72× |
| West Virginia | 6,540 | 0.72× |
| Rhode Island | 6,519 | 1.05× |
| Montana | 4,868 | 0.9× |
| Delaware | 4,233 | 0.79× |
| Vermont | 3,497 | 1.02× |
| South Dakota | 3,260 | 0.72× |
| Alaska | 2,919 | 0.7× |
| North Dakota | 2,901 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Paris | 7.67× | Travel & Leisure |
| History (European TV channel) | 40.85× | Movies & TV |
| Dailymotion | 9.64× | Movies & TV |
| Bob the Builder | 18.89× | Movies & TV |
| Eiffel Tower | 16.54× | Travel & Leisure |
| Centre Georges Pompidou | 34.58× | Arts & Culture |
| Museum of Contemporary Art (Basel) | 28.37× | Arts & Culture |
| The Gilded Age | 2.81× | Movies & TV |
| Bobbejaanland | 34.05× | Travel & Leisure |
| Yahoo!ショッピング | 2.34× | |
| Grand Palais | 33.73× | Travel & Leisure |
| Air France–KLM | 26.65× | Business & Career |
| Frida Kahlo | 7.18× | Arts & Culture |
| Luxembourg | 14.69× | Travel & Leisure |
| Manhattan | 2.6× | Travel & Leisure |
| Musée d'Orsay | 29.34× | Arts & Culture |
| Metropolitan Museum of Art | 6.48× | Arts & Culture |
| Gothic architecture | 7.84× | Home & Garden |
| Plopsa | 35.55× | Travel & Leisure |
| Palais de Tokyo | 22.27× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.66 |
| Urban Lifestyle | OPEN | 2.43 |
| Travelling | THRILL | 2.23 |
| LGBTQ+ Identity | OPEN | 2.11 |
| Community Orientation | OPEN | 2.11 |
| Luxury Orientation | PREMIUM | 1.86 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 13.0% |
| United States | 12.0% |
| France | 10.1% |
See Louvre audiences in other countries
More POI audiences in United States
- Manhattan (32,995,716)
- Brooklyn (21,036,114)
- The Bronx (14,112,482)
- Midtown Manhattan (13,341,655)
- Times Square (12,272,822)
Frequently asked questions
How many fans does Louvre have in United States?
Louvre has an estimated audience of 1,950,080 people in United States, concentrated in California and Texas.
What is the gender split and age of Louvre fans?
63.8% of Louvre fans are female, 36.2% are male, with an average age of 38.1 years.
Which brands do Louvre fans like most?
Louvre fans show strongest brand affinity for Paris (7.67×), History (European TV channel) (40.85×), and Dailymotion (9.64×) over the country average.
Where do Louvre fans live in United States?
Louvre fans in United States are most concentrated in California (reach 284,009), Texas (reach 178,512), and New York (reach 165,047). These three regions account for the largest share of the active audience.
What other brands do Louvre fans also like?
Beyond Louvre itself, the audience over-indexes on History (European TV channel) (40.85×), Dailymotion (9.64×), Bob the Builder (18.89×), and Eiffel Tower (16.54×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Louvre. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.