Luxembourg Audience in United States

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Luxembourg has an estimated audience of 1,047,463 people in United States. 52.8% are female, 47.2% are male, average age 39.7. Top regions: California, Texas, New York. Top brand affinities: Air France–KLM, Government of France, Royal Holloway, University of London, TGV, University of London.

The average Luxembourg fan in United States is 39.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Air France–KLM, Government of France, Royal Holloway, University of London, with strongest over-indexing on Air France–KLM (231.65× the country average). Demographically, the Luxembourg audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Luxury Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Luxembourg fans

Demographic split for Luxembourg audience in United States
MetricValue
Female52.8%
Male47.2%
Average age39.7
Estimated audience size1,047,463

Audience persona

The typical Luxembourg fan in United States is balanced, around 39.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Air France–KLM.

Top regions in United States

Top regions ranked by reach for Luxembourg in United States
RegionReachAffinity
California140,4891.22×
Texas94,4781.05×
New York80,6831.38×
Florida75,8301.07×
Illinois40,8171.17×
Virginia33,9681.33×
Pennsylvania33,5420.95×
Georgia32,8901.02×
New Jersey32,5031.22×
Ohio31,9520.99×
Washington31,2981.49×
North Carolina31,0060.98×
Massachusetts27,4611.33×
Michigan24,8340.91×
Arizona24,1301.13×
Maryland23,8281.32×
Tennessee19,6490.94×
Minnesota19,3831.29×
Colorado18,2781.11×
Wisconsin16,4921.05×
Indiana15,8810.83×
Missouri15,3810.91×
Oregon13,4771.12×
South Carolina12,7150.81×
Alabama12,5630.86×
Connecticut11,4421.09×
Kentucky10,5780.81×
Utah10,2491.09×
Louisiana9,9880.74×
Nevada9,0570.89×
Oklahoma9,0340.78×
Iowa8,5160.99×
Kansas7,0030.85×
Arkansas6,2980.73×
Washington, District of Columbia5,7921.84×
Mississippi5,4700.63×
Idaho4,6230.88×
Hawaii4,5581.01×
Nebraska4,4080.84×
New Hampshire4,0410.98×
New Mexico3,7580.72×
Maine3,5340.94×
Rhode Island3,4151.02×
West Virginia3,4130.7×
Alaska2,5571.14×
Montana2,4130.83×
Delaware2,3500.81×
Vermont1,8080.98×
North Dakota1,7990.84×
South Dakota1,7950.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Luxembourg audience
BrandAffinityCategory
Air France–KLM231.65×Business & Career
Government of France207.72×Politics & Society
Royal Holloway, University of London183.6×Business & Career
TGV190×Cars & Mobility
University of London60.96×Business & Career
Brunel University168.86×Business & Career
Asmara123.92×Travel & Leisure
Ouigo170.36×Cars & Mobility
Departments of France26.79×Politics & Society
Aer Lingus25.97×Travel & Leisure
Arc de Triomphe98.48×Travel & Leisure
French literature98.63×Literature
Eiffel Tower23.47×Travel & Leisure
Cellular (film)32.84×Movies & TV
France7.27×Travel & Leisure
Paris7.49×Travel & Leisure
Louvre18.88×Travel & Leisure
Courchevel61.27×Travel & Leisure
Ghent49.8×Travel & Leisure
TGV Lyria95.64×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Luxembourg audience
TraitClusterScore
Luxury OrientationPREMIUM2.96
PatriotismCONSERVATISM2.04
Risk AppetiteTHRILL1.99
Family OrientationCONSERVATISM1.9
Quality AwarenessPREMIUM1.55
TravellingTHRILL1.45

Worldwide distribution

Worldwide audience distribution share by country for Luxembourg
CountryShare
Belgium16.8%
France11.0%
Germany8.5%

See Luxembourg audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Luxembourg have in United States?

Luxembourg has an estimated audience of 1,047,463 people in United States, concentrated in California and Texas.

What is the gender split and age of Luxembourg fans?

52.8% of Luxembourg fans are female, 47.2% are male, with an average age of 39.7 years.

Which brands do Luxembourg fans like most?

Luxembourg fans show strongest brand affinity for Air France–KLM (231.65×), Government of France (207.72×), and Royal Holloway, University of London (183.6×) over the country average.

Where do Luxembourg fans live in United States?

Luxembourg fans in United States are most concentrated in California (reach 140,489), Texas (reach 94,478), and New York (reach 80,683). These three regions account for the largest share of the active audience.

What other brands do Luxembourg fans also like?

Beyond Luxembourg itself, the audience over-indexes on Government of France (207.72×), Royal Holloway, University of London (183.6×), TGV (190×), and University of London (60.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Luxembourg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.