Air France–KLM Audience in United States

Air France–KLM logo

Air France–KLM has an estimated audience of 341,527 people in United States. 48.7% are female, 51.3% are male, average age 41.4. Top regions: California, New York, Texas. Top brand affinities: Historic site, OpenJDK, Fairy godmother, Nationality, Home equity.

The average Air France–KLM fan in United States is 41.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Historic site, OpenJDK, Fairy godmother, with strongest over-indexing on Historic site (33.65× the country average). Demographically, the Air France–KLM audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Quality Awareness, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: NGO / Political Party

Demographics of Air France–KLM fans

Demographic split for Air France–KLM audience in United States
MetricValue
Female48.7%
Male51.3%
Average age41.4
Estimated audience size341,527

Audience persona

The typical Air France–KLM fan in United States is balanced, around 41.4 years old, with strong Quality Awareness tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Air France–KLM in United States
RegionReachAffinity
California78,5212.09×
New York42,8282.24×
Texas37,7601.29×
Florida26,4211.14×
Illinois14,8931.31×
Georgia13,8951.32×
Virginia13,3231.6×
New Jersey12,8491.48×
Washington11,6421.7×
Massachusetts9,4251.4×
North Carolina9,1860.89×
Michigan8,6540.97×
Minnesota7,9481.62×
Maryland7,9231.35×
Ohio7,7000.73×
Pennsylvania7,5860.66×
Arizona6,2370.89×
Colorado5,3280.99×
Oregon4,8921.25×
Tennessee4,8060.7×
Connecticut4,0541.18×
Utah3,9511.29×
South Carolina3,9000.76×
Indiana3,8890.62×
Nevada3,8711.17×
Washington, District of Columbia3,7843.69×
Wisconsin3,6070.7×
Missouri3,5500.64×
Alabama2,8130.59×
Louisiana2,6580.6×
Kentucky2,4050.56×
Oklahoma2,2910.6×
Hawaii1,9211.31×
Idaho1,5190.89×
Iowa1,4850.53×
Kansas1,4300.53×
Arkansas1,3540.48×
Mississippi1,1140.4×
Rhode Island9620.89×
Nebraska8590.5×
New Mexico8160.48×
Maine8080.66×
New Hampshire7570.56×
Alaska6280.86×
Montana5890.62×
Delaware5860.62×
West Virginia5810.37×
Vermont5680.95×
North Dakota5260.75×
South Dakota4990.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Air France–KLM audience
BrandAffinityCategory
Historic site33.65×Arts & Culture
OpenJDK77.01×
Fairy godmother19.01×Literature
Nationality5×Politics & Society
Home equity4.31×Home & Garden
Mount Kilimanjaro31.81×Travel & Leisure
Pantsuit17.59×Fashion & Accessoires
Kona Grill17.57×Food & Beverages
Lahaina, Hawaii27.22×Travel & Leisure
Vocal harmony6.33×Music & Radio
Elsword20×Games
Natural rubber2.43×Cars & Mobility
Home construction1.51×Home & Garden
University of Colorado Denver16.96×Business & Career
Hipster9.97×Politics & Society
Kendra Scott3.01×Fashion & Accessoires
Nebraska Cornhuskers football3.5×Sports
JDSU2.91×Business & Career
Mathcore7.41×Music & Radio
edureka31.62×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Air France–KLM audience
TraitClusterScore
Quality AwarenessPREMIUM2.47
TravellingTHRILL2.43
Design AffinityPREMIUM1.65
Career OrientationPOWER1.48
IndulgenceJOY1.4
Risk AppetiteTHRILL1.4

Worldwide distribution

Worldwide audience distribution share by country for Air France–KLM
CountryShare
France19.9%
United States16.0%
United Kingdom8.7%

See Air France–KLM audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Air France–KLM have in United States?

Air France–KLM has an estimated audience of 341,527 people in United States, concentrated in California and New York.

What is the gender split and age of Air France–KLM fans?

48.7% of Air France–KLM fans are female, 51.3% are male, with an average age of 41.4 years.

Which brands do Air France–KLM fans like most?

Air France–KLM fans show strongest brand affinity for Historic site (33.65×), OpenJDK (77.01×), and Fairy godmother (19.01×) over the country average.

Where do Air France–KLM fans live in United States?

Air France–KLM fans in United States are most concentrated in California (reach 78,521), New York (reach 42,828), and Texas (reach 37,760). These three regions account for the largest share of the active audience.

What other brands do Air France–KLM fans also like?

Beyond Air France–KLM itself, the audience over-indexes on OpenJDK (77.01×), Fairy godmother (19.01×), Nationality (5×), and Home equity (4.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Air France–KLM. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.