A data profile of the people who buy, follow and care about Derivative (finance) in United States — modelled from more than twelve digital signal sources. Derivative (finance) has an estimated audience of 2,865,294 people in United States.
The average Derivative (finance) fan in United States is 43.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include FXCM, Options strategies, BSE SENSEX, with strongest over-indexing on FXCM (191.5× the country average).
Demographically, the Derivative (finance) audience skews more male with an average age of 43.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Derivative (finance) fan in United States is more male, around 43.1 years old, with strong Risk Appetite tendencies and a notable affinity for FXCM.
The key figures that characterise the Derivative (finance) profile in United States.
41.6% are female, 58.4% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 43.1 |
| Estimated audience size | 2,865,294 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 14% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 29% |
Where the Derivative (finance) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~90K | 1.58× | |
| 02 | California | ~500K | 1.47× | |
| 03 | Washington, District of Columbia | ~10K | 1.36× | |
| 04 | New York | ~200K | 1.34× | |
| 05 | Washington | ~70K | 1.29× | |
| 06 | New Jersey | ~90K | 1.25× | |
| 07 | Virginia | ~80K | 1.21× | |
| 08 | Maryland | ~60K | 1.20× | |
| 09 | Connecticut | ~30K | 1.17× | |
| 10 | Hawaii | ~10K | 1.16× | |
| 11 | Florida | ~200K | 1.13× | |
| 12 | Arizona | ~70K | 1.13× | |
| 13 | Texas | ~300K | 1.10× | |
| 14 | Georgia | ~100K | 1.10× | |
| 15 | Oregon | ~40K | 1.10× | |
| 16 | Rhode Island | ~10K | 1.07× | |
| 17 | Illinois | ~100K | 1.06× | |
| 18 | Utah | ~30K | 1.05× | |
| 19 | Colorado | ~50K | 1.03× | |
| 20 | Vermont | ~5K | 1.03× | |
| 21 | Pennsylvania | ~100K | 1.02× | |
| 22 | Alaska | ~6K | 1.00× | |
| 23 | North Carolina | ~90K | 0.99× | |
| 24 | Alabama | ~40K | 0.99× | |
| 25 | New Hampshire | ~10K | 0.96× | |
| 26 | Minnesota | ~40K | 0.95× | |
| 27 | Maine | ~10K | 0.95× | |
| 28 | Kansas | ~20K | 0.94× | |
| 29 | Idaho | ~10K | 0.94× | |
| 30 | Michigan | ~70K | 0.93× | |
| 31 | North Dakota | ~6K | 0.93× | |
| 32 | Delaware | ~7K | 0.91× | |
| 33 | Indiana | ~50K | 0.90× | |
| 34 | New Mexico | ~10K | 0.89× | |
| 35 | Tennessee | ~50K | 0.88× | |
| 36 | Oklahoma | ~30K | 0.88× | |
| 37 | Nebraska | ~10K | 0.88× | |
| 38 | Ohio | ~80K | 0.87× | |
| 39 | Missouri | ~40K | 0.86× | |
| 40 | Louisiana | ~30K | 0.86× | |
| 41 | Nevada | ~20K | 0.86× | |
| 42 | Iowa | ~20K | 0.86× | |
| 43 | South Dakota | ~6K | 0.86× | |
| 44 | Montana | ~7K | 0.85× | |
| 45 | Arkansas | ~20K | 0.83× | |
| 46 | South Carolina | ~40K | 0.82× | |
| 47 | Wisconsin | ~40K | 0.82× | |
| 48 | Kentucky | ~30K | 0.80× | |
| 49 | Mississippi | ~20K | 0.78× | |
| 50 | West Virginia | ~10K | 0.72× |
The strongest cross-interests of the Derivative (finance) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | FXCM | Business & Career | 191.50× | ||
| 02 | BSE SENSEX | Business & Career | 169.71× | ||
| 03 | Options strategies | Business & Career | 148.55× | ||
| 04 | Fundamental analysis | Business & Career | 114.52× | ||
| 05 | Commodity market | Business & Career | 99.35× | ||
| 06 | MetaTrader 4 | Business & Career | 97.00× | ||
| 07 | Electronic trading | Business & Career | 96.56× | ||
| 08 | Futures exchange | Business & Career | 90.73× | ||
| 09 | Forex signal | Business & Career | 76.06× | ||
| 10 | Algorithmic trading | Business & Career | 50.22× | ||
| 11 | Swing trading | Business & Career | 49.68× | ||
| 12 | Financial economics | Business & Career | 47.15× | ||
| 13 | Technical analysis | Business & Career | 38.33× | ||
| 14 | Electronic trading platform | Business & Career | 35.39× | ||
| 15 | Merrill Lynch | Business & Career | 31.28× | ||
| 16 | Stocks | Business & Career | 28.11× | ||
| 17 | Trading strategy | Business & Career | 25.19× | ||
| 18 | Digital currency | Business & Career | 20.97× | ||
| 19 | Day trading | Business & Career | 17.20× | ||
| 20 | Financial market | Business & Career | 11.30× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 6.94× | |
| Career Orientation | POWER | 5.36× | |
| Patriotism | CONSERVATISM | 2.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.86× | |
| Extroversion | THRILL | 1.09× | |
| Pet Ownership | JOY | 1.18× |
Derivative (finance) has an estimated audience of 2,865,294 people in United States, concentrated in California and Texas.
41.6% of Derivative (finance) fans are female, 58.4% are male, with an average age of 43.1 years.
Derivative (finance) fans show strongest brand affinity for FXCM (191.5×), Options strategies (148.55×), and BSE SENSEX (169.71×) over the country average.
Derivative (finance) fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Derivative (finance) itself, the audience over-indexes on Options strategies (148.55×), BSE SENSEX (169.71×), Commodity market (99.35×), and Forex signal (76.06×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Derivative (finance). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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