Financial economics Audience in United States

Financial economics has an estimated audience of 942,278 people in United States. 43.1% are female, 56.9% are male, average age 46.3. Top regions: California, New York, Texas. Top brand affinities: Israel, Product design, Cam Ward, Jeep Wagoneer, Natural rubber.
The average Financial economics fan in United States is 46.3 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Israel, Product design, Cam Ward, with strongest over-indexing on Israel (4.06× the country average). Demographically, the Financial economics audience skews more male with an average age of 46.3, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Financial economics fans
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 46.3 |
| Estimated audience size | 942,278 |
Audience persona
The typical Financial economics fan in United States is more male, around 46.3 years old, with strong Career Orientation tendencies and a notable affinity for Israel.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 90,777 | 0.88× |
| New York | 90,052 | 1.71× |
| Texas | 56,714 | 0.7× |
| Virginia | 36,044 | 1.57× |
| New Jersey | 35,195 | 1.47× |
| Florida | 33,691 | 0.53× |
| Illinois | 30,913 | 0.98× |
| Pennsylvania | 26,855 | 0.85× |
| Massachusetts | 26,457 | 1.43× |
| Maryland | 24,492 | 1.51× |
| North Carolina | 22,915 | 0.81× |
| Georgia | 20,168 | 0.69× |
| Ohio | 17,358 | 0.6× |
| Michigan | 14,400 | 0.58× |
| Washington | 14,012 | 0.74× |
| Indiana | 12,843 | 0.75× |
| Missouri | 10,421 | 0.69× |
| Tennessee | 10,047 | 0.53× |
| Connecticut | 9,988 | 1.06× |
| Alabama | 9,416 | 0.72× |
| Arizona | 9,196 | 0.48× |
| Kentucky | 8,949 | 0.76× |
| Minnesota | 8,531 | 0.63× |
| Wisconsin | 7,957 | 0.56× |
| Colorado | 7,946 | 0.54× |
| Louisiana | 6,879 | 0.57× |
| South Carolina | 6,769 | 0.48× |
| Washington, District of Columbia | 6,571 | 2.32× |
| Oregon | 5,638 | 0.52× |
| Mississippi | 5,461 | 0.7× |
| Utah | 5,309 | 0.63× |
| Nevada | 5,110 | 0.56× |
| Arkansas | 4,851 | 0.62× |
| Oklahoma | 4,744 | 0.45× |
| Iowa | 4,612 | 0.59× |
| Kansas | 4,511 | 0.61× |
| Idaho | 4,510 | 0.95× |
| West Virginia | 4,508 | 1.03× |
| Alaska | 4,499 | 2.23× |
| Hawaii | 3,977 | 0.98× |
| Montana | 3,922 | 1.5× |
| South Dakota | 3,871 | 1.78× |
| North Dakota | 3,769 | 1.95× |
| New Hampshire | 3,715 | 1× |
| Wyoming | 3,647 | 2.61× |
| Nebraska | 3,637 | 0.77× |
| New Mexico | 3,618 | 0.77× |
| Rhode Island | 3,587 | 1.2× |
| Maine | 3,585 | 1.06× |
| Vermont | 3,528 | 2.13× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 4.06× | Travel & Leisure |
| Product design | 2.44× | Business & Career |
| Cam Ward | 4.77× | Sports |
| Jeep Wagoneer | 5.77× | Cars & Mobility |
| Natural rubber | 1.69× | Cars & Mobility |
| UK garage | 4.25× | Music & Radio |
| Kendra Scott | 2.1× | Fashion & Accessoires |
| edureka | 26.01× | Business & Career |
| Jesse Plemons | 2.38× | Movies & TV |
| Urban horticulture | 2.42× | Home & Garden |
| Tipsy Elves | 6.31× | Shopping |
| Stamp collecting | 2.97× | Home & Garden |
| Glossier | 3.32× | Beauty & Wellness |
| Nebraska Cornhuskers football | 2.23× | Sports |
| Jaws | 3.24× | Movies & TV |
| EShakti | 6.19× | Shopping |
| Queens College, City University of New York | 3.94× | Business & Career |
| Staycation | 1.7× | Home & Garden |
| Pro-Ject | 2.02× | Music & Radio |
| Business English | 2.59× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.6 |
| Need for Security | CONSERVATISM | 2.47 |
| Risk Appetite | THRILL | 1.98 |
| Travelling | THRILL | 1.39 |
| Early Adopter Mentality | POWER | 1.37 |
| LGBTQ+ Identity | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 17.3% |
| United States | 14.1% |
| India | 7.9% |
See Financial economics audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
Frequently asked questions
How many fans does Financial economics have in United States?
Financial economics has an estimated audience of 942,278 people in United States, concentrated in California and New York.
What is the gender split and age of Financial economics fans?
43.1% of Financial economics fans are female, 56.9% are male, with an average age of 46.3 years.
Which brands do Financial economics fans like most?
Financial economics fans show strongest brand affinity for Israel (4.06×), Product design (2.44×), and Cam Ward (4.77×) over the country average.
Where do Financial economics fans live in United States?
Financial economics fans in United States are most concentrated in California (reach 90,777), New York (reach 90,052), and Texas (reach 56,714). These three regions account for the largest share of the active audience.
What other brands do Financial economics fans also like?
Beyond Financial economics itself, the audience over-indexes on Product design (2.44×), Cam Ward (4.77×), Jeep Wagoneer (5.77×), and Natural rubber (1.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Financial economics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.