Rascasse Audience Intelligence

Cloud computing Audience in United States

A data profile of the people who buy, follow and care about Cloud computing in United States — modelled from more than twelve digital signal sources. Cloud computing has an estimated audience of 36,957,808 people in United States.

#1among Tech trend in United States#468among Topic in United States#38in Technology & Electronics

The average Cloud computing fan in United States is 41.4 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, California.

Top brand affinities include Google Drive, Google Calendar, Gemini, with strongest over-indexing on Google Drive (7.78× the country average).

Demographically, the Cloud computing audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cloud computing fan in United States is balanced, around 41.4 years old, with strong Career Orientation tendencies and a notable affinity for Google Drive.

Category: Technology & Electronics · Type: Topic · Subtype: Tech trend

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cloud computing profile in United States.

Audience size
37M
in United States
Gender
47.3%♀
52.7% male
Age
41.4
average years
Country rank
#657
Topic in United States
Fig. 01

Search interest · 12-month trend

-30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cloud computing fans

47.3% are female, 52.7% are male, average age 41.4.

Fig. 02

Gender split

47.3%
Female
52.7%
Male
Demographic split for Cloud computing audience in United States
MetricValue
Female47.3%
Male52.7%
Average age41.4
Estimated audience size36,957,808
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Cloud computing audience in United States
Age bracketShare%
16-1916%
20-2917%
30-3919%
40-4921%
50+26%
Fig. 04

Worldwide distribution

18.2%

of the worldwide Cloud computing audience comes from United States.

Worldwide audience distribution share by country for Cloud computing
CountryShare
United States18.2%
India6.2%
Brazil5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cloud computing audience in United States is strongest.

Fig. 05

Top regions by affinity

Cloud computing fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~2M8.60×
02Washington, District of Columbia~400K3.61×
03Louisiana~1M2.60×
04Arkansas~700K2.37×
05Texas~7.5M2.31×
06New York~4.5M2.11×
07Florida~5M2.05×
08New Mexico~300K1.82×
09Oklahoma~700K1.79×
10Mississippi~400K1.33×
11Maryland~800K1.23×
12California~5M1.21×
13Virginia~1M1.13×
14Georgia~1M1.00×
15Massachusetts~700K0.93×
16South Carolina~500K0.91×
17New Jersey~800K0.90×
18Wyoming~50K0.90×
19Washington~600K0.87×
20North Carolina~900K0.82×
21Tennessee~600K0.82×
22Alabama~400K0.81×
23Delaware~80K0.77×
24Colorado~400K0.76×
25New Hampshire~100K0.75×
26Illinois~900K0.72×
27Oregon~300K0.72×
28Pennsylvania~900K0.71×
29Connecticut~300K0.71×
30Alaska~60K0.71×
31South Dakota~60K0.70×
32North Dakota~50K0.69×
33Rhode Island~80K0.68×
34Arizona~500K0.66×
35Hawaii~100K0.64×
36Maine~80K0.64×
37Indiana~400K0.63×
38Nevada~200K0.63×
39Missouri~400K0.62×
40Utah~200K0.62×
41Montana~60K0.62×
42West Virginia~100K0.61×
43Nebraska~100K0.59×
44Idaho~100K0.58×
45Kentucky~300K0.56×
46Minnesota~300K0.55×
47Michigan~500K0.54×
48Wisconsin~300K0.54×
49Ohio~600K0.53×
50Iowa~200K0.52×
Fig. 06

Affinity by region

Affinity by region — Cloud computing, United States
0.52×1.00×8.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cloud computing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cloud computing audience
#·InterestCategoryAffinity×
01Google DriveTechnology & Electronics7.78×
02Stack OverflowTechnology & Electronics7.62×
03Data securityBusiness & Career6.25×
04Google CalendarInternet & Social Media5.68×
05Microsoft CopilotTechnology & Electronics5.29×
06PerplexityTechnology & Electronics4.94×
07Slack (software)Technology & Electronics4.30×
08GeminiTechnology & Electronics4.07×
09Chat GPTTechnology & Electronics3.64×
10Micro CenterShopping3.22×
11Google NewsNews2.88×
12LabCorpHealth2.56×
13Zoom!Business & Career2.51×
14Nancy MacePolitics & Society2.27×
15BatmanMovies & TV2.18×
16CaseyMusic & Radio2.06×
17Animal Liberation OrchestraMusic & Radio1.81×
18Lindsey GrahamPolitics & Society1.63×
19Information technologyBusiness & Career1.61×
20Google DocsInternet & Social Media1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cloud computing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cloud computing audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.44×
Need for SecurityCONSERVATISM1.42×
PatriotismCONSERVATISM1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cloud computing audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.81×
ExtroversionTHRILL0.83×
Sports ActivityPOWER0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cloud computing have in United States?

Cloud computing has an estimated audience of 36,957,808 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Cloud computing fans?

47.3% of Cloud computing fans are female, 52.7% are male, with an average age of 41.4 years.

03

Which brands do Cloud computing fans like most?

Cloud computing fans show strongest brand affinity for Google Drive (7.78×), Google Calendar (5.68×), and Gemini (4.07×) over the country average.

04

Where do Cloud computing fans live in United States?

Cloud computing fans in United States are most concentrated in Texas (reach ~7.5M), Florida (reach ~5M), and California (reach ~5M). These three regions account for the largest share of the active audience.

05

What other brands do Cloud computing fans also like?

Beyond Cloud computing itself, the audience over-indexes on Google Calendar (5.68×), Gemini (4.07×), Chat GPT (3.64×), and Google News (2.88×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Tech trend audiences in United States

See Cloud computing audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cloud computing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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