A data profile of the people who buy, follow and care about Stack Overflow in United States — modelled from more than twelve digital signal sources. Stack Overflow has an estimated audience of 3,049,603 people in United States.
The average Stack Overflow fan in United States is 27.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Music, Sports, Entertainment, with strongest over-indexing on Music (2.57× the country average).
Demographically, the Stack Overflow audience skews more female with an average age of 27.7, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Stack Overflow fan in United States is more female, around 27.7 years old, with strong Career Orientation tendencies and a notable affinity for Music.
The key figures that characterise the Stack Overflow profile in United States.
64.3% are female, 35.7% are male, average age 27.7.
| Metric | Value |
|---|---|
| Female | 64.3% |
| Male | 35.7% |
| Average age | 27.7 |
| Estimated audience size | 3,049,603 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 53% | |
| 20-29 | 24% | |
| 30-39 | 12% | |
| 40-49 | 7% | |
| 50+ | 4% |
of the worldwide Stack Overflow audience comes from United States.
| Country | Share |
|---|---|
| United States | 23.0% |
| China | 10.8% |
| Japan | 8.2% |
Where the Stack Overflow audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wyoming | ~9K | 1.97× | |
| 02 | Washington, District of Columbia | ~20K | 1.67× | |
| 03 | Washington | ~100K | 1.66× | |
| 04 | New York | ~300K | 1.60× | |
| 05 | California | ~500K | 1.59× | |
| 06 | Virginia | ~100K | 1.56× | |
| 07 | Kansas | ~40K | 1.53× | |
| 08 | Massachusetts | ~90K | 1.49× | |
| 09 | North Dakota | ~9K | 1.47× | |
| 10 | Utah | ~30K | 1.23× | |
| 11 | Oregon | ~40K | 1.22× | |
| 12 | Colorado | ~60K | 1.18× | |
| 13 | New Jersey | ~90K | 1.17× | |
| 14 | Maryland | ~60K | 1.13× | |
| 15 | Illinois | ~100K | 1.09× | |
| 16 | Georgia | ~100K | 1.07× | |
| 17 | New Hampshire | ~10K | 1.04× | |
| 18 | Texas | ~300K | 1.03× | |
| 19 | Rhode Island | ~10K | 1.03× | |
| 20 | Connecticut | ~30K | 1.02× | |
| 21 | Arizona | ~60K | 1.01× | |
| 22 | Pennsylvania | ~100K | 0.97× | |
| 23 | Minnesota | ~40K | 0.94× | |
| 24 | Idaho | ~10K | 0.93× | |
| 25 | Missouri | ~50K | 0.92× | |
| 26 | Florida | ~200K | 0.91× | |
| 27 | North Carolina | ~80K | 0.91× | |
| 28 | Alabama | ~40K | 0.88× | |
| 29 | Iowa | ~20K | 0.88× | |
| 30 | Michigan | ~70K | 0.87× | |
| 31 | Maine | ~9K | 0.86× | |
| 32 | Indiana | ~50K | 0.84× | |
| 33 | Tennessee | ~50K | 0.83× | |
| 34 | Delaware | ~7K | 0.83× | |
| 35 | Nebraska | ~10K | 0.82× | |
| 36 | Hawaii | ~10K | 0.82× | |
| 37 | Alaska | ~5K | 0.82× | |
| 38 | Nevada | ~20K | 0.81× | |
| 39 | South Dakota | ~6K | 0.81× | |
| 40 | Ohio | ~70K | 0.80× | |
| 41 | Wisconsin | ~40K | 0.80× | |
| 42 | Arkansas | ~20K | 0.80× | |
| 43 | Mississippi | ~20K | 0.79× | |
| 44 | South Carolina | ~40K | 0.78× | |
| 45 | West Virginia | ~10K | 0.78× | |
| 46 | Montana | ~6K | 0.77× | |
| 47 | Oklahoma | ~20K | 0.74× | |
| 48 | New Mexico | ~10K | 0.74× | |
| 49 | Kentucky | ~30K | 0.72× | |
| 50 | Louisiana | ~30K | 0.69× |
The strongest cross-interests of the Stack Overflow audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cascading Style Sheets | Internet & Social Media | 12.93× | ||
| 02 | Ultimate Fighting Championship | Sports | 3.43× | ||
| 03 | Popular music | Music & Radio | 3.39× | ||
| 04 | Rugby league | Sports | 3.33× | ||
| 05 | Wildlife | Travel & Leisure | 3.32× | ||
| 06 | Career | Business & Career | 3.15× | ||
| 07 | Music | Business & Career | 2.57× | ||
| 08 | Sports | Sports | 2.57× | ||
| 09 | Celebrity | Movies & TV | 2.52× | ||
| 10 | Entertainment | Movies & TV | 2.51× | ||
| 11 | Technology | Technology & Electronics | 2.45× | ||
| 12 | Arts and music | Arts & Culture | 2.30× | ||
| 13 | Outdoor recreation | Sports | 2.01× | ||
| 14 | Food and drink | Food & Beverages | 1.99× | ||
| 15 | Movies | Movies & TV | 1.99× | ||
| 16 | Live events | Music & Radio | 1.99× | ||
| 17 | Reading | Literature | 1.89× | ||
| 18 | Games | Games | 1.82× | ||
| 19 | Consumer electronics | Technology & Electronics | 1.80× | ||
| 20 | Food | Food & Beverages | 1.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.33× | |
| Urban Lifestyle | OPEN | 1.31× | |
| Healthy Lifestyle | BALANCE | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.14× | |
| Social Media Usage | JOY | 0.23× | |
| Risk Appetite | THRILL | 0.23× |
Stack Overflow has an estimated audience of 3,049,603 people in United States, concentrated in California and New York.
64.3% of Stack Overflow fans are female, 35.7% are male, with an average age of 27.7 years.
Stack Overflow fans show strongest brand affinity for Music (2.57×), Sports (2.57×), and Entertainment (2.51×) over the country average.
Stack Overflow fans in United States are most concentrated in California (reach ~500K), New York (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Stack Overflow itself, the audience over-indexes on Sports (2.57×), Entertainment (2.51×), Arts and music (2.3×), and Popular music (3.39×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Stack Overflow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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