Information technology Audience in United States
Information technology has an estimated audience of 43,482,477 people in United States. 50.7% are female, 49.3% are male, average age 37.7. Top regions: California, Texas, Florida.
The average Information technology fan in United States is 37.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Information technology fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 37.7 |
| Estimated audience size | 43,482,477 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 5,277,532 | 1.1× |
| Texas | 4,752,675 | 1.27× |
| Florida | 3,682,686 | 1.25× |
| New York | 3,071,911 | 1.26× |
| Georgia | 2,035,514 | 1.52× |
| Virginia | 1,826,195 | 1.72× |
| North Carolina | 1,776,492 | 1.36× |
| Illinois | 1,729,434 | 1.19× |
| Pennsylvania | 1,390,140 | 0.95× |
| New Jersey | 1,297,365 | 1.17× |
| Ohio | 1,244,599 | 0.93× |
| Maryland | 1,223,031 | 1.64× |
| Michigan | 1,058,807 | 0.93× |
| Arizona | 957,994 | 1.08× |
| Washington | 940,406 | 1.08× |
| Tennessee | 928,473 | 1.06× |
| Massachusetts | 890,354 | 1.04× |
| Indiana | 757,621 | 0.95× |
| South Carolina | 699,823 | 1.07× |
| Louisiana | 693,733 | 1.24× |
| Alabama | 689,840 | 1.14× |
| Missouri | 653,977 | 0.93× |
| Minnesota | 571,235 | 0.92× |
| Colorado | 550,362 | 0.8× |
| Mississippi | 521,122 | 1.45× |
| Oklahoma | 489,022 | 1.01× |
| Kentucky | 484,965 | 0.89× |
| Wisconsin | 465,166 | 0.71× |
| Connecticut | 432,749 | 0.99× |
| Oregon | 382,025 | 0.77× |
| Nevada | 377,458 | 0.9× |
| Kansas | 341,386 | 1.0× |
| Arkansas | 317,163 | 0.89× |
| Utah | 304,168 | 0.78× |
| Iowa | 282,409 | 0.79× |
| Washington, District of Columbia | 212,766 | 1.63× |
| Hawaii | 210,721 | 1.13× |
| Nebraska | 205,197 | 0.94× |
| New Mexico | 202,218 | 0.93× |
| West Virginia | 161,626 | 0.8× |
| New Hampshire | 131,215 | 0.77× |
| Idaho | 126,206 | 0.58× |
| Delaware | 121,088 | 1.01× |
| Rhode Island | 107,792 | 0.78× |
| Maine | 101,112 | 0.65× |
| Alaska | 81,831 | 0.88× |
| South Dakota | 72,451 | 0.72× |
| North Dakota | 68,556 | 0.77× |
| Montana | 56,861 | 0.47× |
| Vermont | 44,640 | 0.58× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.6% |
| India | 5.2% |
| China | 4.6% |
See Information technology audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
How to read this data
Audience size is the estimated number of people in United States who actively search for Information technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.