Information technology Audience in France
Information technology has an estimated audience of 5,940,717 people in France. 45.9% are female, 54.1% are male, average age 40.2. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
The average Information technology fan in France is 40.2 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Demographically, the Information technology audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Information technology fans
| Metric | Value |
|---|---|
| Female | 45.9% |
| Male | 54.1% |
| Average age | 40.2 |
| Estimated audience size | 5,940,717 |
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 1,656,646 | 1.56× |
| Auvergne-Rhône-Alpes | 647,065 | 0.93× |
| Hauts-de-France | 542,495 | 1.04× |
| Provence-Alpes-Côte d'Azur | 532,377 | 1.21× |
| Grand Est | 507,020 | 1.05× |
| Occitanie | 450,711 | 0.88× |
| Nouvelle-Aquitaine | 344,975 | 0.66× |
| Pays de la Loire | 225,461 | 0.68× |
| Centre-Val de Loire | 210,642 | 0.94× |
| Normandy | 209,011 | 0.72× |
| Bourgogne-Franche-Comté | 192,401 | 0.8× |
| Brittany | 188,489 | 0.65× |
| Corsica | 55,484 | 1.88× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 38.02 |
| Urban Lifestyle | OPEN | 8.11 |
| Mindfulness | BALANCE | 1.95 |
| Need for Security | CONSERVATISM | 1.76 |
| Community Orientation | OPEN | 1.62 |
| Indulgence | JOY | 1.57 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.6% |
| India | 5.2% |
| China | 4.6% |
See Information technology audiences in other countries
- Information technology — Germany
- Information technology — United States
- Information technology — United Kingdom
- Information technology — Italy
- Information technology — Spain
- Information technology — Brazil
- Information technology — Japan
- Information technology — South Korea
- Information technology — India
- Information technology — Canada
- Information technology — Mexico
More Field of study audiences in France
- Music (29,220,695)
- Politics and social issues (21,378,854)
- Psychology (13,481,171)
- Architecture (13,278,718)
- Advertising (13,226,715)
How to read this data
Audience size is the estimated number of people in France who actively search for Information technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.