Cloud computing Audience in Spain
Cloud computing has an estimated audience of 5,334,174 people in Spain. 52.7% are female, 47.3% are male, average age 45.9. Top regions: Andalusia, Catalonia, Community of Madrid. Top brand affinities: Google Drive, Cloud storage, Office 365, OneDrive, BBVA.
The average Cloud computing fan in Spain is 45.9 years old, balanced, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Catalonia, Community of Madrid. Top brand affinities include Google Drive, Cloud storage, Office 365, with strongest over-indexing on Google Drive (11.54× the country average). Demographically, the Cloud computing audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Convenience Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic · Subtype: Tech trend
Demographics of Cloud computing fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 45.9 |
| Estimated audience size | 5,334,174 |
Audience persona
The typical Cloud computing fan in Spain is balanced, around 45.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Google Drive.
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Andalusia | 1,282,522 | 1.22× |
| Catalonia | 999,075 | 1.04× |
| Community of Madrid | 959,225 | 1.07× |
| Comunidad Valenciana | 489,311 | 0.82× |
| Castilla-La Mancha | 312,444 | 1.44× |
| Canary Islands | 285,497 | 1.07× |
| Region of Murcia | 229,810 | 1.26× |
| Castile and León | 227,289 | 0.98× |
| Aragon | 190,699 | 1.36× |
| Galicia | 183,996 | 0.74× |
| Basque Autonomous Country | 165,504 | 0.83× |
| Principality of Asturias | 102,719 | 0.82× |
| Balearic Islands | 98,675 | 0.66× |
| Extremadura | 93,189 | 0.81× |
| Navarre | 75,827 | 1.13× |
| Cantabria | 49,535 | 0.74× |
| La Rioja | 35,664 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Drive | 11.54× | Technology & Electronics |
| Cloud storage | 16.43× | Technology & Electronics |
| Office 365 | 7.09× | Technology & Electronics |
| OneDrive | 5.56× | Technology & Electronics |
| BBVA | 1.85× | Business & Career |
| OVH | 27.34× | Technology & Electronics |
| GitHub | 6.25× | Internet & Social Media |
| Node.js | 7.41× | Technology & Electronics |
| Gemini | 3.5× | Technology & Electronics |
| YouTube Music | 4.96× | Internet & Social Media |
| Data management | 8.46× | Technology & Electronics |
| Google Docs | 4.71× | Internet & Social Media |
| Business | 1.6× | Business & Career |
| Design | 1.54× | Home & Garden |
| Moodle | 3.43× | Technology & Electronics |
| Dropbox (service) | 4.7× | Technology & Electronics |
| Ascom | 1.86× | Technology & Electronics |
| Information technology consulting | 7.21× | Technology & Electronics |
| Europe | 1.52× | Travel & Leisure |
| Woman | 1.61× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.26 |
| Need for Security | CONSERVATISM | 2.1 |
| Community Orientation | OPEN | 1.39 |
| Early Adopter Mentality | POWER | 1.26 |
| Indulgence | JOY | 1.25 |
| Social Media Usage | JOY | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.2% |
| India | 6.2% |
| Brazil | 5.4% |
See Cloud computing audiences in other countries
More Tech trend audiences in Spain
- Artificial intelligence (4,591,388)
- Efficient energy use (3,208,117)
- Creative Commons (3,079,246)
- Smart device (2,358,992)
- Smartwatch (2,077,753)
Frequently asked questions
How many fans does Cloud computing have in Spain?
Cloud computing has an estimated audience of 5,334,174 people in Spain, concentrated in Andalusia and Catalonia.
What is the gender split and age of Cloud computing fans?
52.7% of Cloud computing fans are female, 47.3% are male, with an average age of 45.9 years.
Which brands do Cloud computing fans like most?
Cloud computing fans show strongest brand affinity for Google Drive (11.54×), Cloud storage (16.43×), and Office 365 (7.09×) over the country average.
Where do Cloud computing fans live in Spain?
Cloud computing fans in Spain are most concentrated in Andalusia (reach 1,282,522), Catalonia (reach 999,075), and Community of Madrid (reach 959,225). These three regions account for the largest share of the active audience.
What other brands do Cloud computing fans also like?
Beyond Cloud computing itself, the audience over-indexes on Cloud storage (16.43×), Office 365 (7.09×), OneDrive (5.56×), and BBVA (1.85×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Cloud computing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.