Cloud computing Audience in Brazil
Cloud computing has an estimated audience of 11,019,566 people in Brazil. 54.0% are female, 46.0% are male, average age 41.7. Top regions: São Paulo, Minas Gerais, Rio de Janeiro. Top brand affinities: Gemini, OneDrive, Hostinger, Google Docs, Google Drive.
The average Cloud computing fan in Brazil is 41.7 years old, balanced, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro. Top brand affinities include Gemini, OneDrive, Hostinger, with strongest over-indexing on Gemini (3.22× the country average). Demographically, the Cloud computing audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Need for Security, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic · Subtype: Tech trend
Demographics of Cloud computing fans
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 41.7 |
| Estimated audience size | 11,019,566 |
Audience persona
The typical Cloud computing fan in Brazil is balanced, around 41.7 years old, with strong Need for Security tendencies and a notable affinity for Gemini.
Top regions in Brazil
| Region | Reach | Affinity |
|---|---|---|
| São Paulo | 3,020,038 | 1.05× |
| Minas Gerais | 1,064,379 | 0.93× |
| Rio de Janeiro | 855,016 | 0.83× |
| Pernambuco | 711,864 | 1.41× |
| Rio Grande do Sul | 614,683 | 0.94× |
| Bahia | 600,814 | 0.83× |
| Paraná | 509,450 | 0.76× |
| Ceará | 497,452 | 1.03× |
| Santa Catarina | 445,892 | 0.88× |
| Pará | 329,799 | 0.92× |
| Goiás | 322,725 | 0.77× |
| Federal District | 259,520 | 1.41× |
| Paraíba | 254,751 | 1.15× |
| Maranhão | 249,824 | 0.91× |
| Amazonas | 201,342 | 1.05× |
| Espírito Santo | 196,748 | 0.86× |
| Piauí | 183,027 | 1.2× |
| Rio Grande do Norte | 167,358 | 0.91× |
| Sergipe | 148,407 | 1.29× |
| Alagoas | 139,654 | 0.87× |
| Mato Grosso do Sul | 121,900 | 0.76× |
| Mato Grosso | 112,954 | 0.55× |
| Rondônia | 87,058 | 0.95× |
| Tocantins | 68,598 | 0.94× |
| Acre | 51,097 | 1.33× |
| Amapá | 46,356 | 1.19× |
| Roraima | 40,188 | 1.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gemini | 3.22× | Technology & Electronics |
| OneDrive | 4.84× | Technology & Electronics |
| Hostinger | 5.05× | Technology & Electronics |
| Google Docs | 2.78× | Internet & Social Media |
| Google Drive | 2.87× | Technology & Electronics |
| OpenAI | 3.06× | Technology & Electronics |
| Office 365 | 3.59× | Technology & Electronics |
| Amazon Web Services | 6.11× | Technology & Electronics |
| Database | 2.25× | Technology & Electronics |
| Khan Academy | 2.49× | Business & Career |
| Digital electronics | 2.46× | Technology & Electronics |
| Telegram | 2.18× | Internet & Social Media |
| GitHub | 2.76× | Internet & Social Media |
| Gmail | 2.05× | Internet & Social Media |
| DocuSign | 4.94× | Technology & Electronics |
| 1.74× | Internet & Social Media | |
| Grok | 1.93× | Technology & Electronics |
| Docker (software) | 8.27× | Technology & Electronics |
| Artificial intelligence | 2× | Technology & Electronics |
| Java (software platform) | 4.63× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.27 |
| Social Media Usage | JOY | 1.12 |
| Tradition | CONSERVATISM | 1.12 |
| Risk Appetite | THRILL | 1.08 |
| Spirituality | BALANCE | 1.02 |
| Early Adopter Mentality | POWER | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.2% |
| India | 6.2% |
| Brazil | 5.4% |
See Cloud computing audiences in other countries
More Tech trend audiences in Brazil
- Artificial intelligence (9,180,291)
- Creative Commons (5,486,997)
- Smartwatch (3,542,179)
- Smart device (2,660,322)
- Wearable technology (2,029,262)
Frequently asked questions
How many fans does Cloud computing have in Brazil?
Cloud computing has an estimated audience of 11,019,566 people in Brazil, concentrated in São Paulo and Minas Gerais.
What is the gender split and age of Cloud computing fans?
54.0% of Cloud computing fans are female, 46.0% are male, with an average age of 41.7 years.
Which brands do Cloud computing fans like most?
Cloud computing fans show strongest brand affinity for Gemini (3.22×), OneDrive (4.84×), and Hostinger (5.05×) over the country average.
Where do Cloud computing fans live in Brazil?
Cloud computing fans in Brazil are most concentrated in São Paulo (reach 3,020,038), Minas Gerais (reach 1,064,379), and Rio de Janeiro (reach 855,016). These three regions account for the largest share of the active audience.
What other brands do Cloud computing fans also like?
Beyond Cloud computing itself, the audience over-indexes on OneDrive (4.84×), Hostinger (5.05×), Google Docs (2.78×), and Google Drive (2.87×) compared to the Brazil average.
How to read this data
Audience size is the estimated number of people in Brazil who actively search for Cloud computing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.