Rascasse Audience Intelligence

Hostinger Target Market in Brazil

A data profile of the people who buy, follow and care about Hostinger in Brazil — modelled from more than twelve digital signal sources. Hostinger has an estimated audience of 4,540,011 people in Brazil.

Hostinger has an estimated audience of 4,540,011 people in Brazil. 49.3% are female, 50.7% are male, average age 33.3. Top brand affinities: Amazon Web Services, Cloud computing, Virtual private network, Innovation, Chatterbot.

Top brand affinities include Amazon Web Services, Cloud computing, Virtual private network, with strongest over-indexing on Amazon Web Services (19.44× the country average).

Demographically, the Hostinger audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Career Orientation, Sustainability.

The typical Hostinger fan in Brazil is balanced, around 33.3 years old, with strong Career Orientation tendencies and a notable affinity for Amazon Web Services.

Category: Technology & Electronics · Type: Brand · Subtype: Hosting

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hostinger profile in Brazil.

Audience size
4.5M
in Brazil
Gender
49.3%
50.7% male
Age
33.3
average years
Country rank
#1491
Brand in Brazil
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Hostinger

49.3% are female, 50.7% are male, average age 33.3.

Fig. 02

Gender split

49.3%
Female
50.7%
Male
Demographic split for Hostinger audience in Brazil
MetricValue
Female49.3%
Male50.7%
Average age33.3
Estimated audience size4,540,011
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Hostinger audience in Brazil
Age bracketShare%
16-1933%
20-2922%
30-3921%
40-4918%
50+7%
Fig. 04

Worldwide distribution

14.4%

of the worldwide Hostinger audience comes from Brazil.

Worldwide audience distribution share by country for Hostinger
CountryShare
India19.1%
Brazil14.4%
United States6.8%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hostinger audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hostinger audience
#·InterestCategoryAffinity×
01ChatterbotTechnology & Electronics21.88×
02Microsoft AzureTechnology & Electronics19.90×
03Amazon Web ServicesTechnology & Electronics19.44×
04Fairmont Hotels and ResortsTravel & Leisure14.73×
05Virtual private networkTechnology & Electronics13.63×
065GTechnology & Electronics11.38×
07WeChatInternet & Social Media8.75×
08Efficient energy useTechnology & Electronics6.72×
09Cloud computingTechnology & Electronics5.05×
10Massive open online courseBusiness & Career4.95×
11InnovationBusiness & Career4.08×
12Elon MuskBusiness & Career4.03×
13Counter-Strike: Global OffensiveGames3.55×
14NASDAQBusiness & Career3.19×
15RedditInternet & Social Media2.51×
16Virtual realityTechnology & Electronics2.35×
17Online bankingBusiness & Career2.18×
18Nonprofit organizationPolitics & Society2.12×
19Public transportCars & Mobility2.02×
20Formula OneSports1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hostinger audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Hostinger audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER3.54×
SustainabilityBALANCE2.00×
IndividualismJOY1.83×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Hostinger audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.43×
CreativityOPEN0.50×
Design AffinityPREMIUM0.52×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Hostinger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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