Rascasse Audience Intelligence

Corporate finance Audience in United States

A data profile of the people who buy, follow and care about Corporate finance in United States — modelled from more than twelve digital signal sources. Corporate finance has an estimated audience of 919,758 people in United States.

#349among Field of study in United States#8966among Topic in United States#1622in Business & Career

The average Corporate finance fan in United States is 36.8 years old, balanced, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Financial accounting, AVN (magazine), Commercial law, with strongest over-indexing on Financial accounting (65.75× the country average).

Demographically, the Corporate finance audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Career Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Corporate finance fan in United States is balanced, around 36.8 years old, with strong Career Orientation tendencies and a notable affinity for Financial accounting.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Corporate finance profile in United States.

Audience size
920K
in United States
Gender
51.3%♀
48.7% male
Age
36.8
average years
Country rank
#25034
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Corporate finance fans

51.3% are female, 48.7% are male, average age 36.8.

Fig. 02

Gender split

51.3%
Female
48.7%
Male
Demographic split for Corporate finance audience in United States
MetricValue
Female51.3%
Male48.7%
Average age36.8
Estimated audience size919,758
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Corporate finance audience in United States
Age bracketShare%
16-1923%
20-2922%
30-3921%
40-4919%
50+14%
Fig. 04

Worldwide distribution

17.1%

of the worldwide Corporate finance audience comes from United States.

Worldwide audience distribution share by country for Corporate finance
CountryShare
United States17.1%
India7.4%
Brazil5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Corporate finance audience in United States is strongest.

Fig. 05

Top regions by affinity

Corporate finance fans by region: top regions in United States
#RegionReachAffinity×
01New York~100K2.35×
02Massachusetts~40K2.07×
03Washington, District of Columbia~6K2.07×
04New Jersey~40K1.69×
05Connecticut~10K1.33×
06Illinois~40K1.28×
07Virginia~30K1.19×
08California~100K1.18×
09Georgia~30K1.18×
10North Carolina~30K1.13×
11Texas~90K1.12×
12Rhode Island~3K1.12×
13Pennsylvania~30K1.11×
14Indiana~20K1.06×
15Maryland~20K1.01×
16New Hampshire~4K1.00×
17Alaska~2K1.00×
18Vermont~2K0.99×
19Florida~60K0.98×
20Delaware~2K0.97×
21North Dakota~2K0.97×
22Kansas~7K0.96×
23South Dakota~2K0.96×
24Nebraska~4K0.95×
25Hawaii~4K0.95×
26Colorado~10K0.94×
27Wisconsin~10K0.94×
28Oklahoma~10K0.94×
29Montana~2K0.93×
30Michigan~20K0.92×
31Tennessee~20K0.92×
32Iowa~7K0.92×
33Minnesota~10K0.91×
34Utah~7K0.91×
35New Mexico~4K0.90×
36West Virginia~4K0.90×
37Maine~3K0.90×
38Ohio~30K0.89×
39Arkansas~7K0.89×
40Idaho~4K0.88×
41Washington~20K0.87×
42Missouri~10K0.87×
43Kentucky~10K0.87×
44Mississippi~7K0.87×
45South Carolina~10K0.86×
46Oregon~9K0.85×
47Louisiana~10K0.84×
48Nevada~7K0.84×
49Arizona~20K0.83×
50Alabama~10K0.83×
Fig. 06

Affinity by region

Affinity by region — Corporate finance, United States
0.83×1.00×2.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Corporate finance audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Corporate finance audience
#·InterestCategoryAffinity×
01Pikiran RakyatNews246.20×
02Development directorTopic235.17×
03AVN (magazine)Website / Newspaper / Magazine219.21×
04Preferred stockBusiness & Career133.11×
05Commercial lawBusiness & Career106.54×
06Director-generalBusiness & Career89.37×
07Y Combinator (company)Business & Career69.31×
08Financial accountingBusiness & Career65.75×
09Payroll taxBusiness & Career60.08×
10Startup ecosystemBusiness & Career55.49×
11Exchange (organized market)Business & Career45.44×
12Money marketBusiness & Career33.82×
13Monster.comBusiness & Career31.10×
14Financial economicsBusiness & Career28.86×
15Liability (financial accounting)Business & Career24.41×
16Derivative (finance)Business & Career23.55×
17Northern soulMusic & Radio21.83×
18Certified Public AccountantBusiness & Career16.76×
19GovernmentPolitics & Society12.10×
20Business administrationBusiness & Career8.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Corporate finance audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Corporate finance audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.20×
Risk AppetiteTHRILL1.96×
PatriotismCONSERVATISM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Corporate finance audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
Price SensitivityPREMIUM0.97×
CreativityOPEN1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Corporate finance have in United States?

Corporate finance has an estimated audience of 919,758 people in United States, concentrated in New York and California.

02

What is the gender split and age of Corporate finance fans?

51.3% of Corporate finance fans are female, 48.7% are male, with an average age of 36.8 years.

03

Which brands do Corporate finance fans like most?

Corporate finance fans show strongest brand affinity for Financial accounting (65.75×), AVN (magazine) (219.21×), and Commercial law (106.54×) over the country average.

04

Where do Corporate finance fans live in United States?

Corporate finance fans in United States are most concentrated in New York (reach ~100K), California (reach ~100K), and Texas (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Corporate finance fans also like?

Beyond Corporate finance itself, the audience over-indexes on AVN (magazine) (219.21×), Commercial law (106.54×), Y Combinator (company) (69.31×), and Payroll tax (60.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Corporate finance audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Corporate finance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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