FXCM Audience in United States

FXCM logo

FXCM has an estimated audience of 2,475,059 people in United States. 33.9% are female, 66.1% are male, average age 32.9. Top regions: California, New York, Florida. Top brand affinities: Forex Online Trading, Commodity market, Derivative (finance), Litecoin, Indeed.com.

The average FXCM fan in United States is 32.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Forex Online Trading, Commodity market, Derivative (finance), with strongest over-indexing on Forex Online Trading (323.49× the country average). Demographically, the FXCM audience skews more male with an average age of 32.9, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Consulting

Demographics of FXCM fans

Demographic split for FXCM audience in United States
MetricValue
Female33.9%
Male66.1%
Average age32.9
Estimated audience size2,475,059

Audience persona

The typical FXCM fan in United States is more male, around 32.9 years old, with strong Risk Appetite tendencies and a notable affinity for Forex Online Trading.

Top regions in United States

Top regions ranked by reach for FXCM in United States
RegionReachAffinity
California323,2201.19×
New York286,2222.07×
Florida257,3691.54×
Texas197,6340.93×
South Carolina147,3323.96×
Illinois80,8280.98×
Virginia79,4931.32×
New Jersey78,9021.25×
Georgia66,9100.88×
Pennsylvania50,8910.61×
Washington50,7051.02×
Ohio47,1720.62×
North Carolina45,9280.62×
Massachusetts45,0590.92×
Arizona44,3000.88×
Michigan32,0170.49×
Maryland31,7670.75×
Indiana30,0990.67×
Tennessee26,3280.53×
Colorado26,1960.67×
Missouri25,4130.64×
Oregon23,0920.81×
Connecticut22,8800.92×
Kentucky21,6290.7×
Nevada18,7120.78×
Alabama18,4240.53×
Minnesota18,3370.52×
Wisconsin16,9850.46×
Oklahoma15,8240.58×
Louisiana15,2940.48×
Utah13,7720.62×
Washington, District of Columbia12,8921.73×
Kansas12,3450.63×
Mississippi12,1420.6×
Arkansas11,6860.57×
West Virginia10,0240.87×
Alaska10,0031.89×
Hawaii9,5800.9×
Rhode Island9,3051.18×
Idaho9,2570.75×
Iowa8,7900.43×
Montana8,7201.27×
South Dakota8,6071.5×
North Dakota8,3801.65×
New Hampshire8,2590.85×
Wyoming8,1092.21×
Nebraska8,0880.65×
New Mexico8,0460.65×
Maine7,9710.9×
Vermont7,8441.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FXCM audience
BrandAffinityCategory
Forex Online Trading323.49×Business & Career
Commodity market175.27×Business & Career
Derivative (finance)109.25×Business & Career
Litecoin132.49×Business & Career
Indeed.com19.07×Business & Career
Jeff Bezos23.37×Business & Career
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Chase (bank)8.61×Business & Career
Google Maps6.9×Internet & Social Media
EToro42.52×Business & Career
Enterprise Rent-A-Car9.58×Cars & Mobility
Capital One6.22×Business & Career
Day trader33.2×Business & Career
Apple Store11.89×Shopping
Bank of America6.01×Business & Career
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
forex trader23.61×Business & Career
MetaTrader 433.82×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FXCM audience
TraitClusterScore
Risk AppetiteTHRILL6.94
LGBTQ+ IdentityOPEN2.21
Career OrientationPOWER2.01
Community OrientationOPEN1.87
TravellingTHRILL1.7
Quality AwarenessPREMIUM1.56

Worldwide distribution

Worldwide audience distribution share by country for FXCM
CountryShare
United States8.6%
India8.2%
Saudi Arabia7.3%

See FXCM audiences in other countries

More Consulting audiences in United States

Frequently asked questions

How many fans does FXCM have in United States?

FXCM has an estimated audience of 2,475,059 people in United States, concentrated in California and New York.

What is the gender split and age of FXCM fans?

33.9% of FXCM fans are female, 66.1% are male, with an average age of 32.9 years.

Which brands do FXCM fans like most?

FXCM fans show strongest brand affinity for Forex Online Trading (323.49×), Commodity market (175.27×), and Derivative (finance) (109.25×) over the country average.

Where do FXCM fans live in United States?

FXCM fans in United States are most concentrated in California (reach 323,220), New York (reach 286,222), and Florida (reach 257,369). These three regions account for the largest share of the active audience.

What other brands do FXCM fans also like?

Beyond FXCM itself, the audience over-indexes on Commodity market (175.27×), Derivative (finance) (109.25×), Litecoin (132.49×), and Indeed.com (19.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for FXCM. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.