A data profile of the people who buy, follow and care about Gulf News in United Arab Emirates — modelled from more than twelve digital signal sources. Gulf News has an estimated audience of 7,070,639 people in United Arab Emirates.
The average Gulf News fan in United Arab Emirates is 36.7 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Retail banking, Innovation, Domino's Pizza, with strongest over-indexing on Retail banking (1.51× the country average).
Demographically, the Gulf News audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Gulf News fan in United Arab Emirates is more male, around 36.7 years old, with strong Career Orientation tendencies and a notable affinity for Retail banking.
The key figures that characterise the Gulf News profile in United Arab Emirates.
34.1% are female, 65.9% are male, average age 36.7.
| Metric | Value |
|---|---|
| Female | 34.1% |
| Male | 65.9% |
| Average age | 36.7 |
| Estimated audience size | 7,070,639 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 36% | |
| 30-39 | 33% | |
| 40-49 | 16% | |
| 50+ | 7% |
of the worldwide Gulf News audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United Arab Emirates | 75.3% |
| India | 6.4% |
| Saudi Arabia | 3.8% |
Where the Gulf News audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Sharjah | ~1.5M | 1.50× | |
| 02 | Dubai | ~5.5M | 1.32× | |
| 03 | Emirate of Ajman | ~700K | 0.98× | |
| 04 | Emirate of Abu Dhabi | ~3M | 0.94× | |
| 05 | Ras Al Khaimah | ~300K | 0.71× | |
| 06 | Fujairah | ~100K | 0.57× |
The strongest cross-interests of the Gulf News audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Garden centre | Home & Garden | 1.81× | ||
| 02 | Beats Electronics | Technology & Electronics | 1.77× | ||
| 03 | Apple TV | Movies & TV | 1.76× | ||
| 04 | Domino's Pizza | Food & Beverages | 1.75× | ||
| 05 | Guinness | Food & Beverages | 1.74× | ||
| 06 | Denver Nuggets | Sports | 1.73× | ||
| 07 | Tabloid (newspaper format) | Literature | 1.66× | ||
| 08 | Single-family detached home | Home & Garden | 1.63× | ||
| 09 | Late-night talk show | Movies & TV | 1.61× | ||
| 10 | KLM | Travel & Leisure | 1.60× | ||
| 11 | Car club | Cars & Mobility | 1.60× | ||
| 12 | Hybrid electric vehicle | Cars & Mobility | 1.57× | ||
| 13 | Ryder Cup | Sports | 1.57× | ||
| 14 | The North Face | Fashion & Accessoires | 1.57× | ||
| 15 | Private equity | Business & Career | 1.54× | ||
| 16 | Miele | Home & Garden | 1.54× | ||
| 17 | Ryan Gosling | Movies & TV | 1.53× | ||
| 18 | Retail banking | Business & Career | 1.51× | ||
| 19 | Innovation | Business & Career | 1.51× | ||
| 20 | Bang & Olufsen | Technology & Electronics | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.34× | |
| Convenience Orientation | PREMIUM | 1.29× | |
| Early Adopter Mentality | POWER | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.72× | |
| Design Affinity | PREMIUM | 0.80× | |
| Price Sensitivity | PREMIUM | 0.83× |
Gulf News has an estimated audience of 7,070,639 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
34.1% of Gulf News fans are female, 65.9% are male, with an average age of 36.7 years.
Gulf News fans show strongest brand affinity for Retail banking (1.51×), Innovation (1.51×), and Domino's Pizza (1.75×) over the country average.
Gulf News fans in United Arab Emirates are most concentrated in Dubai (reach ~5.5M), Emirate of Abu Dhabi (reach ~3M), and Emirate of Sharjah (reach ~1.5M). These three regions account for the largest share of the active audience.
Beyond Gulf News itself, the audience over-indexes on Innovation (1.51×), Domino's Pizza (1.75×), Apple TV (1.76×), and Private equity (1.54×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Gulf News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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