Rascasse Audience Intelligence

Benny Blanco Audience in United States

Benny Blanco has an estimated audience of 4.5M people in United States.

#4among DJ in United States#774among people in United States#587in Music & Radio

The average Benny Blanco fan in United States is 34.9 years old, more female, and lives primarily in California.

By number of fans, Benny Blanco ranks #4 among the 844 objects in DJ in United States — 12.3× the group median.

Its fans are 0.5 years younger than the group average of 35.4.

Women make up 61.4% of the fan base, 18.2 percentage points more than the group average.

Compared with the other 843 objects in DJ, Benny Blanco fans stand out for their interest in Dr. Luke, Electropop and Kesha.

Interest is seasonal: January, March and December account for 45% of the year's searches, June is the quietest month.

Most fans live in California, Texas, New York.

Top affinities include Dr. Luke, Electropop, Kesha, with strongest over-indexing on Dr. Luke (61.38× the country average).

Demographically, the Benny Blanco audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Tradition, Social Media Usage.

The typical Benny Blanco fan in United States is more female, around 34.9 years old, with strong Tradition tendencies and a notable affinity for Dr. Luke.

Category: Music & Radio · Type: Person · Subtype: DJ

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
4.5M
in United States
Gender
61.4%♀
38.6% male
Age
34.9
average years
Country rank
#7233
among all objects in United States
Fig. 01

Search interest · 12-month trend

-50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Benny Blanco fans

61.4% are female, 38.6% are male, average age 34.9.

Fig. 02

Gender split

61.4%
Female
38.6%
Male
Demographic split for Benny Blanco audience in United States
MetricValue
Female61.4%
Male38.6%
Average age34.9
Estimated audience size4.5M
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Benny Blanco audience in United States
Age bracketShare%
16-2430%
25-3426%
35-4418%
45-5414%
55+12%
Fig. 04

Worldwide distribution

32.7%

of the worldwide Benny Blanco audience comes from United States.

Worldwide audience distribution share by country for Benny Blanco
CountryShare
United States32.7%
Canada5.2%
Germany4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Benny Blanco fans by region: top regions in United States
#RegionReachAffinity×
01California~700K1.37×
02New York~300K1.20×
03Massachusetts~100K1.18×
04Nevada~50K1.18×
05Connecticut~60K1.17×
06Texas~400K1.16×
07Arizona~100K1.16×
08Washington, District of Columbia~10K1.15×
09Rhode Island~20K1.14×
10New Jersey~100K1.13×
11Colorado~90K1.13×
12Hawaii~20K1.13×
13Illinois~200K1.12×
14Washington~100K1.12×
15Utah~50K1.12×
16Oregon~60K1.10×
17New Mexico~30K1.10×
18Florida~300K1.09×
19Virginia~100K1.09×
20Pennsylvania~200K1.05×
21New Hampshire~20K1.03×
22Minnesota~80K1.01×
23Oklahoma~50K1.01×
24Idaho~20K1.01×
25Maryland~80K0.99×
26Missouri~80K0.99×
27North Carolina~100K0.98×
28Kansas~40K0.98×
29Ohio~200K0.97×
30Michigan~100K0.96×
31Tennessee~90K0.95×
32Indiana~90K0.95×
33Nebraska~20K0.95×
34Georgia~100K0.93×
35Kentucky~60K0.93×
36Maine~20K0.93×
37Wisconsin~70K0.92×
38Vermont~8K0.90×
39Delaware~10K0.89×
40Louisiana~50K0.88×
41Montana~10K0.88×
42Iowa~40K0.87×
43Arkansas~40K0.87×
44West Virginia~20K0.85×
45South Carolina~60K0.84×
46Alaska~8K0.84×
47South Dakota~10K0.82×
48North Dakota~8K0.80×
49Alabama~50K0.78×
50Mississippi~30K0.70×
Fig. 06

Affinity by region

Affinity by region — Benny Blanco, United States
0.70×1.00×1.37×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Benny Blanco audience vs. the country average
#·InterestCategoryAffinity×
01Dr. LukeMusic & Radio61.38×
02ElectropopMusic & Radio34.07×
03KeshaMusic & Radio22.47×
04GuerreroTravel & Leisure16.64×
05musica rancheraMusic & Radio15.09×
06PueblaTravel & Leisure15.08×
07MichoacánTravel & Leisure14.26×
08PetróleoCars & Mobility14.16×
09Dance-popMusic & Radio13.82×
10State of MexicoTravel & Leisure13.38×
11Norteño (music)Music & Radio13.11×
12SinaloaTravel & Leisure12.60×
13MonterreyTravel & Leisure12.52×
14Regional styles of Mexican musicMusic & Radio9.39×
15Mexico CityTravel & Leisure8.88×
16UruguayTravel & Leisure8.68×
17Bad BunnyMusic & Radio8.10×
18Buenos AiresTravel & Leisure7.60×
19ArgentinaTravel & Leisure6.09×
20TwitchGames5.93×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Benny Blanco audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Benny Blanco audience vs. the country average · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.51×
Social Media UsageJOY1.85×
ExtroversionTHRILL1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Benny Blanco audience vs. the country average · Rather not
TraitClusterDeviationScore
IndividualismJOY0.75×
Design AffinityPREMIUM0.76×
Sports ActivityPOWER0.78×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Benny Blanco over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/benny-blanco-158514” · Methodology