52 Most Popular Ski / Snowboards in Austria 2026 — by Audience Size

How to read this list

Rank

Position in the Top 52, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Austria who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Austria. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Austria, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Austria. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank	Audience	Audience size	Country share	Avg age	Female share	Subtype
1	FFIS Alpine Ski World Cup	1.4M	8.4%	37.6	46.3%	Ski / snowboard
2	LLindsey Vonn	1.4M	5.0%	34.4	38.7%	Ski / snowboard
3	MMikaela Shiffrin	694k	10.9%	39.6	35.2%	Ski / snowboard
4	MMarcel Hirscher	694k	63.9%	37.4	46.8%	Ski / snowboard
5	FFelix Neureuther	234k	9.6%	35.0	58.0%	Ski / snowboard
6	AAtomic Skis	222k	5.1%	38.3	43.7%	Ski / snowboard
7	HHermann Maier	219k	64.5%	35.8	29.3%	Ski / snowboard
8	AAnna Gasser	184k	69.3%	30.1	19.5%	Ski / snowboard
9	LLara Gut	141k	12.6%	30.8	24.3%	Ski / snowboard
10	MMaria Höfl-Riesch	141k	14.9%	33.4	37.5%	Ski / snowboard
11	MMarlies Schild	121k	82.0%	37.6	66.8%	Ski / snowboard
12	SSkis Rossignol	119k	11.4%	39.3	45.1%	Ski / snowboard
13	BBurton Snowboards	117k	3.0%	36.9	43.8%	Ski / snowboard
14	FFischer (company)	116k	2.3%	39.6	43.4%	Ski / snowboard
15	BBenjamin Raich	85k	78.7%	36.7	55.3%	Ski / snowboard
16	AAlexis Pinturault	78k	29.1%	28.5	29.5%	Ski / snowboard
17	AAksel Lund Svindal	67k	21.2%	34.0	54.1%	Ski / snowboard
18	GGerman Ski Association	48k	1.3%	40.9	54.1%	Ski / snowboard
19	MMatthias Mayer	46k	62.8%	33.8	48.5%	Ski / snowboard
20	NNordica (company)	34k	3.2%	41.5	41.6%	Ski / snowboard
21	HHannes Reichelt	32k	80.2%	34.4	48.7%	Ski / snowboard
22	TTina Weirather	28k	13.9%	35.8	24.2%	Ski / snowboard
23	CChristof Innerhofer	27k	11.5%	23.7	47.3%	Ski / snowboard
24	FFIS Snowboard World Cup	26k	29.8%	29.9	44.5%	Ski / snowboard
25	SSalomon Snowboards	25k	2.5%	34.4	41.4%	Ski / snowboard

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular ski / snowboards compiled?

Rascasse aggregates anonymized search-behavior signals across Austria and ranks each ski / snowboard by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest ski / snowboard in Austria?

FIS Alpine Ski World Cup currently leads with an estimated audience of 1.4M people in Austria.

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