Top list · Brazil

Top 49 Chocolate & cookies in Brazil

This curated ranking covers the 49 largest chocolate & cookies in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Ferrero Rocher, Oreo and M&M's lead the list with a combined estimated audience of 7.3M people. Across all 49 entries the average audience size is 333k, and the largest, Ferrero Rocher, reaches around 3.3M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each chocolate & cookies, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

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How to read this list

Rank

Position in the Top 49, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Ferrero Rocher 3.3M 39.7 82.8% Chocolate & cookies
2 Oreo 2.2M 38.4 79.1% Chocolate & cookies
3 M&M's 1.8M 38.8 82.5% Chocolate & cookies
4 Snickers 1.4M 38.6 78.4% Chocolate & cookies
5 Doritos 1.3M 29.3 54.1% Chocolate & cookies
6 Kit Kat 1.1M 29.4 73.8% Chocolate & cookies
7 Dove (chocolate) 821k 40.5 91.1% Chocolate & cookies
8 Kinder Bueno 680k 33.7 77.3% Chocolate & cookies
9 Mars 579k 40.9 72.7% Chocolate & cookies
10 Milka 475k 36.5 72.2% Chocolate & cookies
11 Toblerone 389k 40.4 63.5% Chocolate & cookies
12 Kinder 344k 44.3 63.4% Chocolate & cookies
13 PiCK UP! 331k 39.8 28.0% Chocolate & cookies
14 Nerds (candy) 298k 29.6 47.3% Chocolate & cookies
15 Raffaello (confection) 279k 31.7 100.0% Chocolate & cookies
16 Twix 221k 34.7 70.9% Chocolate & cookies
17 Feastables 140k 40.5 71.0% Chocolate & cookies
18 Mon Chéri 138k 41.8 100.0% Chocolate & cookies
19 Leonidas (chocolate maker) 127k 34.8 72.4% Chocolate & cookies
20 Callebaut 89k 33.2 91.1% Chocolate & cookies
21 Pop-Tarts 68k 40.9 43.0% Chocolate & cookies
22 Mon Cherì 59k 40.6 71.5% Chocolate & cookies
23 Merci (company) 59k 38.1 83.7% Chocolate & cookies
24 Twinkie 45k 37.7 58.2% Chocolate & cookies
25 Maltesers 31k 38.3 59.3% Chocolate & cookies

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 49 list compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each chocolate & cookies by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest chocolate & cookies in Brazil?

Ferrero Rocher currently leads with an estimated audience of 3.3M people in Brazil.

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