Popularity ranking · Brazil

The 100 most popular Jewelry in Brazil

This curated ranking covers the 100 largest jewelry in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 116 jewelry tracked in Brazil, the 100 ranked here account for the largest measured audience reach. Swarovski, Tiffany & Co. and Cartier lead the list with a combined estimated audience of 7.8M people. Across all 100 entries the average audience size is 129k, and the largest, Swarovski, reaches around 2.8M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each jewelry, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Bijou Brigitte 12k 37.3 75.7% Jewelry
27 LeVian 11k 40.4 76.7% Jewelry
28 Swarovski Optik 11k 38.2 83.2% Jewelry
29 Synthetic diamond 10k 41.1 78.0% Jewelry
30 Lorraine Schwartz 9.4k 34.3 58.4% Jewelry
31 Thomas Sabo 8.9k 32.3 68.3% Jewelry
32 PADANI 8.2k 34.9 88.4% Jewelry
33 Wire wrapped jewelry 6.8k 32.9 72.8% Jewelry
34 ritani 6.4k 35.4 65.4% Jewelry
35 Diamond clarity 6.4k 35.1 62.6% Jewelry
36 Lokai 6.3k 43.5 59.6% Jewelry
37 MIANSAI 5.7k 35.3 54.8% Jewelry
38 Tous Jewelry 5.3k 32.3 76.7% Jewelry
39 Brosway Italia 4.5k 40.8 68.5% Jewelry
40 UNOde50 4.4k 34.5 78.0% Jewelry
41 Messika 3.9k 39.8 77.0% Jewelry
42 PandaHall 3.7k 35.9 100.0% Jewelry
43 Glamira 3.7k 37.1 59.1% Jewelry
44 Morellato 3.4k 25.3 64.5% Jewelry
45 Rachel Jackson 3k 41.4 54.5% Jewelry
46 Cookson Gold 2.9k 33.8 88.5% Jewelry
47 Bijoux Mania 1.9k 29.6 100.0% Jewelry
48 Diamond & Platinum 1.1k 42.2 58.7% Jewelry
49 Purelei 687 39.9 76.8% Jewelry
50 Gassan 685 40.1 74.4% Jewelry

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular jewelry compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each jewelry by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest jewelry in Brazil?

Swarovski currently leads with an estimated audience of 2.8M people in Brazil.

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