Top 50 Sportswears in Brazil
This curated ranking covers the 50 largest sportswears in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 59 sportswears tracked in Brazil, the 50 ranked here account for the largest measured audience reach. Adidas, Nike and Puma lead the list with a combined estimated audience of 23,521,189 people. Across all 50 entries the average audience size is 979,351, and the largest, Adidas, reaches around 9,466,663 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each sportswear, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Adidas |
9,466,663 | 4.8% | Sportswear | Fashion & Accessoires |
| 2 |  Nike |
9,039,084 | 5.6% | Sportswear | Fashion & Accessoires |
| 3 |  Puma |
5,015,442 | 7.5% | Sportswear | Fashion & Accessoires |
| 4 |  New Balance |
4,916,790 | 3.8% | Sportswear | Fashion & Accessoires |
| 5 |  ASICS |
3,470,826 | 5.3% | Sportswear | Fashion & Accessoires |
| 6 |  Converse |
2,316,102 | 3.4% | Sportswear | Fashion & Accessoires |
| 7 |  Mizuno |
2,015,082 | 26.6% | Sportswear | Fashion & Accessoires |
| 8 |  Under Armour |
1,948,923 | 3.7% | Sportswear | Fashion & Accessoires |
| 9 |  Reebok |
1,745,857 | 3.3% | Sportswear | Fashion & Accessoires |
| 10 |  Fila (company) |
1,588,901 | 6.9% | Sportswear | Fashion & Accessoires |
| 11 |  Air Jordan |
1,365,741 | 4.3% | Sportswear | Fashion & Accessoires |
| 12 |  Fanatics |
918,306 | 4.4% | Sportswear | Fashion & Accessoires |
| 13 |  Rip Curl |
798,983 | 9.8% | Sportswear | Fashion & Accessoires |
| 14 |  Patagonia |
790,484 | 1.8% | Sportswear | Fashion & Accessoires |
| 15 |  Joma |
577,635 | 19.1% | Sportswear | Fashion & Accessoires |
| 16 |  DC Shoes |
445,155 | 3.8% | Sportswear | Fashion & Accessoires |
| 17 |  Kappa (company) |
373,950 | 4.8% | Sportswear | Fashion & Accessoires |
| 18 |  Chuck Taylor All-Stars |
322,255 | 14.9% | Sportswear | Fashion & Accessoires |
| 19 |  Hurley |
283,554 | 12.8% | Sportswear | Fashion & Accessoires |
| 20 |  Onitsuka Tiger |
248,867 | 1.2% | Sportswear | Fashion & Accessoires |
| 21 |  Reef (company) |
179,778 | 3.8% | Sportswear | Fashion & Accessoires |
| 22 |  O'Neill (brand) |
166,603 | 3.3% | Sportswear | Fashion & Accessoires |
| 23 |  Nike Running |
135,483 | 4.7% | Sportswear | Fashion & Accessoires |
| 24 |  Columbia Sportswear |
131,021 | 1.3% | Sportswear | Fashion & Accessoires |
| 25 |  Diadora |
115,450 | 3.1% | Sportswear | Fashion & Accessoires |
| 26 |  Foot Locker |
94,967 | 0.2% | Sportswear | Shopping |
| 27 |  Reebok Classic |
73,305 | 2.5% | Sportswear | Fashion & Accessoires |
| 28 |  PUMA Running |
66,630 | 20.3% | Sportswear | Fashion & Accessoires |
| 29 |  Burton |
64,789 | 1.3% | Sportswear | Fashion & Accessoires |
| 30 |  Superga (brand) |
54,946 | 1.2% | Sportswear | Fashion & Accessoires |
| 31 |  Asics Onitsuka Tiger |
45,920 | 6.5% | Sportswear | Fashion & Accessoires |
| 32 |  Sergio Tacchini |
43,753 | 2.5% | Sportswear | Fashion & Accessoires |
| 33 |  Mitchell & Ness |
42,770 | 2.5% | Sportswear | Fashion & Accessoires |
| 34 |  Intersport |
26,111 | 0.1% | Sportswear | Shopping |
| 35 |  Lakai |
17,571 | 9.7% | Sportswear | Fashion & Accessoires |
| 36 |  DaKine |
11,769 | 1.4% | Sportswear | Fashion & Accessoires |
| 37 |  Planet Sports |
11,654 | 2.3% | Sportswear | Shopping |
| 38 |  SportScheck |
10,304 | 0.2% | Sportswear | Shopping |
| 39 |  Jack Purcell |
6,681 | 3.1% | Sportswear | Fashion & Accessoires |
| 40 |  Supra Footwear |
4,561 | 7.6% | Sportswear | Fashion & Accessoires |
| 41 |  Oiselle |
3,540 | 2.3% | Sportswear | Fashion & Accessoires |
| 42 |  Erima |
2,594 | 0.9% | Sportswear | Fashion & Accessoires |
| 43 |  Runner's World |
1,981 | 0.4% | Sportswear | Shopping |
| 44 |  Ryzon |
1,883 | 0.2% | Sportswear | Fashion & Accessoires |
| 45 |  Sports Direct |
1,478 | 0.0% | Sportswear | Fashion & Accessoires |
| 46 |  Crivit |
1,074 | 0.2% | Sportswear | Fashion & Accessoires |
| 47 |  Title Nine |
937 | 0.1% | Sportswear | Fashion & Accessoires |
| 48 |  Arena (swimwear) |
657 | 0.0% | Sportswear | Fashion & Accessoires |
| 49 |  Oceans Apart |
379 | 0.0% | Sportswear | Fashion & Accessoires |
| 50 |  Lululemon Athletica |
368 | 0.6% | Sportswear | Fashion & Accessoires |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each sportswear by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest sportswear in Brazil?
Adidas currently leads with an estimated audience of 9,466,663 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.