Rascasse Audience Intelligence

Ikkimel Audience in Germany

A data profile of the people who buy, follow and care about Ikkimel in Germany — modelled from more than twelve digital signal sources. Ikkimel has an estimated audience of 2,659,212 people in Germany.

#5among Hip hop in Germany#136among Person in Germany#175in Music & Radio

The average Ikkimel fan in Germany is 21.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Shirin David, Singer-songwriter, Nina Chuba, with strongest over-indexing on Shirin David (30.78× the country average).

Demographically, the Ikkimel audience skews more female with an average age of 21.5, and over-indexes on personality traits such as Extroversion, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ikkimel fan in Germany is more female, around 21.5 years old, with strong Extroversion tendencies and a notable affinity for Shirin David.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ikkimel profile in Germany.

Audience size
2.7M
in Germany
Gender
66.6%♀
33.4% male
Age
21.5
average years
Country rank
#2460
Person in Germany
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ikkimel fans

66.6% are female, 33.4% are male, average age 21.5.

Fig. 02

Gender split

66.6%
Female
33.4%
Male
Demographic split for Ikkimel audience in Germany
MetricValue
Female66.6%
Male33.4%
Average age21.5
Estimated audience size2,659,212
Fig. 03

Age distribution

Ø 21.5
average years
Age distribution of the Ikkimel audience in Germany
Age bracketShare%
16-1978%
20-2919%
30-392%
40-491%
50+0%
Fig. 04

Worldwide distribution

76.1%

of the worldwide Ikkimel audience comes from Germany.

Worldwide audience distribution share by country for Ikkimel
CountryShare
Germany76.1%
Austria8.0%
Switzerland6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ikkimel audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ikkimel fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~200K1.49×
02Sachsen~200K1.27×
03Hamburg~70K1.26×
04Brandenburg~90K1.09×
05Niedersachsen~300K1.03×
06Nordrhein-Westfalen~600K1.01×
07Hessen~200K0.96×
08Schleswig-Holstein~90K0.95×
09Bayern~400K0.94×
10Sachsen-Anhalt~60K0.94×
11Baden-Württemberg~300K0.93×
12Thüringen~60K0.93×
13Bremen~20K0.89×
14Rheinland-Pfalz~100K0.83×
15Saarland~30K0.83×
16Mecklenburg-Vorpommern~40K0.76×
Fig. 06

Affinity by region

Affinity by region — Ikkimel, Germany
0.76×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ikkimel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ikkimel audience
#·InterestCategoryAffinity×
01Shirin DavidBeauty & Wellness30.78×
02German hip hopMusic & Radio19.88×
03BrooklynTravel & Leisure18.93×
04BennoMusic & Radio17.39×
05AylivaMusic & Radio16.72×
06Katja KrasaviceMusic & Radio15.25×
07PashanimMusic & Radio14.74×
08Nina ChubaMusic & Radio13.72×
09LoredanaMusic & Radio12.76×
10PegadorFashion & Accessoires10.78×
11Ski AgguMusic & Radio10.65×
12Singer-songwriterMusic & Radio9.92×
13HaftbefehlMusic & Radio8.67×
14SongwriterMusic & Radio7.81×
15ArrangementHome & Garden7.56×
16BushidoMusic & Radio6.70×
17Verona PoothMovies & TV6.26×
18Cover versionMusic & Radio5.41×
19FinchMusic & Radio4.76×
20UkrainiansMusic & Radio4.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ikkimel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ikkimel audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.69×
Social Media UsageJOY1.36×
IndividualismJOY1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ikkimel audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.86×
Quality AwarenessPREMIUM0.87×
Need for SecurityCONSERVATISM0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ikkimel have in Germany?

Ikkimel has an estimated audience of 2,659,212 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ikkimel fans?

66.6% of Ikkimel fans are female, 33.4% are male, with an average age of 21.5 years.

03

Which brands do Ikkimel fans like most?

Ikkimel fans show strongest brand affinity for Shirin David (30.78×), Singer-songwriter (9.92×), and Nina Chuba (13.72×) over the country average.

04

Where do Ikkimel fans live in Germany?

Ikkimel fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Ikkimel fans also like?

Beyond Ikkimel itself, the audience over-indexes on Singer-songwriter (9.92×), Nina Chuba (13.72×), Ukrainians (4.67×), and Ayliva (16.72×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Hip hop audiences in Germany

See Ikkimel audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ikkimel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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