Ikkimel Audience in Germany

Ikkimel logo

Ikkimel has an estimated audience of 2,465,471 people in Germany. 75.3% are female, 24.7% are male, average age 21.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Shirin David, Nina Chuba, Singer-songwriter, Ayliva, Katja Krasavice.

The average Ikkimel fan in Germany is 21.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Shirin David, Nina Chuba, Singer-songwriter, with strongest over-indexing on Shirin David (30.78× the country average). Demographically, the Ikkimel audience skews more female with an average age of 21.1, and over-indexes on personality traits such as LGBTQ+ Identity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Ikkimel fans

Demographic split for Ikkimel audience in Germany
MetricValue
Female75.3%
Male24.7%
Average age21.1
Estimated audience size2,465,471

Audience persona

The typical Ikkimel fan in Germany is more female, around 21.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Shirin David.

Top regions in Germany

Top regions ranked by reach for Ikkimel in Germany
RegionReachAffinity
Nordrhein-Westfalen577,1291.07×
Bayern396,641
Baden-Württemberg329,9930.98×
Niedersachsen259,4721.08×
Hessen186,8590.99×
Berlin170,3571.55×
Sachsen157,7751.3×
Rheinland-Pfalz106,6710.86×
Schleswig-Holstein87,5030.99×
Brandenburg75,7120.99×
Hamburg74,2741.33×
Sachsen-Anhalt56,5850.89×
Thüringen55,2050.88×
Saarland22,6970.75×
Mecklenburg-Vorpommern20,5230.44×
Bremen18,8640.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ikkimel audience
BrandAffinityCategory
Shirin David30.78×Beauty & Wellness
Nina Chuba13.72×Music & Radio
Singer-songwriter9.92×Music & Radio
Ayliva16.72×Music & Radio
Katja Krasavice15.25×Music & Radio
German hip hop19.88×Music & Radio
Brooklyn18.93×Travel & Leisure
Haftbefehl8.67×Music & Radio
Cover version5.41×Music & Radio
Finch4.76×Music & Radio
Benno17.39×Music & Radio
Euphoria2.72×Movies & TV
Ski Aggu10.65×Music & Radio
Pashanim14.74×Music & Radio
Songwriter7.81×Music & Radio
Pegador10.78×Fashion & Accessoires
Verona Pooth6.26×Movies & TV
Arrangement7.56×Home & Garden
Mia Khalifa14.14×Movies & TV
Loredana12.76×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ikkimel audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.87
Social Media UsageJOY1.22
Early Adopter MentalityPOWER1.18
ExtroversionTHRILL1.16
Luxury OrientationPREMIUM1.15
IndividualismJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Ikkimel
CountryShare
Germany79.3%
Austria6.6%
Switzerland4.7%

See Ikkimel audiences in other countries

More Hip hop audiences in Germany

Frequently asked questions

How many fans does Ikkimel have in Germany?

Ikkimel has an estimated audience of 2,465,471 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Ikkimel fans?

75.3% of Ikkimel fans are female, 24.7% are male, with an average age of 21.1 years.

Which brands do Ikkimel fans like most?

Ikkimel fans show strongest brand affinity for Shirin David (30.78×), Nina Chuba (13.72×), and Singer-songwriter (9.92×) over the country average.

Where do Ikkimel fans live in Germany?

Ikkimel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 577,129), Bayern (reach 396,641), and Baden-Württemberg (reach 329,993). These three regions account for the largest share of the active audience.

What other brands do Ikkimel fans also like?

Beyond Ikkimel itself, the audience over-indexes on Nina Chuba (13.72×), Singer-songwriter (9.92×), Ayliva (16.72×), and Katja Krasavice (15.25×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ikkimel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.