Finch Audience in Germany

Finch logo

Finch has an estimated audience of 6,928,144 people in Germany. 47.4% are female, 52.6% are male, average age 31.5. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: SSIO, SDP, Yle Areena, Apache 207, Ufo361.

The average Finch fan in Germany is 31.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include SSIO, SDP, Yle Areena, with strongest over-indexing on SSIO (87.69× the country average). Demographically, the Finch audience skews balanced with an average age of 31.5, and over-indexes on personality traits such as Early Adopter Mentality, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Finch fans

Demographic split for Finch audience in Germany
MetricValue
Female47.4%
Male52.6%
Average age31.5
Estimated audience size6,928,144

Audience persona

The typical Finch fan in Germany is balanced, around 31.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for SSIO.

Top regions in Germany

Top regions ranked by reach for Finch in Germany
RegionReachAffinity
Nordrhein-Westfalen1,215,9080.8×
Bayern782,9060.7×
Niedersachsen677,2341.01×
Baden-Württemberg548,9680.58×
Sachsen386,8761.14×
Berlin374,2051.21×
Hessen342,4390.65×
Brandenburg319,0931.48×
Mecklenburg-Vorpommern277,1062.09×
Sachsen-Anhalt259,3411.44×
Rheinland-Pfalz248,3680.72×
Schleswig-Holstein242,8380.98×
Thüringen161,8690.92×
Hamburg158,2041.01×
Saarland60,8900.72×
Bremen32,7770.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Finch audience
BrandAffinityCategory
SSIO87.69×Music & Radio
SDP67.88×Music & Radio
Yle Areena227.39×Movies & TV
Apache 20718.63×Music & Radio
Ufo36136.59×Music & Radio
Haftbefehl7.97×Music & Radio
Kontra K16.23×Music & Radio
Shirin David9.38×Beauty & Wellness
KC Rebell30.51×Music & Radio
Julia Beautx10.77×Internet & Social Media
Ikkimel7.77×Music & Radio
Pashanim15.6×Music & Radio
Borussia Dortmund1.77×Sports
Lea14.83×Music & Radio
Summer Cem29.25×Music & Radio
Maxwell (musician)13.77×Music & Radio
Luciano15.8×Music & Radio
Nina Chuba5.25×Music & Radio
Azet18.09×Music & Radio
Emanuel33.54×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Finch audience
TraitClusterScore
Early Adopter MentalityPOWER1.42
Price SensitivityPREMIUM1.21
Social Media UsageJOY1.18
PatriotismCONSERVATISM1.14
Urban LifestyleOPEN1.1
SustainabilityBALANCE1.07

Worldwide distribution

Worldwide audience distribution share by country for Finch
CountryShare
Germany95.5%
Austria1.9%
Switzerland1.2%

See Finch audiences in other countries

More Hip hop audiences in Germany

Frequently asked questions

How many fans does Finch have in Germany?

Finch has an estimated audience of 6,928,144 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Finch fans?

47.4% of Finch fans are female, 52.6% are male, with an average age of 31.5 years.

Which brands do Finch fans like most?

Finch fans show strongest brand affinity for SSIO (87.69×), SDP (67.88×), and Yle Areena (227.39×) over the country average.

Where do Finch fans live in Germany?

Finch fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,215,908), Bayern (reach 782,906), and Niedersachsen (reach 677,234). These three regions account for the largest share of the active audience.

What other brands do Finch fans also like?

Beyond Finch itself, the audience over-indexes on SDP (67.88×), Yle Areena (227.39×), Apache 207 (18.63×), and Ufo361 (36.59×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Finch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.