Kontra K Audience in Germany
Kontra K has an estimated audience of 805,397 people in Germany. 45.5% are female, 54.5% are male, average age 25.3. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Finch, Apache 207, Sarah Engels, Lea, Borussia Dortmund.
The average Kontra K fan in Germany is 25.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Finch, Apache 207, Sarah Engels, with strongest over-indexing on Finch (6.6× the country average). Demographically, the Kontra K audience skews balanced with an average age of 25.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Kontra K fans
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 25.3 |
| Estimated audience size | 805,397 |
Audience persona
The typical Kontra K fan in Germany is balanced, around 25.3 years old, with strong Extroversion tendencies and a notable affinity for Finch.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 176,163 | 1× |
| Baden-Württemberg | 104,772 | 0.95× |
| Bayern | 97,113 | 0.75× |
| Niedersachsen | 84,421 | 1.08× |
| Sachsen | 51,409 | 1.3× |
| Hessen | 50,739 | 0.83× |
| Rheinland-Pfalz | 40,427 | 1× |
| Berlin | 40,287 | 1.12× |
| Brandenburg | 32,683 | 1.31× |
| Schleswig-Holstein | 26,369 | 0.91× |
| Thüringen | 21,724 | 1.06× |
| Sachsen-Anhalt | 19,439 | 0.93× |
| Hamburg | 18,726 | 1.03× |
| Mecklenburg-Vorpommern | 16,502 | 1.07× |
| Saarland | 9,156 | 0.93× |
| Bremen | 5,034 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finch | 6.6× | Music & Radio |
| Apache 207 | 15.45× | Music & Radio |
| Sarah Engels | 7.6× | Movies & TV |
| Lea | 15.16× | Music & Radio |
| Borussia Dortmund | 1.63× | Sports |
| Haftbefehl | 4.75× | Music & Radio |
| RAF Camora | 14× | Music & Radio |
| Dynamo Dresden | 3.11× | Sports |
| Harry Potter | 1.55× | Movies & TV |
| Disarstar | 23.27× | Music & Radio |
| Baller League | 10.43× | Sports |
| Julia Beautx | 6.03× | Internet & Social Media |
| Florian Silbereisen | 2.77× | Music & Radio |
| Finch (American band) | 7.05× | Music & Radio |
| SV Werder Bremen | 1.82× | Sports |
| Gzuz | 8.71× | Music & Radio |
| F.C. Hansa Rostock | 3.23× | Sports |
| Transfermarkt | 2.01× | Sports |
| Wirtz | 2.52× | Music & Radio |
| Bausa | 14.39× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.38 |
| Early Adopter Mentality | POWER | 1.09 |
| Patriotism | CONSERVATISM | 1.06 |
| Social Media Usage | JOY | 1 |
| Luxury Orientation | PREMIUM | 0.99 |
| DIY Mentality | THRILL | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 86.7% |
| Austria | 4.5% |
| Switzerland | 3.5% |
See Kontra K audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
Frequently asked questions
How many fans does Kontra K have in Germany?
Kontra K has an estimated audience of 805,397 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Kontra K fans?
45.5% of Kontra K fans are female, 54.5% are male, with an average age of 25.3 years.
Which brands do Kontra K fans like most?
Kontra K fans show strongest brand affinity for Finch (6.6×), Apache 207 (15.45×), and Sarah Engels (7.6×) over the country average.
Where do Kontra K fans live in Germany?
Kontra K fans in Germany are most concentrated in Nordrhein-Westfalen (reach 176,163), Baden-Württemberg (reach 104,772), and Bayern (reach 97,113). These three regions account for the largest share of the active audience.
What other brands do Kontra K fans also like?
Beyond Kontra K itself, the audience over-indexes on Apache 207 (15.45×), Sarah Engels (7.6×), Lea (15.16×), and Borussia Dortmund (1.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kontra K. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.