Rascasse Audience Intelligence

Scarlett Johansson Audience in Germany

A data profile of the people who buy, follow and care about Scarlett Johansson in Germany — modelled from more than twelve digital signal sources. Scarlett Johansson has an estimated audience of 2,624,726 people in Germany.

The average Scarlett Johansson fan in Germany is 33.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tara Reid, Margot Robbie, Amanda Seyfried, with strongest over-indexing on Tara Reid (44.73× the country average).

Demographically, the Scarlett Johansson audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as Tradition, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Scarlett Johansson fan in Germany is balanced, around 33.5 years old, with strong Tradition tendencies and a notable affinity for Tara Reid.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Scarlett Johansson profile in Germany.

Audience size
2.6M
in Germany
Gender
47.6%
52.4% male
Age
33.5
average years
Country rank
#2502
Person in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Scarlett Johansson fans

47.6% are female, 52.4% are male, average age 33.5.

Fig. 02

Gender split

47.6%
Female
52.4%
Male
Demographic split for Scarlett Johansson audience in Germany
MetricValue
Female47.6%
Male52.4%
Average age33.5
Estimated audience size2,624,726
Fig. 03

Age distribution

Ø 33.5
average years
Age distribution of the Scarlett Johansson audience in Germany
Age bracketShare%
16-1933%
20-2922%
30-3920%
40-4916%
50+9%
Fig. 04

Worldwide distribution

5.0%

of the worldwide Scarlett Johansson audience comes from Germany.

Worldwide audience distribution share by country for Scarlett Johansson
CountryShare
United States26.5%
India6.0%
Brazil5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Scarlett Johansson audience in Germany is strongest.

Fig. 05

Top regions by affinity

Scarlett Johansson fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~300K1.21×
02Berlin~100K1.08×
03Sachsen~100K1.02×
04Nordrhein-Westfalen~600K1.01×
05Schleswig-Holstein~100K1.01×
06Brandenburg~90K1.01×
07Bayern~500K1.00×
08Niedersachsen~300K1.00×
09Bremen~20K1.00×
10Rheinland-Pfalz~100K0.99×
11Hamburg~60K0.99×
12Baden-Württemberg~400K0.98×
13Sachsen-Anhalt~70K0.98×
14Thüringen~70K0.97×
15Mecklenburg-Vorpommern~50K0.91×
16Saarland~30K0.88×
Fig. 06

Affinity by region

Affinity by region — Scarlett Johansson, Germany
0.88×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Scarlett Johansson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Scarlett Johansson audience
#·InterestCategoryAffinity×
01Tara ReidMovies & TV44.73×
02Colin JostMovies & TV33.35×
03Amanda SeyfriedMovies & TV19.65×
04John Wick 2Movies & TV19.13×
05Joaquin PhoenixMovies & TV17.90×
06Gal GadotFashion & Accessoires15.74×
07Kat DenningsMovies & TV15.59×
08Blake LivelyMovies & TV15.09×
09Tom HardyMovies & TV14.22×
10Keanu ReevesMovies & TV13.00×
11Margot RobbieMovies & TV12.93×
12Jennifer Love HewittMovies & TV12.38×
13Henry CavillMovies & TV11.31×
14Alexandra DaddarioMovies & TV11.29×
15Kate BeckinsaleMovies & TV10.44×
16Nathan FillionMovies & TV10.09×
17David HarbourMovies & TV9.06×
18Demi MooreMovies & TV7.23×
19PeacemakerMovies & TV4.92×
20TikTokInternet & Social Media2.29×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Scarlett Johansson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Scarlett Johansson audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.52×
Social Media UsageJOY1.42×
PatriotismCONSERVATISM1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Scarlett Johansson audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.89×
Luxury OrientationPREMIUM0.92×
SustainabilityBALANCE0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Scarlett Johansson have in Germany?

Scarlett Johansson has an estimated audience of 2,624,726 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Scarlett Johansson fans?

47.6% of Scarlett Johansson fans are female, 52.4% are male, with an average age of 33.5 years.

03

Which brands do Scarlett Johansson fans like most?

Scarlett Johansson fans show strongest brand affinity for Tara Reid (44.73×), Margot Robbie (12.93×), and Amanda Seyfried (19.65×) over the country average.

04

Where do Scarlett Johansson fans live in Germany?

Scarlett Johansson fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~500K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Scarlett Johansson fans also like?

Beyond Scarlett Johansson itself, the audience over-indexes on Margot Robbie (12.93×), Amanda Seyfried (19.65×), Keanu Reeves (13×), and Henry Cavill (11.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Scarlett Johansson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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