Tory Burch Audience in Germany
Tory Burch has an estimated audience of 1,298,633 people in Germany. 71.9% are female, 28.1% are male, average age 35.8. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Coach, Euphoria, Manolo Blahnik, Overstock, Ted Baker.
The average Tory Burch fan in Germany is 35.8 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Coach, Euphoria, Manolo Blahnik, with strongest over-indexing on Coach (34.1× the country average). Demographically, the Tory Burch audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear
Demographics of Tory Burch fans
| Metric | Value |
|---|---|
| Female | 71.9% |
| Male | 28.1% |
| Average age | 35.8 |
| Estimated audience size | 1,298,633 |
Audience persona
The typical Tory Burch fan in Germany is more female, around 35.8 years old, with strong Quality Awareness tendencies and a notable affinity for Coach.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 359,498 | 1.72× |
| Baden-Württemberg | 272,713 | 1.54× |
| Nordrhein-Westfalen | 196,364 | 0.69× |
| Hessen | 184,611 | 1.87× |
| Niedersachsen | 105,300 | 0.83× |
| Berlin | 83,269 | 1.43× |
| Rheinland-Pfalz | 67,955 | 1.04× |
| Hamburg | 50,698 | 1.73× |
| Schleswig-Holstein | 42,458 | 0.91× |
| Sachsen | 29,760 | 0.47× |
| Brandenburg | 27,854 | 0.69× |
| Thüringen | 14,137 | 0.43× |
| Sachsen-Anhalt | 13,815 | 0.41× |
| Saarland | 13,528 | 0.85× |
| Bremen | 10,686 | 0.96× |
| Mecklenburg-Vorpommern | 10,505 | 0.42× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Coach | 34.1× | Fashion & Accessoires |
| Euphoria | 5.75× | Movies & TV |
| Manolo Blahnik | 31.25× | Fashion & Accessoires |
| Overstock | 78.56× | Fashion & Accessoires |
| Ted Baker | 19.67× | Fashion & Accessoires |
| Miu Miu | 16.25× | Fashion & Accessoires |
| Jimmy Choo | 18.87× | Fashion & Accessoires |
| Hermès | 5.29× | Fashion & Accessoires |
| Maison Margiela | 14.79× | Fashion & Accessoires |
| Olivia Palermo | 47.69× | Fashion & Accessoires |
| Mulberry (company) | 33.78× | Fashion & Accessoires |
| COS | 7.48× | Shopping |
| Christmas card | 20.69× | Home & Garden |
| Kate Spade | 18.95× | Fashion & Accessoires |
| Mytheresa.com | 13.22× | Shopping |
| Vera Wang | 19.41× | Fashion & Accessoires |
| Max Mara | 9.65× | Fashion & Accessoires |
| Nightwear | 10× | Fashion & Accessoires |
| Alexander McQueen (brand) | 21.37× | Fashion & Accessoires |
| Zendaya | 10.56× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.53 |
| Design Affinity | PREMIUM | 2.26 |
| Creativity | OPEN | 1.98 |
| Sustainability | BALANCE | 1.81 |
| Luxury Orientation | PREMIUM | 1.64 |
| Community Orientation | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.3% |
| Japan | 10.8% |
| United Kingdom | 6.0% |
See Tory Burch audiences in other countries
More Footwear audiences in Germany
- Birkenstock (4,130,177)
- Skechers (1,795,234)
- Dr. Martens (1,719,616)
- Veja Sneakers (1,683,672)
- Crocs (1,570,022)
Frequently asked questions
How many fans does Tory Burch have in Germany?
Tory Burch has an estimated audience of 1,298,633 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Tory Burch fans?
71.9% of Tory Burch fans are female, 28.1% are male, with an average age of 35.8 years.
Which brands do Tory Burch fans like most?
Tory Burch fans show strongest brand affinity for Coach (34.1×), Euphoria (5.75×), and Manolo Blahnik (31.25×) over the country average.
Where do Tory Burch fans live in Germany?
Tory Burch fans in Germany are most concentrated in Bayern (reach 359,498), Baden-Württemberg (reach 272,713), and Nordrhein-Westfalen (reach 196,364). These three regions account for the largest share of the active audience.
What other brands do Tory Burch fans also like?
Beyond Tory Burch itself, the audience over-indexes on Euphoria (5.75×), Manolo Blahnik (31.25×), Overstock (78.56×), and Ted Baker (19.67×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tory Burch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.