Weibers Audience in Germany
Weibers has an estimated audience of 496,904 people in Germany. 50.7% are female, 49.3% are male, average age 38.8. Top regions: Bayern, Hessen, Nordrhein-Westfalen. Top brand affinities: Information sensitivity, Home Delivery, Celtic mythology, Carrie (novel), WonderJeans.
The average Weibers fan in Germany is 38.8 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Hessen, Nordrhein-Westfalen. Top brand affinities include Information sensitivity, Home Delivery, Celtic mythology, with strongest over-indexing on Information sensitivity (3.01× the country average). Demographically, the Weibers audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Indulgence, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Podcast
Demographics of Weibers fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 38.8 |
| Estimated audience size | 496,904 |
Audience persona
The typical Weibers fan in Germany is balanced, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for Information sensitivity.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 812,342 | 4.47× |
| Hessen | 261,893 | 3.04× |
| Nordrhein-Westfalen | 235,419 | 0.95× |
| Baden-Württemberg | 162,446 | 1.05× |
| Rheinland-Pfalz | 81,374 | 1.44× |
| Niedersachsen | 54,006 | 0.49× |
| Sachsen | 26,786 | 0.48× |
| Thüringen | 17,978 | 0.62× |
| Berlin | 17,116 | 0.34× |
| Schleswig-Holstein | 16,555 | 0.41× |
| Brandenburg | 16,183 | 0.46× |
| Sachsen-Anhalt | 11,224 | 0.38× |
| Saarland | 11,122 | 0.8× |
| Hamburg | 7,800 | 0.31× |
| Mecklenburg-Vorpommern | 5,923 | 0.27× |
| Bremen | 4,494 | 0.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Information sensitivity | 3.01× | Technology & Electronics |
| Home Delivery | 1.54× | Food & Beverages |
| Celtic mythology | 2.39× | Arts & Culture |
| Carrie (novel) | 2.44× | Literature |
| WonderJeans | 5.67× | Fashion & Accessoires |
| Theocracy | 4.24× | Music & Radio |
| Homesteading | 2.62× | Home & Garden |
| Hakone, Kanagawa | 2.5× | Travel & Leisure |
| Scratching post | 2.25× | Pets & Animals |
| Isola 2000 | 7.73× | Travel & Leisure |
| Hostelworld | 2.28× | Travel & Leisure |
| El Calafate | 4.11× | Travel & Leisure |
| Jason Clarke (actor) | 1.68× | Movies & TV |
| Volvo V60 | 1.66× | Cars & Mobility |
| Keck School of Medicine of USC | 3.51× | Business & Career |
| Gender-neutral language | 1.84× | Politics & Society |
| Shahab Hosseini | 5.45× | Movies & TV |
| Whataburger | 1.89× | Food & Beverages |
| Jaguar F-Pace | 2.03× | Cars & Mobility |
| Phil Campbell (musician) | 1.63× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.3 |
| LGBTQ+ Identity | OPEN | 1.2 |
| Sports Activity | POWER | 1.15 |
| Price Sensitivity | PREMIUM | 1.13 |
| Healthy Lifestyle | BALANCE | 1.09 |
| Pet Ownership | JOY | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 93.5% |
| China | 1.0% |
| Austria | 0.7% |
See Weibers audiences in other countries
More Internet & Social Media audiences in Germany
- Mord auf Ex (3,220,292)
- Ronzheimer (2,906,633)
- Hotel Matze (2,816,088)
- WDR 2 Kabarett (2,537,771)
- Geschichten aus der Geschichte (2,378,661)
Frequently asked questions
How many fans does Weibers have in Germany?
Weibers has an estimated audience of 496,904 people in Germany, concentrated in Bayern and Hessen.
What is the gender split and age of Weibers fans?
50.7% of Weibers fans are female, 49.3% are male, with an average age of 38.8 years.
Which brands do Weibers fans like most?
Weibers fans show strongest brand affinity for Information sensitivity (3.01×), Home Delivery (1.54×), and Celtic mythology (2.39×) over the country average.
Where do Weibers fans live in Germany?
Weibers fans in Germany are most concentrated in Bayern (reach 812,342), Hessen (reach 261,893), and Nordrhein-Westfalen (reach 235,419). These three regions account for the largest share of the active audience.
What other brands do Weibers fans also like?
Beyond Weibers itself, the audience over-indexes on Home Delivery (1.54×), Celtic mythology (2.39×), Carrie (novel) (2.44×), and WonderJeans (5.67×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Weibers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.