Popularity ranking · Spain

The 100 most popular Car Models in Spain

This curated ranking covers the 100 largest car models in Spain, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.1k car models tracked in Spain, the 100 ranked here account for the largest measured audience reach. Omoda, Nissan Qashqai and Volkswagen Tiguan lead the list with a combined estimated audience of 4.1M people. Across all 100 entries the average audience size is 717k, and the largest, Omoda, reaches around 1.6M people in Spain. Audience size is the estimated number of unique people in Spain who actively engage with each car model, derived from search demand signals. Rankings reflect search-behavior signals collected across Spain and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Spain who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Spain. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Spain, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Spain. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Hyundai Kona 899k 46.4 30.2% Car type
27 Renault Clio 868k 43.9 28.9% Car type
28 Audi Q5 845k 45.2 22.7% Car type
29 Toyota Land Cruiser 835k 42.8 22.5% Car type
30 Renault Captur 835k 47.3 35.0% Car type
31 Opel Corsa 803k 47.7 29.1% Car type
32 Ford Kuga 802k 50.1 25.1% Car type
33 Ford Mustang 785k 39.0 19.9% Car type
34 Mercedes-Benz GLA-Class 762k 45.5 22.4% Car type
35 Ford Focus 754k 42.9 25.7% Car type
36 BMW X1 743k 43.3 22.4% Car type
37 Audi A4 723k 41.4 21.7% Car type
38 Audi A6 718k 42.7 20.3% Car type
39 Nissan Juke 707k 46.9 35.3% Car type
40 Skoda Kamiq 701k 46.2 27.5% Car type
41 BMW X5 698k 41.7 29.9% Car type
42 Volkswagen Polo 693k 42.4 28.2% Car type
43 Kia Stonic 690k 43.4 29.9% Car type
44 Fiat 500 (2007) 689k 44.6 33.2% Car type
45 Citroën C4 687k 45.7 23.9% Car type
46 Ford Fiesta 662k 43.0 31.9% Car type
47 Mazda CX-5 661k 45.3 34.1%
48 SEAT Ateca 660k 45.7 34.5%
49 Porsche Cayenne 656k 41.1 22.3% Car type
50 BMW 5 Series 649k 40.7 20.3% Car type

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular car models compiled?

Rascasse aggregates anonymized search-behavior signals across Spain and ranks each car model by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest car model in Spain?

Omoda currently leads with an estimated audience of 1.6M people in Spain.

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