How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Spain who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Spain. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Spain, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Spain. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | NNissan Qashqai | 1.5M | 8.0% | 47.6 | 31.0% | Car type |
| 2 | OOmoda | 1.5M | 21.3% | 44.1 | 29.7% | Car type |
| 3 | AAudi Q3 | 1.4M | 7.1% | 45.4 | 22.2% | Car type |
| 4 | PPeugeot 3008 | 1.4M | 8.0% | 47.4 | 27.3% | Car type |
| 5 | HHyundai Tucson | 1.4M | 6.4% | 47.0 | 27.0% | Car type |
| 6 | VVolkswagen Tiguan | 1.4M | 4.7% | 46.0 | 27.4% | Car type |
| 7 | PPeugeot 2008 | 1.3M | 8.6% | 48.1 | 30.2% | Car type |
| 8 | KKia Sportage | 1.3M | 5.5% | 48.2 | 29.1% | Car type |
| 9 | TToyota RAV4 | 1.3M | 5.2% | 43.5 | 25.6% | Car type |
| 10 | SSEAT Ibiza | 1.3M | 15.8% | 45.6 | 33.8% | Car type |
| 11 | DDacia Sandero | 1.3M | 11.3% | 45.1 | 28.9% | Car type |
| 12 | TToyota Corolla | 1.3M | 3.6% | 42.2 | 25.9% | Car type |
| 13 | VVolkswagen Golf | 1.3M | 5.7% | 41.2 | 23.7% | Car type |
| 14 | AAudi A3 | 1.2M | 5.6% | 41.5 | 22.4% | Car type |
| 15 | SSeat Arona | 1.2M | 18.5% | 46.2 | 33.6% | Car type |
| 16 | DDacia Duster | 1.2M | 8.4% | 48.1 | 28.5% | |
| 17 | PPeugeot 208 | 1.1M | 6.1% | 45.1 | 29.7% | Car type |
| 18 | HHonda Civic | 1.1M | 2.6% | 40.9 | 29.1% | Car type |
| 19 | TToyota Yaris | 1.1M | 6.1% | 43.4 | 33.7% | Car type |
| 20 | HHyundai Kona | 1M | 8.6% | 46.1 | 31.6% | Car type |
| 21 | BBMW 1 Series | 995k | 12.1% | 41.0 | 21.2% | Car type |
| 22 | AAudi Q5 | 993k | 4.5% | 45.2 | 22.7% | Car type |
| 23 | TTesla Model S | 974k | 7.5% | 44.7 | 40.7% | Car type |
| 24 | RRenault Captur | 970k | 9.1% | 47.3 | 35.0% | Car type |
| 25 | TTesla Model 3 | 969k | 6.1% | 44.9 | 29.6% | Car type |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 100 list compiled?
Rascasse aggregates anonymized search-behavior signals across Spain and ranks each car model by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest car model in Spain?
Nissan Qashqai currently leads with an estimated audience of 1.5M people in Spain.